Let's bring it all full circle! In this class, you'll put it all together to develop your own successful social media marketing strategy. We'll cover the basics of strategy development, setting goals and objectives, developing your content plan, creating a measurement framework and using the AI tools available to make this efficient! You'll understand how to use analytics to inform your decisions, and how to create your own successful plan for ongoing optimization! Let's do this!

Fully Developing Your Social Media Marketing Strategy

Understand the basics of strategy development

Set goals and objectives for social media campaigns

Develop a content plan for multiple platforms

Create a measurement framework to track success

Use analytics to inform decisions and optimize campaigns

Live Q & A Session

To be effective with your social media marketing you have to stay up to date with the latest trends! I'll show you the importance of keeping up with industry news and how to use those insights to identify emerging trends! I'll share why it's always important to use a social media platform's latest feature and why it offers massive opportunities to stay ahead of the competition!

It's time to learn how to build and manage relationships on social media. This doesn't mean being everyone's best friend, it simply means understanding the basics of customer service on social media, how to handle negative feedback, and how to build potential relationships with influencers and industry leaders. It's all about using social media as a tool to strengthen customer loyalty and give authority to your brand!