Google, heard of it?

If you are like me, you rely on Google for pretty much everything, from research, to product reviews, to solutions to problems. Google has billions of users, actively using their search engine every day to find stuff.

Introducing Search Engine Optimization...

Our goal with our website, in particular in the first 6-12 months with it is to get lots of rankings in Google (and other search engines) and to do so for FREE.

This is accomplished through what is called Search Engine Optimization (SEO), which is something that you are going to become very knowledgeable with in a short period of time. You are going to learn how you can show up in Google, get traffic, and generate a lot of revenue as a result.

I have created a video walking you through the fundamentals of a successful SEO ready website and I also show you how to set-up your All in One SEO plugin, which is going to be the framework for getting your website prepared for SEO.


DISCUSS VIDEO: Setting Up Your Website for Search Engines

SEO is NOT Rocket Science.

People tend to overthink SEO and think there is MORE to it than there actually is. Part of the problem is that there is so much misinformation online about SEO.

I can tell you, first hand, it is not rocket science. You don't need backlinks, you don't need to know some random secret, you don't need PBN's (if you don't know what that is, don't worry) and you don't need to be an expert author.

There are a few basic components to SEO that are going to be our focus as we move you through the training. I am going to give you a quick overview of these, not to add to complexity or overwhelm you, but rather add simplicity.

  • Initial Website SEO Set-Up (which we will be covering today)
  • Keyword Selection
  • Content Length
  • Content Structure
  • Engagement
  • Social Elements
  • Time (Authority)

Frankly, wipe clean your SEO knowledge. You are going to be learning how to rank not just now, but for years to come as you move through the Bootcamp training. It is in my best interest to see you succeed with your SEO and I want you to see results!

The Incredible, Long Term Opportunity With SEO.

SEO is a long term traffic opportunity that is not going anywhere. As more people come online and more people spend time online, they are searching for things at a higher rate than ever.

The average person performs over 130 searches per month in Google, and Google is currently getting over 3.5 BILLION searches per day. And that is just Google.

That is traffic that YOU can leverage. With 3.75 BILLION people active online, it is going to be your job to intercept people through "search terms" (keywords) that they enter in Google, build trust through helping them, then make a recommendation of products and services.

In the case of your Affiliate Bootcamp website, Wealthy Affiliate will be one of the websites that you can recommend and earn a great deal of income with.

People simply are not going to stop searching, in fact, as people become more and more connect with MORE devices, the number of daily searches only goes up. This creates an incredible and very much growing opportunity for you as an affiliate marketer.

Task 1: Set Up Your Website Up For SEO

Your first task today is going to be setting up your website for SEO success. You are going to be doing this through the All in One SEO plugin, which we activated within the last lesson.

This lesson we are going to be updating the General Settings. To do this, you are going to find All in One SEO from the main menu or from the Plugins menu, and click on the "General Settings" menu item (as shown below)

From there, you are going to go directly to the "Home Page Settings" section. This is where we are going to be adding our website title and description for search engines.

This will NOT be visible to people that visit your site, it will be the title and description of your website when it shows up in a Google search.

Home Title: This should be the brand name of your website, followed by additional text to make it more captivating. In my case, I made this title:

Real Deal Affiliate - Affiliate Marketing Uncut

I think this is captivating and speaks to my audience well as my sort of "motto", but I can quite easily change this down the road. So don't fret if you make a mistake here or you are not 100% in love with your title.

Ideal Title Character Count: 45-55

Home Description: This should explain briefly what your website is about and how you plan on helping people. Who is your site dedicated to helping and how do you plan on helping them out. In my case, I made my description:

With over 15 years experience online, Real Deal Affiliate is a site dedicated to helping aspiring and already successful affiliate marketers online.

Again, if you have a spelling mistake or you are not 100% happy with your description, you can update this at any time.

Ideal Description Character Count: 140-160

After you have done this, continue scrolling down to the Keyword Settings section. Make sure your settings look the same as mine. You don't really have to think too much about the "Keyword Settings" section here other than making it look like what I have here.

Then scroll down to the very bottom of the settings page and you will see a blue "Update Options" button.

Click that and you are good to go! Your website is now set-up for search engines like Google, Bing and Yahoo!

**Note: You do not need to "Upgrade to Pro" with your All in One Plugin. The free version is more than sufficient for what you need here. Many plugins have optional upgrades for more features and you will typically be more than fine with the free versions.

Tasks 0/2 completed
2. Set Up Your All in One SEO Settings

Top Helpers in This Lesson

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Recent messages
Marie-RoseD1 Premium
Hi WAmily, I want to try Wealthy Affiliate Bootcamp training and website, however, I had already created another website which is becoming a potpourri of sorts. ( It started with teaching English preparation but i switched because of work conflicts.
I sort of customized it to teach story writing by kids, BUT
with COVID19, social distancing is the norm, hence I'm stuck.
So my question is, do I just add WA affiliate on it as another extension OR start with a new website?
Thanks in advance for your insights.
nathaniell Premium
Each website you build should be about a single "niche", or topic. You should not be writing about multiple unrelated topics on your affiliate website.

How you define your niche is up to you though. Even within a niche, you'll have multiple subtopics. These subtopics need to be related though.

