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INSIGHTS1 MIN READ

Fooled by Paid Advertising?

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Published on April 2, 2014

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

It's almost the end of April Fools Day here in the US. A day when many of us play lighthearted pranks on one another, all in good fun. But more and more businesses who use paid advertising are being duped by phony traffic, a serious problem affecting online advertisers.

As a small business owner, I know paid advertising can help get the word out about my business, but this issue reminds me not to dismiss the lessons taught in the foundation courses here at Wealthy Affiliate. Those courses teach us how to get traffic to our websites for free.

What are your thoughts on paid advertising? Is it something you use often or are thinking of trying for the first time? For sites that host ads, is this problem making it more difficult to get affiliate applications approved? See more about this topic here:

http://online.wsj.com/news/articles/SB10001424052702304026304579453253860786362

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