More connections with your blog readers

Hi Everyone

In this post, I want to share some tips published by Darren Rowse from Become Pro Blogger. Episode PB115: How to Get More Subscribers, Follows and Connections From Your Blog Readers.

• Think carefully about where you want them to connect with you.
• For me, the best place to connect with blog readers is email.
• Social media is important too, but it is secondary and there is more risk.
• Have prominent calls to action on your blog to get the reader’s email.
• Have at least a subscribe form in the sidebar or in the navigation somewhere.
• Find other ways to get the reader’s email (some of these may be controversial).
• Use popups or welcome mats.
• Lead Magnets, content upgrades, or op-tins.
• Cutting edge bloggers are moving away from having one lead magnet or op-tin and are creating multiple op-tins depending on the content the reader is browsing.
• Get an ongoing opt-in like our 6 months of blog post ideas.
• Create inspirational posts, like image posts – these seem to get more subscribers – add stronger calls to action if they are getting higher subscriber numbers.
• Create a series like this we are doing now – daily, weekly, even yearly to keep readers wanting to subscribe for the future content series.
• Promote your secondary connection points – Facebook, Twitter, LinkedIn, etc. Where ever you and your readers are most active.
• Secondary connection points can be promoted in your emails, put links in welcome email.
• Promote secondary points in blog navigation, sidebar or blog posts.
• Promote from other social networks, use a tool like SumoMe or Hellobar, cross promote opportunity to get the connection even when someone has left your blog – retargeting – Facebook Advertising using a facebook pixel on your blog which enables you to retarget with an ad that goes back to your blog.

This information is available here:

http://podbay.fm/show/1012723880/e/1463389235?auto...