As we near the end of our core training, remember, this is not the end of your business journey; it's just the beginning of an exciting adventure ahead.
We've already achieved so much, learning to set up and build foundational pages for our website, understanding affiliate marketing and social media, and laying the groundwork for a business that can be replicated over and over.
Tasks for this Lesson:
- Set-Up 5 NEW Content Writing Tasks in Hubs
- Design and Write 5 New Articles (Ideally Using the AI Author)
- Polish and Get These Articles Ready for Publication
- Aim to Publish 3 Articles per week moving forward (one per day if you can)
Now, you might be wondering, "What's next?" The immediate focus is on building and scaling your website. With only a few pages on our sites so far, the goal is to expand content. This content creation is key to achieving rankings, attracting traffic, and ultimately reaching our primary goal.
As we move forward, our content is going to start to get indexed, rankings are going to start happening with more frequency, our social posts are going to gain more and more reach, and the opportunity to generate revenue is going to continue to increase.
We are just starting, but the future is looking bright!
Leveraging Site Kit and Tracking Progress
You should have Site Kit set up by now.
It's a fantastic tool for tracking your traffic, indexing in search engines, and understanding your impressions from search. Even in these early stages, seeing the initial impressions and clicks can be incredibly motivating.
Though my website is only a few posts along in the process, you can see from my Google Console that I am getting indexed under lots of search terms already (and already have 12 clicks as well).
As time goes on, and my rankings increase, this will lead to traffic and opportunity.
This is the beauty of SEO – getting ranked in search engines, driving traffic organically, and watching your site and income grow.
As you move forward, there are a few critical aspects that you should be focusing on in terms of growth.
(1) Content Creation: Expanding Your Reach. Creating content isn't just about targeting specific keywords; it's about expanding your reach across multiple search terms. Each article can rank for dozens of keywords, increasing traffic opportunities. As you build out your site, you’re effectively putting out more ‘tentacles’ into the internet, drawing traffic and revenue to your site.
(2) Utilizing Hubs for Content Ideas. With the Hubs platform, you have access to hundreds of content ideas out of the box. These ideas are divided into topical clusters, allowing you to focus on specific areas like 'dribbling' in basketball, for instance. This organized approach gives you a roadmap for content creation, helping you focus on relevant topics that will boost your site’s authority and ranking.
(3) Streamlining Content Creation. Our platforms offer comprehensive support, from generating content ideas to article design and leveraging AI author tools. This streamlined process allows you to go from concept to a published article quickly. Remember, the more content you have, the more opportunities you create for your business.
(4) Planning Your Content Strategy. Consider setting a content creation goal, like publishing two to three articles per week and eventually one article a day. Planning and sequencing your articles in advance can make this process more manageable. Each piece of content is a step towards expanding your brand's online presence and reach.
(5) Beyond the Website: Growing Your Brand. As your business grows, you might consider expanding into YouTube marketing, email marketing, and deepening your social media engagement. Each of these platforms offers new opportunities to grow your audience and reinforce your brand.
Looking Ahead: Ongoing Education and Skill Development
In our next lesson, we'll explore the ongoing educational opportunities at Wealthy Affiliate. Continuous learning is very important in your journey to success, as it helps you become a more skilled marketer and business owner. Embrace the learning curve and get excited about the diverse set of skills you are going to be developing as you move forward.
I hope this class has been informative and inspiring. If you have any questions about scaling your business, content creation, or any aspect of what we’ve discussed, feel free to drop them in the comments below. I'm here to help you every step of the way. ;)
Tasks for this Lesson:
- Set-Up 5 NEW Content Writing Tasks in Hubs
- Design and Write 5 New Articles (Ideally Using the AI Author)
- Polish and Get These Articles Ready for Publication
- Aim to Publish 3 Articles per week moving forward (one per day if you can)