Low hanging fruit or large volume keyword - which is best?
In Kyle's training, Course 2 Lesson 2, he discusses how to fill out the content on three initial pages. The pages he shows in the training are Diets, Exercise, and Reviews. These pages have short names because they are used in the main menu.
My question relates to the best type of keyword to utilize when the page is obviously not titled with a keyword (diets, exercise, or reviews).
Assume I am developing three initial pages and I find one keyword that has more than 100,000 searches a month and competition around 300. I find another related keyword that has 100 searches per month but only competition of 10.
Obviously, I'm not using either keyword in the title but I do have the permalink available. I can easily weave both keywords into the content.
Which keyword would be best to utilize in the permalink?