Adding links to your site is very important, you can add internal links to pages within your website or external links to pages your visitors will find useful or to your affiliate links for products you are recommending.

The three main reasons to add links are as follows:

1. You want to add lots of internal links, and some external links, to make it easy for your site visitors to find content related to the page they are currently viewing so that you can increase their engagement.

2. Adding internal links improves your search engine ranking

3. When you review or recommend a product, you want to add your affiliate link so that you can earn money if people agree with your recommendation and decide to try out the product