Google, heard of it?

If you are like me, you rely on Google for pretty much everything, from research, to product reviews, to solutions to problems. Google has billions of users, actively using their search engine every day to find stuff.

Introducing Search Engine Optimization...

Our goal with our website, in particular in the first 6-12 months with it is to get lots of rankings in Google (and other search engines) and to do so for FREE.

This is accomplished through what is called Search Engine Optimization (SEO), which is something that you are going to become very knowledgeable with in a short period of time. You are going to learn how you can show up in Google, get traffic, and generate a lot of revenue as a result.

I have created a video walking you through the fundamentals of a successful SEO ready website and I also show you how to set-up your The SEO Framework plugin, which is going to be the framework for getting your website prepared for SEO.


SEO is NOT Rocket Science.

People tend to overthink SEO and think there is MORE to it than there actually is. Part of the problem is that there is so much misinformation online about SEO.

I can tell you, first hand, it is not rocket science. You don't need backlinks, you don't need to know some random secret, you don't need PBN's (if you don't know what that is, don't worry) and you don't need to be an expert author.

There are a few basic components to SEO that are going to be our focus as we move you through the training. I am going to give you a quick overview of these, not to add to complexity or overwhelm you, but rather add simplicity.

  • Initial Website SEO Set-Up (which we will be covering today)
  • Keyword Selection
  • Content Length
  • Content Structure
  • Engagement
  • Social Elements
  • Time (Authority)

Frankly, wipe clean your SEO knowledge. You are going to be learning how to rank not just now, but for years to come as you move through the Bootcamp training. It is in my best interest to see you succeed with your SEO and I want you to see results!

The Incredible, Long Term Opportunity With SEO.

SEO is a long term traffic opportunity that is not going anywhere. As more people come online and more people spend time online, they are searching for things at a higher rate than ever.

The average person performs over 130 searches per month in Google, and Google is currently getting over 5.2 BILLION searches per day. And that is just Google.

That is traffic that YOU can leverage. With 4 BILLION people active online, it is going to be your job to intercept people through "search terms" (keywords) that they enter in Google, build trust through helping them, then make a recommendation of products and services.

In the case of your Affiliate Bootcamp website, Wealthy Affiliate will be one of the websites that you can recommend and earn a great deal of income with.

People simply are not going to stop searching, in fact, as people become more and more connect with MORE devices, the number of daily searches only goes up. This creates an incredible and very much growing opportunity for you as an affiliate marketer.

Task 1: Set Up Your Website Up For SEO

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated The SEO Framework plugin within the last lesson, you should see the "SEO" item (see below) with your main menu now in your Wordpress back office. If you click on that menu item, it will open up the settings area where you manage your SEO settings.

The main section you are going to be updating here is the Homepage Settings section. If you scroll down you will find this. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60

  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Homepage Settings, scroll down to the very bottom of the page and click the "Save Settings" button.

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about The SEO Framework:

  • You DO NOT need pay for the "Upgrade". Some plugins have "upgrades", but in this case the free version The SEO Framework is more than adequate for your needs.
  • You won't see these changes to the actual side of your website. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

Tasks 0/2 completed
2. Set Up Your The SEO Framework Settings

Top Helpers in This Lesson

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KAmoa Premium
hi Kyle, please do i need to set up my SEO content or write my own content, article or whatever in my website before i can necessarily work to promote WA? or those content automatically will be in my website as i join to promote WA ? I'm more confused here if anyone else can help me understand more
DianeScorpio Premium
Hi - yes, you need to write lots of original articles all focusing on the make money online niche. There is no content on your website, you need to write it yourself.
DValentine Premium
Hi George
OK, you need to write your own content for your website.

You can use your affiliate links (click on the $ sign in the top menu and then click on 'Links and Tracking') anywhere online you want - you don't necessarily have to have a website - just be aware that some websites don't like affiliate links.

SEO will come from you but there are some basic tips in Phase 2 of the Affiliate Bootcamp.

I hope that helps
KAmoa Premium
good helping hand. Thank you.
DValentine Premium
Happy to help George
michaelw777 Premium
I am just going to say first; you should ask both Kyle and Carson.

If you want to ask Kyle directly; click the magnifying glass in the top menu; put Kyle in the search bar; and go from there; and leave a message or question on his page.

I highly recommend you do the same with Carson too; after.

I have been told they can be busy; so it is best to ask both.

Hope this helps and encourages?
mikantristan Premium
I'm currently brainstorming ideas about what kind of website to build for the niche. I'm thinking of "Helping others make money online" as a general direction of my website. I really like the idea and that's what I'm doing as well so I'm sure I am passionate as hell about it.

