Increasing brand awareness and recognition are important business goals for brands that desire to increase their market share and sell more products. The most effective means of achieving these goals is the use of major online advertising networks to reach as many quality audiences as possible.
The Google Ads network allows you to promote ads through keywords and phrases on their search while Facebook allows the use of demographics and users' interests to target ads on its network.
Twitter, Instagram and Pinterest are other large networks that let you target your ads based on different parameters that are unique to their networks.
One other large Ad network that can help businesses increase their brand visibility and sell their products is Amazon. With more than 300 million users on the largest e-commerce company, and more than approximately 33 percent of Americans active on it, Amazon provides a great opportunity for businesses to promote their brands through its Sponsored Display Ads.
Areas to cover in this tutorial:
- What is Amazon Sponsored Display Ads?
- Benefits of Amazon Sponsored Display Ads
- How to Create Amazon Sponsored Display Ads
- Conclusion
Good information
Thanks Israel
TIM