More connections with your blog readers
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Hi Everyone
In this post, I want to share some tips published by Darren Rowse from Become Pro Blogger. Episode PB115: How to Get More Subscribers, Follows and Connections From Your Blog Readers.
- Think carefully about where you want them to connect with you.
- For me, the best place to connect with blog readers is email.
- Social media is important too, but it is secondary and there is more risk.
- Have prominent calls to action on your blog to get the reader’s email.
- Have at least a subscribe form in the sidebar or in the navigation somewhere.
- Find other ways to get the reader’s email (some of these may be controversial).
- Use popups or welcome mats.
- Lead Magnets, content upgrades, or op-tins.
- Cutting edge bloggers are moving away from having one lead magnet or op-tin and are creating multiple op-tins depending on the content the reader is browsing.
- Get an ongoing opt-in like our 6 months of blog post ideas.
- Create inspirational posts, like image posts – these seem to get more subscribers – add stronger calls to action if they are getting higher subscriber numbers.
- Create a series like this we are doing now – daily, weekly, even yearly to keep readers wanting to subscribe for the future content series.
- Promote your secondary connection points – Facebook, Twitter, LinkedIn, etc. Where ever you and your readers are most active.
- Secondary connection points can be promoted in your emails, put links in welcome email.
- Promote secondary points in blog navigation, sidebar or blog posts.
- Promote from other social networks, use a tool like SumoMe or Hellobar, cross promote opportunity to get the connection even when someone has left your blog – retargeting – Facebook Advertising using a facebook pixel on your blog which enables you to retarget with an ad that goes back to your blog.
This information is available here:
http://podbay.fm/show/1012723880/e/1463389235?auto...
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Thanks for sharing that Rosa :)
You're welcome :)