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INSIGHTS2 MIN READ

When Are Certain Keywords Trending?

DarleenP

Published on August 27, 2017

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

I think that there is a valuable resource out there that helps know when certain keywords will be trending in the future and with this information you can plan your website content - blogs, advertising campaigns, any content you can think of to match those trending keywords. Start writing your blogs now when you have time, and save them for the proper launch or publishing dates.

So this resource is called Google Trends. Here is the link:

https://trends.google.com/trends/

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On top is a search field called "Explore Topics". There you can enter any keyword or subject you may be interested in and the result will show a graph when the keyword was popular last year.

To give you an example, I entered "Wish List". See the result below:

https://trends.google.com/tren...

So you can see from the graph that the keyword Wish List last year started to rise around September 10, 2016 and took a small dip around October 1, 2016 and then steadily rose and peaked until approximately December 3, 2016! This seemed a little early for the holidays so I was surprised. The trend for that keyword was still being used and steadily declined until it finally bottomed out on 1/7/2017.

So the lesson we have learned here is that now is the time to start thinking about holiday blogging. September 10, 2017 is only 15 days away! So anyone that has a shopping website you may want to think about this keyword and search for other trends to get specific dates when you need to be proactive.

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