This lesson will help you figure out which marketing specialty is the right fit for you based on your personal strengths, interests, and career goals. You'll also learn about the day-to-day responsibilities of each marketing specialty, so you can make an informed decision.

Determining Which Specialty Is Right for You

Understand how to assess your interests, skills, and goals to determine which marketing specialty is right for you.

Learn about the importance of aligning your career goals with your personal values and passions.

Understand the different paths to success in each marketing specialty.

Learn about the different types of work environments that exist within the marketing industry.

Understand how to set realistic career goals and create a plan to achieve them.

Learn about the different resources available to help you succeed in your chosen marketing specialty.

This final lesson will cover how to start your new position and accelerate your career growth. You'll learn about strategies for onboarding, building relationships with your coworkers, and advancing your skills and responsibilities over time. You'll also get tips on how to stay motivated and focused on your long-term career goals.

In this lesson, you'll learn how to prepare for interviews, navigate communications with potential employers, and negotiate your salary. You'll get tips on how to answer common interview questions, make a good impression, and negotiate a fair salary and benefits package.

This lesson will teach you how to survive and thrive through the application process, from submitting your resume to getting invited for an interview. You'll learn about common application pitfalls and how to avoid them, as well as strategies for following up with employers and staying organized throughout the process.