For example, you would not want to make an affiliate website which combines the topics of bicycle racing, meat smoking, and how to lose weight. There's no connection there. Even though those are all topics, which can make money, and it's possible that those are your three personal interests, it doesn't make sense to people (or Google) that these topics would all be on one website.

A good example of how to include multiple subtopics in a niche site could be:

Niche Topic: Home Grown Herb Gardening
Subtopics: How to grow herbs at home, DIY hydroponics systems, homemade natural medicine from herbs

Even though you're covering different topics, they are all related to the main topic of growing herbs at home.

Another example:

Niche Topic: Professional MMORPG Gaming
Subtopics: Best mouse/keyboards for professional gamers, best MMORPG games for making money online, MMORPG gaming tutorials

The reason you want to stay on topic is twofold: People and search engines

From the standpoint of a person, I don't want to read about how to change a baby's diaper when I'm looking up information on how to cure my orange tree from fungal infection.

For the standpoint of a search engine, to rank you high, they need to see you as an "authority" on a topic. If you write one article about gaming headphones and one article about scrapbooking, it looks like you know a little bit about many things instead of a lot about one thing.

I hope that helps! If you need any help narrowing down your idea for your affiliate website, just let me know!
Chucks1 Premium
hi nathaniell am reading your helpers comment and i find it truly amazing, clear structured explanation, thanks for taking your time and remain blessed keep the light shinning all the best
Marie-RoseD1 Premium
Thank you
CassiOfTroy Premium
Very clear and defined, as always.
Thank you, Nathaniell.
LyneP65 Premium
Thank you Nathaniel

It help me alot
Thihan Premium
My direction would be very simple.
I have been in food manufacturing/distributing/retail industry for more than 22 years. I have worked in many various fields and those knowledge can be very helpful for Myanmar where I am from originally.
I can help Myanmar people in food manufacturing/distributing/retail industry with my 22 years knowledge in USA.
sadrian2020 Premium
I am a contributor to a site helping teenagers from Romania to solve personal life problems. One of the major issue is the need of some jobs for adolescents. Many banks offer accounts and cards for adolescents. It is a way to register for taxes as independent a entrepreneur without owning a company. So my intention is to offer WA opportunity here my niche being as Helping teenager affiliate marketers.
JamesDuck Premium
I like that!
JohnWW Premium
Hi guys, my chosen niche is also to help affiliate marketers, but ones that have dabbled in the past and want to finally get it done. I think we've all been there, you hear how "easy" it is, put up a website...and nothing. So you get discouraged and other things, day jobs, relationships, etc get in the way. But you know you can do you start looking again. This is where I want to capture my audience.
My question is that too complicated? Should I just stick with helping affiliate marketers in general?
nathaniell Premium
Personally, I think it's great. Start out with that, then you can tweak it as you go.

Your audience is beginner/intermediate affiliate marketers with some experience, but who haven't made a full time income.

Speaking to this audience is a much different vibe than brand new newbies. Someone who's new won't know what WordPress is or what an affiliate program is. Someone with experience would know that stuff, but may not be able to write an effective review, or how to optimize landing pages after their first couple sales.

Sounds like a good audience to go for!
Ellen13 Premium
Some fail due to overwelm. Not here.
macmctown Premium
Hi there, I upgraded to premium a few days ago. I still couldn't figure out my niche yet. I know about a little bit of some things but never on an expert level so I decided for now to promote WA as an affiliate. I have followed steps on lesson 1 in creating my first blog on WA and tried to publish it. Here is the link: I have not anything yet on website.

I am confused because I have not used any keyword (i.e. jaaxy) and not sure if I am in the right direction or what to do next except just follow through the training. Any suggestion? Would appreciate your thoughts on my first blog as well.
Nicole222 Premium
Hi Macmctown,

Welcome to WA and Congratulations on going Premium! If you decided to promote WA, following the bootcamp is the way to go, so you are in the right place.

I know it might now be what you want to hear - but follow the training. It's designed in steps that allows us to learn and complete each step as the tasks for each lesson.

If however, you would like to jump around a bit (you may still have to review what you miss, I have experience at this:-)) to settle your mind on where you're stuck then revisit to complete prior steps/tasks.

If you want to look at how to frame your content so that it has more opportunity to rank, you can look at lesson 7 and 8 in Bootcamp. Hope this helps. Hold onto your current blog, it may just need a bit of tweaking once you nail the keyword you're going after.

Take good care.
JamesDuck Premium
You've just started so don't worry. I have read your article and you're a good writer. The thing about your post is you should think about how you'd write it if you were talking about it to your best friend. As far as keywords you'll learn more later. They try to get you to writing right away because you'll be doing a lot of it and "practice makes perfect". So, just keep doing the lessons and writing about WA as if you were trying to tell your best friend about something that was very good for him to know and the rest will fall into place! Take it slow at this point: there's a lot to do do and this is a one step at a time process. I too am doing the "bootcamp" first. I hope this message helps.
LMH1968 Premium
Hi Macmctown,
I just went to your site and read your review.
I thought it was brilliant. I’m struggling with this
Part of the training.
How did you get the bits from the site into your post?