This will include affiliate programs, digital marketing methods, and many other making money online channels. Am I going in the right direction?
CountessCtry Premium
The Affiliate Bootcamp is the (make money online niche) I want to write lots of content addressing issues in making money. You need to see what type of audience (see resource below) you want to reflect on and resonate with you, may have knowledge with them and can reach out to them through your content. I was recommended to do the whole thing before starting work on my site and to only focus on wanting to do your own niche or the Bootcamp. But as a starter you can opt in to level one. For own I would choose something that resonates with me, could be a hobby, interest, a side hustle, something I know about and can write lots of original content. Anything rings the bell? it is important to know who your target audience is gonna be, who you are writing to and once you figure this out, it becomes easier coming up with a niche. Please reach out if you need help or a hand.
Wishing you well, continued success and a terrific day.
SimoninAsia Premium Plus
It's a good niche, I enjoy it. It IS super competitive though but I think you have the right passion and ideas to stand out.
breyt-b Premium
I am still new to affiliate marketing. Already have a site that is indexed by google. I am considering to have a another site, but I am concerned I may run out of ideas or posts if I try to have niche that is based on affiliate marketing.

My site I have currently I regularly have something to post. But, affiliate marketing I am still relevantly new. Any ideas or pointers?
CountessCtry Premium
Recommendation is to focus on ONE site, I would carry on with my current site and keeping it updated. One we know what we are doing we can then scale. IMO
Please reach out if you need help or a hand.
Wishing you well, continued success and a terrific day.
michaelw777 Premium
It is up to you; what I will say; is just do all the training you can. I will say too; if you want to base your Niche on Affiliate Marketing; before doing it; I can suggest this.

Make a search in Google; look up Affiliate Marketing and see what Google has to say.

If this is not what you are asking? My Apologies. But, I suggest you do a search in Google; do some research and see what you come up with for potential Ideas for Posts.

If you have any more questions? Or not satisfied with this? Please ask again? Or wait for Other Members to answer.

Hope this helps and encourages?
TheAbie Premium Plus

As we are here in Bootcamp, it is the make money online niche.

We always recommend starting out with own niche vs the Affiliate Bootcamp (make money online niche) as the latter is a lot harder and more competitive, you would need to write 300 to 400 articles before you are able scratch the surface,

You'd also need to do the whole Bootcamp in its entirety before you can commence with your site.

Recommendation is to focus on ONE niche at a time, even Kyle himself would recommend the same.

To learn more
LeticiaR1 Premium
Hello: I always get excited when new Tech items come onto the market or there is a Buzz floating around :) I am excited about where all this Technology is growing into since I could afford to buy my own phone, TV, Surround sound, Alexa, and the way the internet has changed since I was a little girl. I remember going to elementary on my Dinosaur ( haha Jk ). I do remember there only being 2 desktop computers in the library and they were the big beige ones the screen was blank with 1 blinking line and you had to type a code to do anything. Now we hold a whole computer in our hands. Sorry so long but what can I say? " I Love Electronics" ...... I just don't know what subcatagory I should pick for my Niche ? Any Ideas ?

Thank you in advance,
TheAbie Premium Plus


You keep that in your mind or draft it some place to research it more.

A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website.

You may consult with for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query.

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Abie & AJ
michaelw777 Premium
Okay, I can make a few suggestions here: Everything Electronics. All Machines you need in your daily life. Everything Electronics that you need. All Electronics that you want. Every piece of machinery you need to run your daily life. All Machines that you want.

Hope these help for suggestions? I am not sure how good they are? But, I hope at least they get you in the right direction.

Hope this did help and encourage?
VitaliyG Premium Plus
Hi Leticia, I left you a comment on your WA profile with an answer to this :)
CHind Premium
Hi, guys my name is craig I have been part of wealthy affiliate for around a month or so and I have been going down a more product affiliate routeD

Don't get me wrong I'm enjoying it but I really want to help people achieve the same as I am striving to achieve, and I believe that giving people the opportunity to join this awesome family is the most help anyone needs,

So I am going to set myself a goal of 200, sign-ups in 1 year, It's a bit ambitious, but I believe Its achievable with the help of this amazing community.

Happiness and joy to you all
CountessCtry Premium
Craig please to meet you, that's really a great goal, please reach out if you need help or a hand.
Wishing you well, continued success and a terrific day.
michaelw777 Premium
I am just going to say this; to encourage you: Other Members please don't take Offense.

Click the magnifying glass in the top right menu; in the search bar; put in Success Stories; and go from there.

After; do a new search just as I explained; but this time; put in How To Succeed.

Don't take too much time on them. If you are still doing the training? Don't ignore the training.

But, I hope these help and encourage?
CountessCtry Premium
Hope all figured out, please let me know.
Wishing you well and a terrific day.
davehayes Premium
Good advice, and something I didn't know but will check out