Google's New Rules: Opt-In Forms No Longer Mobile Friendly?

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Found an announcement in my inbox and I think it best to share here with EVERYONE. Thrive Themes are a favourite of mine ... they offer top notch themes and they keep me informed well ahead of changes that are about to happen.

Anyway ... below Shane (in a YouTube video) offers a "heads up" Google change that is soon to take place.

"Google have announced a change that could affect your site's ranking in mobile search results if you're using "popup" style opt-in forms on your site..."

https://youtu.be/RVTwi7yvrdc

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Recent Comments

33

That's a useful bit of info Trish, thank you.

You're very welcome Tommy!

Very interesting. Thank you for sharing!
-Kathy

You're very welcome Kathy.
Glad you benefit learning of this upcoming issue.

Trish

Hi Triblu, thanks for the timely information. Irv.

You're very welcome Irvine.

Trish

So better use the old style and fixed opt-in forms? Good to know.
Thanks for the info.

Glad you've benefited in this knowledge Heidi!
Have a great day.

Trish

Makes sense. Mobile screens just don't have enough real estate to have popups. I never have been a fan of them.

Sadly Glen, we need to be forced into being more considerate of others. I agree with you that this is DEFINITELY a much better option for mobile viewers.

Trish

I also heard there are possible fines if you continue using Popups. I heard it on Business Radio.

Sharon

Hey Sharon,

Google "fines" would be in ranking. So ... if we want our sites to rank well then we better comply. To me, this "rule" forces us to be more considerate of mobile viewers.

Trish

This is bad news for a lot of site owners. Here's the silver lining...

If you do web design for a living, you can contact business owners through their contact forms or by phone if the info is on their sites and offer to make their website mobile friendly by converting the overlaying contact forms to ribbons, or any other solutions you can offer. It will be very lucrative for a long time, because there are thousands, maybe millions of sites that Google will be penalizing in January.

You might have to learn how some of the other themes work, but it will be SO worth it.

Thanks, Trish!

Hal

Hey Hal,

I don't feel it is bad news at all. Why shouldn't we (website designers) be more considerate of mobile users. After all, that IS what GREAT web design is all about ... and ... we've got several months to comply.

The internet is changing all of the time. There really has never been a "set it and forget it" when it comes to maintaining a quality website.

Trish

Yes, GREAT news for us, the web designers and and those who maintain their own sites. But, what I was saying is that for many site owners, many who don't maintain their own sites or keep up on these trends, it will be bad news, because unless their webmaster is on top of it, come January, their rankings will change and they'll be clueless as to why.

This presents an opportunity for you and me. If we are proactive; that is, whenever we encounter a popup, we contact the site owner and ask if they'd like us to re-code their opt-in form so that it conforms to the new rules, everyone benefits

For me, it's also a foot in the door when prospecting for new website or video clients.

Hi Hal,

Yes, that is one of the BIG benefit of having someone hired to manage a website for business owners.

Same sort of thing happened when Responsive design was introduced ... and yet there are still business owners with websites that are not device-friendly.

Trish

Thank you for this! Going to read up on this further!

You're very welcome Rosie!

Trish

Thank you for the heads up! I don't use pop ups. I don't like them.
Ken

Neither do I Ken, however I LOVE Shane's solution for mobile users. Think I'd definitely consider using a ribbon.

Trish

Great info, thanks. have a great week.

Thanks Mike, glad you found a benefit in this information.

Trish

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