WA Members: Beware, Panda 4.1: Important Warnings to Consider
Several members mentioned noticeable changes in site traffic levels… suddenly changing direction. Also, somewhat new members (4 months and up) expressed having difficulty getting any traffic and/or gaining traction. I also found this to be the case with some acquaintances at G+.
I looked at many of their sites. They were a mixture of good and weak sites. Most were needing a few obvious tweaks, which is normal. The sudden change in traffic, was more than what I normally see when looking at sites for those that are seeking guidance. So, I decided to explore the possibilities of what might be going on. I have been reading and searching for possible causes and solutions since yesterday. My search kept taking me to one subject, Panda 4.1.
I have now read more articles than I care to count. I found an article titled Panda 4.1 Analysis and Findings from a very reliable source (Glen Gabe- GSQi & Columnist @ Search Engine Watch) that summarizes the issues experienced and some that may be still be ahead for many websites. If your sites have any of the characteristics pointed out in the article you will find below, you may want to change them. Even if your site has not yet been hit, it is a fact that Panda is not done yet. So, read the article and decide what you need to do to fix your site. Hint: I have seen many sites trying to place ads, pop-ups and affiliate links above the fold on their home page. No one wants to be greeted with in your face Ads before they know they have found the solution to their search. Unless you like high bounce rates, I suggest you read the article. You will discover many reasons not to put ads & links where they don't belong.
http://www.hmtweb.com/marketing-blog/panda-4-1-analysis/
In summary, these changes in the Panda algorithm will actually work to the advantage of small and medium businesses if they simply produce quality original content + simple navigation & great user experience = success.
Recent Comments
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It's my pleasure, Shawn. I got hit with this issue from so many, I got very curious. I knew it had something to do with big brother, just didn't know exactly what criteria the crawlers were using. At least we have a few reliable bits of info.
We were taught for so long to make sure we had a call to action above the fold, and now it looks like it is frowned upon. It really just shows everyone must stay up to date in this business.
Glen is an expert in the area of SEO. He is a good one to follow if you want to know what is happening with SEO outside of Panda as well.
You are very welcome. I will keep following this to see what else Panda has up it's sleeve as it is not finished yet.
Really interesting post, but I could t find anything about Panda. Is there an additional page or something? This is a great topic.
Here you go… I pulled his about me link. This is the correct one and very worthwhile read. http://www.hmtweb.com/marketing-blog/panda-4-1-analysis/
Thank you shell here is the correct link… I gave you his about me link. http://www.hmtweb.com/marketing-blog/panda-4-1-analysis/
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Thank you for this information ..:-)
Put it to good use and you will be fine.