Many of you would have already written a blog post that you could turn into a lead magnet. Some sort of informational piece which contains value that your prospect will want.

It is often a pdf or an ebook, something that has only cost you time to develop, not money.

You can save it down into an easily accessible format and then upload to Google Drive so you have a link to provide to those who wish to view your lead magnet.

This is a Blueprint I created which is simply an 80 page Powerpoint Training saved into PDF format with access to a video lesson included. When you create a pdf you can also include clickable links to your site or affiliate links.

Canva is a great free tool you can use to create ebook covers and give your lead magnet a professional looking finish.

There is another option … you buy one. There are several sites where you can buy what’s called a PLR, Private Label Rights. These are ebooks, software, tutorials, articles and even videos.

There are three options when you buy a lead magnet:

Resale Rights (RR) license, you can sell the product. Cheapest option but you can’t modify the product.

Master Resell Rights (MRR) license, you can sell it and you can give your prospect the rights to sell it also. You can’t modify the product.

Private Label Rights (PLR) the most expensive option but this gives you the rights to do what ever you like with it. You can modify it, sell it, sell the resale rights … basically it becomes your product to do with as you wish.

I always recommend you go with Private Label Rights, that way you can’t get into any trouble with what you do with it, and also it is very rare to find a product that says exactly what you want.

I have edited every one of my PLR purchases … adding your own affiliate links is one example of what you will want to do.