Let's face it, folks are in a hurry now days and they want to gain information with as little effort as possible. Using video and images can make your site hum, an enjoyable place to visit. I was going to make this video myself but decided to see what a Fiverr would come up with. The video maker actually used my exact text, I thought she would add her two bits but she pretty much stuck to the script.
Don't be afraid that a YouTube video will take people away from your site. They can be very useful in helping you to make a point or how to do something.
Note: I think she made this Moovly. You can do it yourself for free there and it is fun. However to get the movie into a format more useful to you (then just sending to YouTube, you will have to pay a nominal fee.
John