Putting Your Marketing Plans in Place
Social media is a powerful marketing tool for brands. It's like putting Rubik's cube together when you launch an online store. Without excellent copy and images, you can't launch your website. If your website isn't optimized for SEO, potential customers will not be able to find you. Without a shopping cart and payment gateway, your website visitors cannot expect to purchase from you.
When your eCommerce business is working well, you can start to look at other growth opportunities. Promoting your brand on social media is one of the best ways to grow your business.
Facebook currently has nearly 2 billion users. Instagram has 600 million users, and Twitter, 340 million. It means that social media gives you the chance to market your brand to millions of potential clients.
One problem is that you might not be familiar with social media etiquette. This tutorial will show you how to use social media to your advantage in business.
That is also the reason that anyone shouldn't spread themselves too thin and do several social media platforms at once but build authority on one of them at a time if you are a solopreneur.
I have made that error and has not achieved the growth on social media as I wanted because I have been spreading myself too thin on way too many platforms.
Now I mainly focus FB and Instagram which is working fine.
Social media is for a reason "social" and as such the real human touch is needed for people to be interested in what you offer.
Roy