Lessons from the rank tank fiasco
It is quite interesting to read the different views about what happened with the rank today. Some went down and some went up. Of course those who went up would be happy and those who went down would be disappointed. There are various groups of thought.
The rank ascendors
Those who have been working hard to reach certain levels of rank and they get a booster like today. Some will feel proud about it and some will not care as they think it is undeserved.
When they earn a badge for the first time like a Top 200 or jump to Top 100 it is a reason to celebrate.
The rank indifferent
There are many who find the WA rank as not important because it does not generate money. They are focused on working on their niche sites and making their business success. This is kind of a central goals for most if not all of us.
So this rank tanking is immaterial to them as it does not affect their core business.
Your site health is another indicator of progress as it speaks to how often you update your site, what quality, how much engagement you are getting and how much you are responding. This is good feedback and will help a person push ahead, revise their strategy and also feel like they are achieving something.
The unhappy droppers
Many people have been working hard for various reasons. When you are new to an environment, progress indicators are very key and make a difference. If you are not yet making any money online, you want something that will keep you going. Sometimes even if you are making money already, this may still be important to you. This can come in the form on how many blogs you post, how many comments or likes you get, the quality of those comments and how useful they are.
In WA, another indicator of progress is the rank. It reflects how much activity you are doing broken down into how much help your are giving other, how much creative activity you do and generally how do you interact, reading, liking and commenting, doing your course work e.t.c. It is an important indicator of progress. And with the badges of top ranks, it is a small celebration one can wear proudly and keep those engines running even when there is no revenue pouring in.
Some have targets which include the rank that they are working and it is an anchor
I was a little surprised and somewhat disappointed when I saw my rank exit the Top 50 this morning. I have put in a lot of work towards it and I track it daily. It is my anchor for progress in WA. It is my momentum engine. I thrive on variety so WA activity provides me that variety. I can write about any topic, I can read about various subjects that people blog about, I can ask questions when I need to, I can help someone when I can, I can do a lesson when I want to, and all the while I can work on my niche sites. I am productive when I am very active on various non-related subjects so this keeps my momentum going. And the reward of rank is very good feedback and a token celebration.
However, I know that it is not everything. I got over my feeling of disappointment as I read various feedback from others.
I would like to advise other that, please keep in mind there are different schools of thought, that people are different and have different reasons and different motivational factors driving them. What may be true and valuable to you can be false and insignificant to the next person. They say one man's meat is another man's poison they say.
Be ready for any calamities. I was just thinking, if you are not focusing on your rank and focusing on your niche site and you get hacked. Your business can come to a halt or can be drastically affected without warning. What do you do? Are you ready for such an eventuality. Do you do backups regularly of your site. Do you follow security developments in the webspace to make sure you are covered?
I know some friends who are Uber operators whose cars were flooded in the Johannesburg flash floods this week. Their business has been affected while they are dealing with insurance. None of them had business insurance to cover loss for non-operation. Now they are considering it.
So my takeaway from this fiasco is, as a businessman, be ready for disappointments. It does not matter what happens to you, what is important is what you do about it. Stay focused and stay motivated to beat the odds.
Have a great day.
P/S I wonder if there is insurance to cover rank loss, LOL