Hi WA family! I recieved a question from a marketing student today if the person could write a guestpost on my site.

I have also got a request from a company to write a guest post.

I have no experience with this and reaching out for you to help me answering a few questions I have:

Is guestposts a good Idea?

How do you proceed with adding a guestpost? How do you do it?

Very grateful for your insights on this.

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BillReese Premium
I accept vetted guest posts and write guest posts - depending on website

There are pros and cons as @ParthaB mentioned below.

As for the how, my first step would be write it in GoogleDocs (or equivalent) and in the mean time find out from them how they want it posted and what are the guidelines you must follow.

If they don't have guidelines, I would be cautious as to what rights you have after it is posted (can you share, is it still your content, author credit, links back...)

Overall, it is a good idea if you are building traffic and getting your name out there. I do things like that and webinars both in personal businesses and professional career.

Hope this provides a little help.

Bill
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HildeRegine Premium Plus
Absolutely!
I have to think about this, but it is interesting. Could I have a monthly Guestblog for example? Create some good Guidelines. Make a wepage and install the plugin, ask for a specific topic every month from guestpostwriters and select the ones I want to have on my site?
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hsgoad Premium
That would be an interesting approach. The beauty of this if you do not like their post you could always remove it. This could stimulate conversation and community building. Podcasts use similar techniques.
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BillReese Premium
One of the sites I blog for has a submit but not publish function. The limits can be setup within the permissions of users on a wordpress site. This allows them to submit the article and as @HildeRegine stated, you can remove it or not approve it as you see fit.
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HildeRegine Premium Plus
What kind of submit function is this? an email adress or a plugin?
And do you pay people who you approve or do they submit for free?
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ParthaB Premium
Hi Hilde,

Yes, I have written guest posts before (but under the guise of someone else, i.e. not as me, Partha, under a pen name).

Okay, the simplified way to look at guest posts from both the website owner's point of the view and indeed the writer's.

Website Owner Pros:
You get free content written for your website by someone else.

Even better if that person is a great writer and provides you with quality content, which is up to, or even greater than, your own writing standards.

Writer Pros:
You get to write content on a blog or website that is receiving far more traffic than your (new) site, so you can actually, finally get some eyes on your content.

Most website owners will also allow you to link back to your own site from the guest post, thus meaning you may be able to "syphon off" some of their traffic and bring new readers and admirers to your site.

Website Owner Cons:
If you allow someone to guest post, their prowess may be lacking somewhat and you can end up spending more time correcting their posts. So, you will need to "know" the writer's abilities.

You are typically allowing the guest poster to link to their site (you don't have to), so you may be losing loyal readers and subscribers to a better writer.

Writer Cons:
You are producing content for someone else's website rather than your own. Imagine if you happen to write the greatest article ever and yet that article is sitting on someone else's intellectual property, and your own...

As for writing a guest post I was simply asked to write an article (word, Google docs, etc.) forward it to the website owner, they checked it and if approved, published it themselves. This way they kept total control over the entire process.

It is also possible to add an additional user to your wordpress site and allow someone else to log in, write and publish themselves. However, I would only ever suggest this if you trust the writer and have a good working relationship with them.

Thanks
Partha
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hsgoad Premium
Nice summary
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HildeRegine Premium Plus
Thank you Partha! Superb answer.
This was a random request. I do not know the person and she presented herself as a marketing student that was writing high quality content. That is all I know.
She asked and wondered how to proceed.
So I can actually ask her to send me the article on mail and publish it in her name If I approve it?

What about the plugin AccessPress? "The Frontend Post by AccessPress is a great tool for collecting content from users without requiring a log in or being registered." it says.
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ParthaB Premium
Hilde,

Correct me if I'm wrong, I thought the AccessPress plugin was typically to share content to social media, nothing more.

This is a little different.

For me, I would keep it all very basic.

If someone has asked me to guest post on my blog, in my mind this is because they see me as an authority and would therefore like to be "associated" with me.

