In this class, I'll explain why email marketing can be potentially beneficial, give you an overview of the email marketing process, and introduce you to the Aweber platform.

I'll also give you some key insights into building a targeted subscriber base of people who WANT to open, read, and engage with your emails and point out some common mistakes to avoid.

This class will lay the foundation for what's to come in this series, and by the end of it, you'll have a much deeper understanding of what email marketing involves.