Below are the six major SEO Meta tags and how to use them effectively to get your sites to rank high.
Meta Title
When you’re navigating on a website, you’ll see the title of the page in the tab of your web browser. That is usually the page title. Likewise, when you’re on Google and you see a big link colored blue, that is the page title.
Usually, the blue link turns purple when you click on it. It specifies the title of a web page and it displays as a clickable headline.
Tips for Writing a Perfect Meta Title
- It should be able to compel your readers to click on your link.
- Keep the title short and precise.
- The title for each page should be unique.
- It should meet the needs of your searchers.
- It shouldn’t go beyond 60 characters.
Meta Charset
It determines how the characters on your web page are encoded. It informs the browser on how to display the characters. Meta charset is vital for SEO; if the characters don’t encode correctly, the characters can display wrongly. You can encounter the following problems:
- Your content can confuse the search engines.
- People will avoid linking to your web page.
Realistically, your page won’t feel the impact as much, especially if there are no problems with formatting the characters; although notable search engines recommend the UTF-8.
Greatly appreciated and have a wonderful day my friend!