So Kyle has stressed over and over again in his courses and training that we must write for our audiences and I agree 100%.
If we don't write for our audience we simply won't have any readers. Anyone that does come to our website will leave quickly and this will in turn negatively impact rankings.
Remember that although your #1 goal is to make money, in order to do this your audience needs to read your content before they will be motivated to buy anything!
However if we can write with skill for our audience and implement some simple strategies that the search engines enjoy at the same time this can really help improve our rankings.
I've seen a number of people post the same question. They have researched and chosen their keywords, so now what do they do with them?