Where is the first place we come to do our research?
Online.
The Internet is the gateway to information and being an affiliate marketer, of course this is where you are going to be delivering your reviews to a captive audience. If you understand how to effectively create a review, you can drive a lot of traffic to your business, and effectively convert a lot of "prospective" buyers into actual buyers.
There are some KEY elements to any trustworthy, authoritative websites online. One of these key elements is reviewing products and services within their respective industry.
That is what this lesson is going to teach you all about, how to create through and very insightful reviews on your website. Reviews will naturally become a core component of your website moving forward and you will likely be making many product/service recommendations over time, and occasionally, helping people avoid products or services that may not help them out.
Your first focus is going to be the integration of Wealthy Affiliate into your site, but there are many affiliate programs out there that you will be able to leverage through time to create multiple streams of income. Reviewing and promoting many different products is going to happen with time.
Before I get into things, I would love for you to watch the following video on how to create and architect a proper review (I use Wealthy Affiliate in my example).


DISCUSS VIDEO: Creating Thoughtful, Insightful Reviews
The 4 "CIAO" Principles to a Great Review
When people go to purchase anything online or offline, typically they will review it. Unless it is a complete impulse buy (which does happen to the best of us), we will spend our time researching a product before we purchase it. We want to be informed and feel as though we are making the best purchasing decision possible.
There are four core principles that I follow when creating my reviews, I call these the "CIAO Principles".
1. Captivating.
All of your reviews, and content for that matter, need to capture the interest of your audience. If you can't capture the interest, people will get through the first paragraph of your content and leave. The hard work is getting someone to your site and if you are captivating with your content, they will stay to read what you have to say.
To be "captivating" you should write as though you are writing to a friend, explaining a product or service to them. Explaining the benefits of it, how their life will be better having it than not having it.
This captivation also starts with a STRONG title and headings within your content that keep the reader engaged. Tell people what you are going to talk about before you talk about it!
2. Informative.
Plain and simple, if you don't provide people with enough information to make a purchasing decision (either to buy or not to buy a product/service), then they are going to vacate your site and resume their research elsewhere. That equates to LOST traffic and revenue.This is the reason you want to offer a very informative review, something that is comprehensive enough that someone can make a decision after reading your review. One that builds enough trust and offers people enough help that they feel comfortable enough with your "words" that they decide.
A recommendation would be a minimum of 1,000 words for every review post you create on your site. Write until you feel you are offering a comprehensive experience for your visitor.
3. Accurate.
A review should be accurate to the best of your knowledge. Make sure that when you create your reviews, that you base it on factual information. Sure it is fine to have an opinion based on facts, but you don't want to be in a situation where you are making stuff up or creating a fabricated story.
The facts can be derived from many places and will accomplished through thorough product research. The internet is your information gateway and you can learn an incredible amount about a product or service through:
- Researching it on the product website or sales channels
- Your own product experience (if you have tried it)
- Forums and online discussion platforms
- Youtube, Vimeo, and other video platforms
- Through other bloggers and industry authority websites
- Communicating directly with others that have tried it
Lots of ways to put together and accurate and precise review, utilize all of the resources available to you.
4. Opinionated.
Your opinion matters, in particular when the very essence of your brand and authority as you build out your website content is going to surround your brand. You can feel confident in offering people your opinionated information within your reviews if you are basing your review on accurate and factual information.
If you feel a product is great because of XYZ, then state it. If you feel it is lacking because of XYZ, then state that. Your content is unique to you and the same way that you would email a friend explaining a product/service that they should try or not try, is the same way you should present your content within your reviews. Be opinionated, it will make your reviews much more interesting to read and will lead to much better results.
Task 1: Choosing a Winning Title for Your Review
Although your review is going to be a critical element of your website and you are going to be able to link to it from many places moving forward, with ALL of your content you create your goal is also going to be to rank in Google, Bing & Yahoo.
And this starts with the KEYWORD phrase that you choose. Reviews are no different and when someone goes to look for information on something online, there are a few key characteristics and behaviours that you should be aware of with their research.
- They Want "Reviews" of the Information. (Review, Compare, Does it Work)
- They Are Looking for Various Product Insights (price, success stories, affiliate program, how does it work, income proof, etc)
- They Tend to Look for The Dirty Laundry. (Scams, Ripoff, Complaints, BBB rating)
Here is a list of potential keywords that you could use within the title of your post.
- wealthy affiliate review
- wealthy affiliate reviews
- review of wealthy affiliate
- wealthy affiliate review 2017
- 2017 wealthy affiliate review
- wealthy affiliate scam
- does wealthy affiliate work
- wealthy affiliate success stories
- wealthy affiliate ripoff
- wealthy affiliate complaints
- wealthy affiliate hosting
- wealthy affiliate comparison
- wealthy affiliate price
- wealthy affiliate income proof
- wealthy affiliate affiliate program
- how does wealthy affiliate work
Here is the title I have selected for my post.
Ideally, you want to choose a title that you are not going to be changing. Once you decide on the title, and in particular once your review post ranks in Google and other search engines, you don't want to be updating your title too often (as it can tank your rankings in Google).
