Your next task is going to be setting up your initial navigation on your website. The default Wordpress menus work in very strange ways and can be quite awkward, which is why we want you to create a Custom Menu and understand how to use them right from the outset of your business.

Navigation is going to be a critical element to your user experience moving forward and ultimately your rankings (as Google ranks sites with proper navigation better), so this is an important step here.

I have created a video walking you through the process of creating custom menus. You can check it out below.

 


There are a few simple steps to creating a custom menu. The first thing you need to understand is where to find the Menu management section within your Wordpress admin area.

Under the Appearance, click the Menus sub heading.

This will take you to the custom menu creator. Under the left tabs, you are going to see a Pages section. Posts are not added to your navigation by default, so you are going to need to click the Posts tab and it will show a list of your Posts.

In this case, we have only create the About Me page. Click the check box associated with that, and then click the Add to Menu.

**Note: Most themes by default will add Pages to the top menu, but if you don't see your Privacy Policy within the Menu Structure section, you will need to add that.

Your About Me page has now been added to your menu structure.

Once added to your Menu Structure, you can reorganize your menu in any way you like, i this case I am going to add my About Kyle pager above the Privacy Policy, which is going to put it to the "left" of this within the live menu on my website.

Under Menu Settings, I am also going to make the Display location, Primary Menu.

Check this box as this will put this menu as your main navigation at the top of your page. Upon doing this, click the "Save Menu" button and you are set.

For example purposes, here is what my live website looks like with my newly updated menu.


We are all set here. You have accomplished A LOT in this lesson alone. You have not only set up your initial content framework on your website, you also have your initial navigation set out.

Nice work on your progress with your website and business!

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2. Create a Custom Menu on Your Website


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Nuggetz Premium
I'm not quite sure if i'm picking this up right as most of the ideas on the list seem like a list of useful target methods to use and audiences to aim for and i'd be inclined to use multiple options from this list in my project. Is this wise or is it better to single out just one? It would appear that this is what the post suggests.Or am i picking it up wrong?
To put it in context, i'm thinking of targetting people who want to make extra income with a whole load of ideas and suggestions (whilst using affiliate and referral links where appropriate).So many of the suggestions listed i would target ,ie Unemployed,Disabled people looking to work from home on their computer, housewives/husbands etc looking to earn some cash whilst at home to mention just a few. I would also want to use and promote the use of social media (including Twitter,Facebook and the rest).
So, im not sure if this list is suggestions to consider using, or a list to choose just one from to focus on as a target audience.
Any enlightenment would be appreciated.
Thanks
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Kyle Premium Plus
You just don't want to be too broad, narrow down to something specific when starting out. When deciding on a niche and trying to narrow down to a more specific niche, I recommend you ask yourself the following question:

I want to help people that ______________.

Fill in the blank and you are going to be much closer to a specific audience. After you do this and if you want to run any further ideas by me, let me know and I will give you a hand. :)
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VeganSheldon Premium
I am a vegan and I am health coach with a focus on helping people go vegan, so I am thinking about making my niche for promoting WA a broad one, make money from home! So, please, what do you think about the idea of narrowing it down a bit by making it something like " vegans who want to work from home online" ?
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Kyle Premium Plus
I wouldn't try to combine those two different niches, I would choose one or the other. That is getting a little broad and I think it will confuse your audience if you try to merge these two niches.

You can certainly brand yourself in this way, I just wouldn't make your website about both topics when starting out. I would keep it more narrow, and then you can always diversify down the road.
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VeganSheldon Premium
Thank you Kyle! Are you saying it would be okay to let's say I take work from home and narrow more like work from home "doing something you love" or "freshly fired" or. "Figuring out the best MLM to join" would any one of those be a good qualifier?
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theeone1983 Premium Plus
Ok so im just gonna put my idea out there and i would like as much feed back as i can get from as many people as i can please! My brand will be THE MASTER AFFILIATE! My theme to that will be all about my journey from day one! in my about me i will put the reasons i have started this journey and my goals. i want my audience Tol be people just like me. New to this world of online money making. what i want my webpage to be is my journey weekly up date post showing my progress in my journey with a challenge to all my audience to join me in this new journey of changing our lives. To give them the filling of not being in it alone. And that if a guy like me can do it anyone can. i wanna load it with pictures of me and my family of 7 to show them my life is no fairy tale that my everyday life is just like theirs. This just a fast break down of what i want it to be but there is alot more to it. I really think the ski is the limit with this theme and it will draw alot of people of all ages and backgrounds to do just as me I think this would draw a vast audience! OK NOW LET THE FEED BACK ROW LOL!!!!!!
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DianeScorpio Premium
Hi - it's an interesting idea, but one thing you have to remember is that with a brand new site, it can take 6 months for Google to rank your posts high enough to be found.

So, your visitors won't be following your journey in real-time, they will be catching up with you later.

Do be aware that the make money online niche is extremely competitive and it can take literally hundreds of posts before you see any great success. You will definitely need to add more than one post per week, the recommended minimum is 2 or 3.
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theeone1983 Premium Plus
ok so i can change the challenge to come join me and get to where im at but all my post will be about the every step i took to get to the point im at hell might even do a daily post thats why i asked for the feed back so thank u very much for just that
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theeone1983 Premium Plus
also im not just gonna be using just google to get traffic will be using social media to get traffic also with facebook adds and such live videos with link to my site.
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theeone1983 Premium Plus
work comp informed me my money should be in my bank in the morning so in so ready to get upgraded and get the ball rolling asap
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theeone1983 Premium Plus
I thought you could build 2 website for free before you become a full member it wont let do my second. Im waiting on my work comp check that is late because of the holiday before i can upgrade. Im trying to just get a jump start on my website tell then is there anyway to do that or do i only get 1 free domain???
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Calvinator63 Premium
Hi Johnny,

Here is a link to Kyle's blog notifying the WA community of the price changes that were scheduled to take place back in April 2020:

I hope this clarifies everything for you,

Calvin
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DianeScorpio Premium
Hi - the rules changed in March, free members now only get one website.
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theeone1983 Premium Plus
ok thats fine i will upgrade asap but someone should update the starter training because it tells you 2
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DianeScorpio Premium
Yes, I agree. The training is being updated, but as you can imagine, with a platform containing thousands of lessons and thousands of videos it's a slow process.
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ChrisDE Premium
Starting this bootcamp, I get the feeling that it can be really hard to come up with a good target audience and brand direction.

Basically, I want to target "Passive Income Seekers" like myself. People who are looking to work remote / from home, and that want to be able to spend more time with their families and less time commuting. People that want to earn a decent income without trading time for money.

Any ideas how to condense that down into ONE target audience?
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nathaniell Premium Plus
"People who are looking to work remote / from home" is a good start, but I think you could narrow down your audience with a WHY.

Is it someone who wants to play more video games in their spare time? Spend more time with their kids? Do they have a medical condition which makes it difficult for them to hold down a normal job?

What's their WHY, and that could help you create more targeted content.
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ChrisDE Premium
Thanks for your feedback, Nathaniell! As always, it's highly appreciated!!! I'm thinking of my own whys which basically are:

- spending more time with my kids and family
- having more spare time for my hobbies
- saving the environment by avoiding to commute day-in-and-day-out
- doing something that I enjoy on my own terms (what, where, when and how long I want)

Are these "valid" WHYs or still too broad?
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