Exchanging links is the 'old faithful' method of obtaining backlinks.
Basically you just send an email to a website owner requesting that
they link to you. In your email, try to make your message personal ...
maybe even compliment their site. If you want to really set yourself
apart, give the site owner a call or send them a snailmail letter.
Also, don't forget to include the url , title, and description of your
link.
To find niche related websites, click here to use the free Backlink Builder.
It searches for websites of the theme you specify that contain
keyphrases like "Add link", "Add site", "Add URL", "Add URL", "Submit
URL", "Add Article" etc. Most of the results could be quality potential
backlinks.
For the most part, you should only exchange links with niche related sites.
Reply
(1) The jury is still out about whether there is added value in getting backlinks from sites in your niche (not talking about getting pass-through traffic, just the backlink value). Many many people feel this is way overrated, me being one of them.
(2) With respect to "do follow", it certainly has a value by google, but really no effect as to yahoo, etc.
(3) You briefly mentioned this sort of thing in the "hitch a ride" section, but IMHO the best and easiest way to get great quality backlinks is from putting links in your profile and forum and web 2.0 properties, where the underlying domain has a high PR. Many of us have had phenomenal success with this linkjuice.
(4) Not everyone agrees as to how much of an issue it is to get tons of backlinks quickly. Many believe that the whole Google sandbox thing is way overrated. If we are talking thousands and thousands to a new domain, then OK. but I don't think throwing a hundred of backlinks at a EZA article a day is going to do anything but help you get to the top of google.