So choose a title that (a) has your targeting keyword somewhere within it (b) that is captivating, and (c) is something that you are happy with.
Task 2: Create Your Wealthy Affiliate Review
Great! You have your post title set out, this is going to be the premise of your review, but ultimately your goal is going to be to provide people with a BRILLIANTLY captivating, informative, accurate and opinionated review (remember the 4 CIAO principles).
When you construct your review, there are several elements that will remain critical to your review and that I tend to focus on within all my reviews in terms of the structure and design.
1. Product/Service Overview
If you look at every successful review website out there and from my personal experience, it is very important not just to offer someone a thorough and informative review, but also to offer them a much lighter weight and easier to read "overview". This is in essence of an overall product breakdown based on the main elements of the product or service.
See the example within my WA review.
These should be consistent on your website for "similar" products. For example, if I were to review other products that were in the same industry as Wealthy Affiliate, I would likely want to use the very same criteria as this.
You can choose the criteria you will be review, it is your content but this should give you a few ideas as to some "ranking categories" that you can have within your reviews for Wealthy Affiliate and similar industry related products. Be unique and original.
2. Captivating Internal Headlines
Within your content, you are going to have internal headlines using H3 tags (the size of the font). These serve many practical uses. The first being that they break up your content and make it more readable. Nobody likes to read one big massive block of text, it is cumbersome and strains the readers eyes.
Secondly, it helps you foreshadow the next topic of discussion. In the case of the screenshot below, I am foreshadowing my section on Wealthy Affiliate Support by indicating that it is a community of caring experts. This is MUCH more interesting than having a boring title like "Wealthy Affiliate Support".
So make sure you make full use of headlines within your content, it will lead to many more people reading your content and ultimately more $$.
3. Call-to-Action Links
The last main focus here is going to be call to action links that take your website visitors to Wealthy Affiliate, through your affiliate link.
Remember, as your will want to get your affiliate link through the "Program Details" tab, at the top of the page (as shown below).
That is your link you will be using on your website in which will track your referrals and ultimately the revenue you generate from your site.
To add your link, simply highlight the text you want to link and then click the link button (chain link icon) within the top header. Then choose "Insert Link".
A modal will pop-up, and then within the "URL" field, you are going to add your affiliate link.
The key to a successful call-to-action link is to create one that is entices someone to click it and it is contextually relevant to the content surrounding it. Here is an example of a call-to-action link that I created within the "training" section on my review.
These are the three main focuses of the review, outside of course creating quality, thorough content, you want to put some emphasis on having a "shortened" overview, creating internal headlines, and call-to-action links.
Wealthy Affiliate Reviews. Uncut.
In terms of a site like Wealthy Affiliate, you have hands on experience with it. If you have a website in an industry that is related to the services offered here at Wealthy Affiliate, you could write a thorough, insightful, accurate, and opinonated review.
You have hands on experience, you have likely personally been connected with many members here at WA (myself and Carson include), and you have gotten a good grasp of the helpful, forward thinking and "members first" nature of WA.
We haven't changed our prices in 12 years, we have a team of 25 people working behind the scenes to move the technology, training and offering far beyond anything else offered within this space. That is our focus, and something we invest 60-70 hours per week working towards.
What was $359 and people loved as a “keyword list” site back in 2005, is now something that is obviously "light years" more sophisticated, elaborate and useful in 2017, something that is still $359 per year.
Comparable hosting alone, is $250 per month and as we progress through 2017, there won't be a Managed hosting company in the industry that can compete with the hosting that we offer here at WA.
Look around the platform when constructing your review and make it personal to you and your experience. A few things you could focus on.
- Support (Live Chat, SiteSupport, Q & A)
- Personal Mentoring
- Community
- Training Courses, Step by Step
- Weekly Live Classes (and 100's of hours of replays)
- Ambassadorship Program
- Online Entrepreneur Certification
- Affiliate Bootcamp
- The Affiliate Program
- Networking
- Building Websites
- Website Performance Tools (SiteRubix)
- Website Engagement Platform (SiteComments)
- The Hosting Platform
- SiteContent Writing Platform
- Keyword Research Tool
- etc.
That is just to name a few of the platforms here at WA that you could integrate into your review. Of course you don't need to write a small novel and included everything, but remember, you want to be Informative and thorough. It will lead to much better conversions and a better experience for your visitors (and ultimately better rankings).
Task 3: Publish Your Review as a POST to Your Website
The last task is very straightforward. You are going to simply be publishing your content to your website.
Make sure you publish your content as a "Post". The reason for this is that you are going to want to allow for comments within your review, which is going to be a critical component of your review, building trust and conversions moving forward.
Top Helpers in This Lesson
Why my choice? 1. I love helping others right now this niche is very stressed with bill payments, learning and studying
So they don't have a pile of debt like their parents maybe even grandparents when they are out of school.
2. I hope they can start work life debt free
3. Internet is something they were born into so it's easy for them
Thanks for your feedback
I'm a freelance musician in two unfashionable genres and get by on that, but I want to have enough financial freedom to be able to dabble in other arts as well without worrying about the next rent payment.
