How to Create Amazon Sponsored Display Ads
Here are simple steps to helping you create your Sponsored Display Ads in just a few minutes:
Step 1: Navigate your way to Campaign Manager
Step 2: Once there, click on "Create Campaign" to get started with creating your Sponsored Display Ads
Step 3: After step 2, you will be prompted to select the type of ad campaign that you intend to create and your choice should be "Sponsored Display" campaign type.
Step 4: Pick the product that you want to advertise on your Sponsored Display ad by either typing the product's name or its ASIN.
Step 5: After you have made the choice of particular products for advertisement, you will then be able to set a CPC bid.
Step 6: Next is for you to set details of your campaign which includes the campaign name, campaign budget and the duration of the campaign.
Step 7: You can now preview your ad to have an idea how it looks. If there are no changes you need to make, you can then proceed to submitting your advert.
Hearty congratulations to you for the completion of your first Amazon Sponsored Display Ad!!!
Following these steps sheepishly will lead to the successful creation of your Sponsored Display Ad. For your advertising budget, it is advisable that you approach it in either of the 2 ways below.
- First approach is to schedule a month's duration for your ads at a budget of $1 daily, making a total of $30 for the month. This should help give you a feel of how the Sponsored Display Ad can promote your product and increase sales.
- The second is to focus on any of your products with good sales history. Promote the product through the Sponsored Display Ad and evaluate the increase in sales during the duration of the campaign. With enough ROI on this campaign, you can then proceed to expand your advertisement through the Sponsored Display Ads.
Conclusion
There is no better time for you to break into the opportunities that Amazon Sponsored Display Ads offers to your business. You are able to promote your brand before shoppers who may find your products relevant to their needs. Plus, the cost of advertising is quite affordable with potentials of high ROI.
You should adopt a multi-channel marketing approach where the big ads networks are utilized to spread your message and business to their users – taking advantage of the different peculiarities of each network to build traffic to your site and increase conversion.
Good information
Thanks Israel
TIM