Google, heard of it?

If you are like me, you rely on Google for pretty much everything, from research, to product reviews, to solutions to problems. Google has billions of users, actively using their search engine every day to find stuff.

Introducing Search Engine Optimization...

Our goal with our website, in particular in the first 6-12 months with it is to get lots of rankings in Google (and other search engines) and to do so for FREE.

This is accomplished through what is called Search Engine Optimization (SEO), which is something that you are going to become very knowledgeable with in a short period of time. You are going to learn how you can show up in Google, get traffic, and generate a lot of revenue as a result.

I have created a video walking you through the fundamentals of a successful SEO ready website and I also show you how to set-up your The SEO Framework plugin, which is going to be the framework for getting your website prepared for SEO.

 

SEO is NOT Rocket Science.

People tend to overthink SEO and think there is MORE to it than there actually is. Part of the problem is that there is so much misinformation online about SEO.

I can tell you, first hand, it is not rocket science. You don't need backlinks, you don't need to know some random secret, you don't need PBN's (if you don't know what that is, don't worry) and you don't need to be an expert author.

There are a few basic components to SEO that are going to be our focus as we move you through the training. I am going to give you a quick overview of these, not to add to complexity or overwhelm you, but rather add simplicity.

  • Initial Website SEO Set-Up (which we will be covering today)
  • Keyword Selection
  • Content Length
  • Content Structure
  • Engagement
  • Social Elements
  • Time (Authority)

Frankly, wipe clean your SEO knowledge. You are going to be learning how to rank not just now, but for years to come as you move through the Bootcamp training. It is in my best interest to see you succeed with your SEO and I want you to see results!

The Incredible, Long Term Opportunity With SEO.

SEO is a long term traffic opportunity that is not going anywhere. As more people come online and more people spend time online, they are searching for things at a higher rate than ever.

The average person performs over 130 searches per month in Google, and Google is currently getting over 5.2 BILLION searches per day. And that is just Google.

That is traffic that YOU can leverage. With 4 BILLION people active online, it is going to be your job to intercept people through "search terms" (keywords) that they enter in Google, build trust through helping them, then make a recommendation of products and services.

In the case of your Affiliate Bootcamp website, Wealthy Affiliate will be one of the websites that you can recommend and earn a great deal of income with.

People simply are not going to stop searching, in fact, as people become more and more connect with MORE devices, the number of daily searches only goes up. This creates an incredible and very much growing opportunity for you as an affiliate marketer.

Task 1: Set Up Your Website Up For SEO

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated The SEO Framework plugin within the last lesson, you should see the "SEO" item (see below) with your main menu now in your Wordpress back office. If you click on that menu item, it will open up the settings area where you manage your SEO settings.



The main section you are going to be updating here is the Homepage Settings section. If you scroll down you will find this. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60

  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Homepage Settings, scroll down to the very bottom of the page and click the "Save Settings" button.

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about The SEO Framework:

  • You DO NOT need pay for the "Upgrade". Some plugins have "upgrades", but in this case the free version The SEO Framework is more than adequate for your needs.
  • You won't see these changes to the actual side of your website. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

Tasks 0/2 completed
2. Set Up Your The SEO Framework Settings


Top Helpers in This Lesson

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I hope that the records are correct. I am repeatedly being asked to update to update to premium, I did that when I first became a member. Kyle along with many others sent me notes of congratulations for the upgrade, but I still get notices almost everyday to upgrade. Please check this out.
Warm regards,
Raymond
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DianeScorpio Premium
Hi - it looks as though you have 2 accounts. This is a free starter account. You have a premium account under the user name of RScholz1.

I presume you have used 2 different email addresses. You need to log out of this account and log in to the correct one.
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I do not know how that happened. Do you cancel this account and I log back in on my RScholz1 premium account and and go from there? Thank you for your help.
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michaelw777 Premium
I highly suggest you do what I am about to suggest.

In the magnifying glass above; click it; in the search bar; type in Kyle and leave a message about your problem on his page.

Then do the same for Carson.

I have been told they are busy; so it is best to ask both.

For sure they can solve this.