That puts me (you) in the driving seat. I have not specifically gone to anyone and asked them to create content for my site, they have come to me.

I would do the following:

- request a sample of their work.
- ask what specific topic they would like to write about.
- ask what their purpose is for wanting to guest post, e.g. writing practice, more exposure for their name and content, to be associated with me, etc.
- Would they like to link back to a specific website.
- If yes, request the url of the website (you can look through the website and then decide whether YOU want to be associated with that site).

Then just let them know that you will review everything and get back to them.

Guest posting as a website owner can be extremely valuable. Imagine if you find an absolute gem, someone who writes so beautifully, and they want to share that content on YOUR website... How lovely.

I think, just always weigh up the pros and cons, but most importantly establish why they are looking to do it (but in a nice way of course, LOL).

I know many Internet marketing articles and blogs talk about "guest posting" as a great way to increase traffic to your own blog (this is from the writer's perspective), and they encourage people to actively seek out website owners and request to guest blog for them.

Partha
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HildeRegine Premium Plus
Thank you! This was very valuable. I will ask her these questions and make some guidelines for guestblogging first. I think that can be smart. I have a friend who used to invite guestbloggers for her newsletters. One time a month with a specific topic and she created an event around this.

When you submit content to others do you give them full right to your content? I saw an article by Niel Patel where he advised website owners to claim full ownership over content submitted.
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ParthaB Premium
Yes 100%, you claim ownership of the article and include that detail in your guidelines.

Your website, your online real estate, your rules.

However, also focus on the advantages for you.

If you know the specific topic they are going to write about, you can do some keyword research, and offer your "advice and thoughts" on the guest post, i.e. steer them in a certain direction.

Then imagine if your guest poster produces an absolutely awesome piece of content that gets shared all over social media or ranks highly in the SERPS...

Win Win - you get a flood of traffic to your website, your guest writer gets recognised for their talents.

Partha
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HildeRegine Premium Plus
Yes! that was my idea too - that I could present a topic and invite guestbloggers to write about it . Reduce lot of irrelevant posts. Thank you so much for your valuable insights. Guest posts was not in my mind before I got the requests. I will give it a try.
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hsgoad Premium
Please keep us updated on how it works. Look forward to seeing a future post.
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HildeRegine Premium Plus
Of course. I am working on some guidelines for eventually guestbloggers. I am not completely sure how it will work to have guestbloggers. I have just had my site 3 months. But I will give it a try if it is relevant to my site.
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hsgoad Premium
As I mentioned - maybe checking out how Podcasters handle quests. There would seem to be some similarities. Wishing you the best of success in this interesting endeavor.
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CMacLellan Premium Plus
Great Topic! Thank You!
Saved for future use(Not ready for guest posting yet...lol)
Have a Great Day!
-Chuck
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hsgoad Premium
I've done it a few times on previous websites. You would change the roles allowing specific registered members of your blog to be contributors to the site. There are some plugins, but I haven't tried them. Here is a link to a website that will walk you through some options: https://www.greengeeks.com/tutorials/article/how-to-allow-guest-posts-in-wordpress-to-grow-your-content/
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HildeRegine Premium Plus
Thank you! This article was helpful. Did it help your website? And how did you do the procedure. Did you ask for specific topics? I see the plugin can be installed on a new page.
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hsgoad Premium
Mixed results. If you can get the right quest publishers who have their own following then it will boost your blog. Much like a podcast. At a minimum, it gives the opportunity to farm out content creation.
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HildeRegine Premium Plus
Did you use the plugin or did you have another procedure?
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Makinitwork Premium
Never heard of it. Lets see what others say....Jen
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HildeRegine Premium Plus
I have heard of this. I know some people who invite others to write a guestpost to boost traffic.
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HildeRegine Premium Plus
I read an article of Neil Patel about Guestposting on others websites and building backlinks to your website this way.
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Makinitwork Premium
Are you going to go ahead with the offer? Jen
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