Making Money With Email Marketing!

bysuccess1953

243 followers

12 years ago

The number one rule in effective email marketing is to ALWAYS
capture every email address of every possible prospect. Here is
the way to get started building a large customer list to promote
your products and make more money in the process.

First you will need to sign up for a paid membership at a
respected autoresponder service. This is not very expensive. It
usually costs no more than $20 per month. Either Aweber.com or
Getresponse.com are two good recommended autoresponder services.
Here is the outline for using your autoresponder to create
campaigns that will sell products for you consistently.

Tip #1. Place a sign-up box on every website you own to capture
email addesses from your prospects.

Offer them a FREE report or eBook for signing up to your new
newsletter.

You will use this newsletter to 'broadcast' news, special offers,
discounts and clearance sales to your 'active' list of prospects
at different times as needed. A good tip is to keep your
prospect audience 'on the hook' and always receptive to your
email messages. Build good rapport with your subscribers.

By capturing as many email addresses as you can and broadcasting
a newsletter to your customers on a frequent basis (once every 2
to 3 weeks is O.K. for most businesses), you will increase your
sales and profits.

Tip #2. When sending out a broadcast, give your prospective
customers a FREE offer that complements the product or service
that you are promoting in the email.

This could be a FREE eBook or report that might make them more
interested in the product that you are selling. Include in the
free eBook or report a hyperlink to your product sales page just
in case they decide to go ahead and buy your product after
reading the FREE eBook or report. You always want to make it as
easy as possible for your customers to read, review and purchase
your product.

Tip #3. Then in the same email broadcast, give your customers a
"preview" of your next email offer. Also include a line or two
about the next FREE bonus offer that will accompany your upcoming
email to interest them and set up your next product mailing.

It all comes down to meeting the expectations of your customers.
They will know what is coming to their inbox next. Who knows,
your customer might already be sold on the next offer as soon as
it arrives!

Tip #4. When advertising your product in ezine ads, always give
the people that are reading your ad the opportunity to get on
your mailing list.

In fact, you should be advertising your product for the purpose
of capturing the prospect's email address. You are going to make
your sales and profits on the back-end. Avoid trying to sell
your product from the ad itself.

To do this, you offer them FREE information, and MORE DETAILS
about the product that you are promoting in your ad. Then have
the prospect send a blank email to your autoresponder. Follow-up
using your autoresponder with a message of your choice that
includes the promised information. Also add these prospects to
your newsletter mailing list.

Refer to the instructions at your autoresponder service on how to
make the hyperlink to your autoresponder and how to organize your
new email addresses.

Email marketing makes you more money when it is done right.
Follow the tips above and cash in on your company's new email
marketing strategies with ease.

Now you have a way to get people to see your offers at a minimal
cost. And you have built up a high level of trust and loyalty
with your subscribers. Plus in the eyes of your customers, you
always overdeliver. That's a triple winning combination for your
marketing mix. And you did it all automatically!