INSIGHTS•3 MIN READ

Amazingly how few people now this

jtb527

Published on February 24, 2015

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

The 3 Step Formula to Success in Any Business or Niche

1. Build a list ( who is the people that I am going to sell my product / service to )

2. Develop a Relationship with the people on that list

3. Market to that list

Just asking which one does most marketers leave out a

Number #2 The biggest problem...

That is the failure. I want to introduce you to a concept called

The Goodwill Bank Account...

Think every time someone comes across your page... think about every time you solve a problem and provide value you help your prospects, you are making a withdraw and every time you ask for a sale you are making a withdraw

People say " Hey great to meet you now buy my stuff "

Hey people don't put in a deposit first...

So how much goodwill do I have to do? A 7 dollar e book hey that is no problem however if you are asking someone to join your business or spend hundreds of dollars that is a big deal...

So Why do people buy?

7 Major Mental triggers

This is why they will opt in this is why they will become a lead this is why they will buy this why they will say YES!

1. Authority - It does not just come from results but it is really a small part... the very act of teaching and giving content is huge...

2 Reciprocity - Treat others like you want to be treated. When you give them something people as humans feel this need to return the favor

3. Trust - How do you get people to trust you.

4 Likeability / Relateability why because you should target yourself as your target market this is huge in getting people to listen to you. Do likeable stuff give them stuff... give them stuff give them valuable stuff. You can be funny you can tell a joke... a smile is value
Now why do you think your up-line tells you to call your friends and family... because normally all of
the four things are already in place.
Most people go about this the wrong way...
when you market this online you need to establish this
5. Social Proof - When we see others doing it then we have a tendency to do it... monkey see monkey do. Any time you can show people success with other people the success that people are having in your business product / opportunity that you are in the better you are!
6. Demonstration - connecting the dots with your product / service or opportunity if you can get your prospect to see themselves using your product or see them building your business before they say yes they are more likely to say yes... Imagine yourself... can you see yourself ( your painting a picture in their mind )
7. Scarcity - When something you feel like you are going to miss out on something or that you are going to loose something is causes you to get off the fence and make a decision.
So how can you make scarcity work in your online business? Hey after midnight the price is going to go up... we only have a limited number left or a deadline... Its got to be real scarcity...
You can create your own bonuses and say join our team or my team you can add bonuses...
it works in Network Marketing and Network Marketing

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