I'm in the health & wellness niche and I found a particular company/program that I'm marketing as an affiliate because it resonates with me (in demand product with a unique twist, Free to join & a potentially lucrative compensation model on the back end).

So I pretty much desire to stick to marketing just that one thing on my site. In the training, it talks a lot about finding multiple affiliate programs and doing reviews on a variety of products, which I totally get the premise of the WA program - to drive as much traffic as possible through multiple channels and all. But what I fear is the "shiny object" syndrome kicking in when people visit my site if you know what I mean.

So, my questions are:.

1) Can I still have success by totally narrowing my focus to one program on my site (or am I doing more harm than good with that)?

2) If yes to the above, what are some recommendations on how to best approach it?

Thanks.

Ed

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boomergp08 Premium
You definitely can succeed promoting one company, one program or one product. Many have done so and I am now starting a website that will be promoting one type of health product.

I am going to create a sale page for the product and then create other pages and posts that will showcase the clinical data and other related health information. Then I will link those pages/posts to the sale page.
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smithedd21 Premium
Awesome idea. Thanks for sharing.
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boomergp08 Premium
My pleasure.
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TimMcKinlay Premium
You can absolutely be successful by promoting ONE thing on your site, there is no doubt about it. I've seen many successful sites do this when it comes to promoting WA for example, and it's pretty much what I do to make a full-time income with just one website alone, promoting WA. So it can be done.

The idea is simple really. Write lots of useful and relevant content as per the WA training, to build traffic and trust within your niche. Then, you funnel your visitors towards ONE page. Within the scope of the WA training, this page is a review. But you could also funnel people into a landing/ capture page too.

Content => ONE 'money page' => affiliate offer

I've also seen a number of sites outside WA do this with all kinds of offers. If the one offer is worth it (ie recurring commissions and/ or high enough payout per sale) then it can be done.

In addition to this, you could promote other related products in your sidebar or through other pages/ posts on your site. That way, you are giving your visitors more options. But in your case, your main focus is on promoting one thing.

I'm not saying this is the only way to go, but it absolutely works.
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smithedd21 Premium
Perfect. Thanks very much for that explanation.
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TimMcKinlay Premium
My pleasure, happy to help :)
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smithedd21 Premium
Visited your affiliateguru site. That is awesome. Too bad I'm already in WA or I would definitely sign up to get your training. Great site.
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Forsynthe Premium
I think the solution to this is to have more than one site. One where you just market this stuff in health and wellness and another (or more) to promote other things.
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smithedd21 Premium
Good idea.
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MathDoc Premium
I think it could work. There are sites that only promote Wealthy Afiliate and they do well because of WA's pay structure. Go for it.
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smithedd21 Premium
Thanks for the feedback.
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HarveyBrown Premium
Hello Ed, good question, but I think the multiple Affiliate programs is the way to go. People may visit your site for the interesting posts you write, but they may not buy anything related to health and fitness, but say you have an Amazon Affiliate link on your site they might click on that and purchase a television or dishes. Totally unrelated. By the way all your affiliates should be free. If they ask for money to join, pass them by.
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smithedd21 Premium
Good tips. Thank you very much.
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Kickbacked Premium
Great Tips!
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drjec Premium
It is difficult to say what would be successful in terms of affiliate sites. If you find a site that is really closely related to your niche it might work. I have a variety of affiliates. If you check out yahoo, aol, etc. they have a wide variety of ads. I guess my answer is," My instinct says that only one affiliate might be limiting."
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smithedd21 Premium
Makes sense. What do you think about writing specifically about the program but have affiliate banners to other related stuff on the page?
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