What is the proper way to use advertisers banners?
I have 4 different advertisers that I'm trying to work with. They offer banners and discount specials. Now I'm not quite finished with my training, so maybe this will be answered in a class. The example given to me so far is that a review page should be subtle so Google does not just classify it as a bridge page. Somebody is using these banners and ads, but how? I would appreciate your thoughts. Thank you. Bob