Other Members please do not take Offense; trying to help a Fellow Member.
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DianeScorpio Premium
You need to log out of this account by clicking on your profile photo. You should then see the option to log out.

You then need to log back in with the correct email address.
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Reu23 Premium
I'm understanding the process much clearer now I see it unfold. It is 'fun' as described and with regular use I guess the unkown 'technical' side will become less daunting. If I had some kind of IT training before, I guess my fingers would be moving at lightening speed! Lol :-)
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Kyle Premium Plus
Yes, the technical stuff will become straight forward and second nature as you continue to "immerse" yourself in the process of building a website.

Efficiency comes with practice!
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McDonaldM2 Premium
Watching the procedure on "Setting Up My Website Back Office"
is very informative. For me, I am learning from the bottom up, what
is involve in building and setting up a website.
This knowledge no dough is also building my confidence as I go
through these learning procedures.
Thanks again Wealthy Affiliate.
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Kyle Premium Plus
Awesome, sounds like you are making some good progress. You are only going to be come more and more proficient at building websites as you do move forward. :)
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McDonaldM2 Premium
Thanks, Kyle
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thea67 Premium
I'm thinking along the lines of targeting for people that want to learn how to make money on the internet to get out of their current job situation. I have friends and family working their "hind ends off" for places like Walmart, and it's nearly killing them.

I worked for Walmart for just over a year and it sent me further into the disabled list. A friend of mine worked for Walmart for over ten years and she did many different jobs. I remember she was always running around the store like a chicken with its head cut off. It took a toll on her body as well. Now she has a sit down job at our local court house.

My son works in receiving and unloads the trucks. He's only 36 and with his bad back, he comes home in pain all the time. I also have a cousin that just retired early because of the pain caused by working at Walmart. She was an assistant manager.

So, my target audience is going to be for people working at jobs that's killing them. However, I need some ideas for the niche. Please, does anyone have any suggestions? I would greatly appreciate it.

Kind Regards,

Thea
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Kyle Premium Plus
Absolutely, plenty of people in that situation that can leverage the Internet to build a business online...they could even promote Walmarts own affiliate program (and that could be an introduction to affiliate marketing that you could leverage to help them make sense of it).

So I definitely do like the direction you are heading here and this is a significant audience!
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Mariks19 Premium
Nice one
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michaelw777 Premium
I am going to try to help you the best I can; you can just click on the upcoming and see if they are taken? And if you like them?

TiredOfmyOldJob.com IGetPainOnmyJob.com IWantToWorkFromHome.com IWantToFiremyOldBoss.com MyCurrentJobIsKillingme.com IWantToWorkFromHomeAndBemyOwnBoss.com IamTiredof9to5.com Iwanttostayhomeandwork.com IamTiredofmyJob.com

You can try those; they should take you to another Page; and if there is nothing there; the one you click is available: Hope this helps?
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michaelw777 Premium
Yup; I tried one of them and it worked; and if there is nothing there; and you like the name; you can try it. On my screen I see the .com's in blue; just click on each .com if you want to? And see what you like? Or if these inspire you? Hope this helps?
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thea67 Premium
Thank you.
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thea67 Premium
Thanks for the suggestions. This is what I was looking for, some name suggestions for my website.
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Ngabo74 Premium
For me, I think I won't change a lot from the example given above...
The direction I am going to be choosing for my business is: "Helping people become Successful Affiliate Marketers". And the brand name to be: "Sure Deal Affiliate". What do you think guys? Please help me with this, because if I mess up at the beginning, then it won't work.
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michaelw777 Premium
You know what; I would keep the business name and brand name the same; or very similar; because your audience may not know what you mean by "Sure Deal Affiliate". I am just saying; you audience may not understand what that means exactly.

So, I highly suggest to you; to keep the brand name and the business name the same; or very similar. Hope this helps?
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YvonneBray Premium
I like "Sure Deal Affiliate - Helping people become successful Affiliate marketers" Do you like it?
Reply
Lilika84 Premium
It sounds nice but it's too long I think.
Try something shorter, like Successful affiliates or Affiliate program for beginners..
When is shorter it's easier to remember, therefore easier to be branded.
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