I figured lots of people are in the same boat, so wondering about starting an e-zine using my experiences to help artists and musicians to be able to afford to do what they love, not what they're told.
Does that work?
Onward and upward!
I am my target market. A mum, kids, know of the possibilities of a digital life but just not sure what to do or how to go about making it happen. Desperate to break free from the 9-5.
I get a lot of the thought process:) I went through my history on my laptop and found all my google searches when I was looking at making money online. Lots of great keywords I picked up.
I have a great idea for a lead magnet so I can build a list to connect with potential prospects...1 of the many ways I intend on promoting WA. The ideas just keep coming..I think I am on the right track.
Please re-direct me if I am not.
My direction is just like the example listed. I want to help others succeed and grow with them in the process. I am concerned about my title though and I have also unpublished my website until I am on track. I would love your input Kyle on my beginnings. I’m also having some website building issues and could use some help. But I need a little reassurance on my website name to start. As u pointed out your choice was hip and cool. My now seems long and boring 😂 I don’t know if I’m over thinking it. I’m going to include an attachment so you can view it. Thank you and all comments:suggestions are welcome.
One question though - A keyword is a phrase and it needs to be backed up by a clause to make sense in the headline of the post. So if my low competition keyword is- Learn Affiliate Marketing Step by Step than in order to complete it I have to add a clause to the headline of my article.
So can my headline be - Learn Affiliate Marketing Step by Step, to become a successful affiliate marketer ? So that it makes full sense grammatically and can be a headline of my website's post. By doing this am I still targeting the keyword or not ?
This is at the top of my screen when I open general settings for the All In One SEO Pack. Do I allow it or do not allow it?
I know we should Target one keyword per Post. My question is can we insert most of the researched keywords we get From That Keyword to increase the possibilities of people clicking. I 'm just thinking not everyone will type that one keyword or keyword phrase. But others might click on other low competition ones Related to it that we reached ? Is the focus of our keyword research to include the ones we Found that make sense and low completion From the main one ?........Scotty B 🎵
i need to know what or the dference between these choices and what i will be doing how much time will i need for each to make any money witch one is faster to earn etc ...
i have so many questions woudnt be possible to someone to talk to me to help me decide? is there a person willing to talk to me to clear all my questions so i decide ?if not cna i change from one to the other or do both help
I have already applied the two plugins and they have been successfully applied.
However, the "All In One SEO Pack still doesn't appear.
Can someone suggest what I need to do?
Tom
I help single Women (and a few good single men) who want to succeed at affiliate marketing.
Specifically: I want to help women and men who have never been married, don’t have children, who are in their mid to late thirties going into their forties.
They want to be Happily Single, Not be socially isolated, Become Financially Free, Live Life Fully Now, and Prepare for being Happily Married or establish a strong community of friends/family if they choose to stay single longer.
Your thoughts?
This IS the best I've found out there. There is no other system, community, or program quite like this. I am extremely thrilled to be a part of something so awesome and to have the opportunity to share this opportunity with those like me looking for a way out of the rat race.
It's my goal to see all of you guys in Vegas!!! I'm looking to do 300 my first year out.
So... If any of you Rock Stars have any advice on how to accomplish this. Please share cause I am more that eager to learn.
As an ex director/Man Dir/Chairman of a manufacturing company, what has that got to do with online/affiliate marketing. Nothing.
So how does that background give me any credibility in affiliate mkt to attract my fans.
Any comments/advice welcome
What do you think of it guys ?
Thanks,
Dina:)
I own my name as a domain and was thinking of using it and calling myself... "Digital Fireman Affiliate"
My Direction is "Helping Affiliate Marketers" who are struggling to find success and people who are new and want to get started (The right way) online.
Any and all opinions are appreciated!
Firstly thanks for another very helpful training on writing reviews following CIAO.
I have a question here;
Where can I find the current WA Ratings for Trainings, Support, Website Builder etc? (You have these rankings for 2017 in this training).
I would like to include the Overview & Ranking as part of my 2019 Wealthy Affiliate Review but am not sure where I can get these facts (current rankings) from.
I hope I am making sense here :)
Grace
Do I create a site for the niche of like "work from home, etc"?
Please explain if I lost something along the way.
Thanks in advance.
To bring you up to speed: I'm retired (so fixed income that's less than I'd like); I'll be 76 in the spring (so old, but in relatively good health and I believe I still have my wits about me); I'm totally not a 'techie' (I have trouble navigating around Facebook and Instagram, etc.); I'm determined to learn and overcome my technical limitations and develop a lucrative affiliate marketing business.
The segment of the population I want to reach out to are retirees, people approaching retirement and empty nesters-all of whom have or will soon have additional time on their hands and many of whom would like to generate extra income by operating their own businesses.
I think this is a niche I can be successful with if I can lead by example.
I have given some thought to my brand. Pondered many options including money tree (we'd all like one), cash cow, cookie jar, piggy bank, and a few more conventional names. Decided (for the moment anyway) that I kind of like: Apple Tree Affiliate. Apple has a successful, prosperous connotation about it (attributed in part to the corporate giant and to Apple records back in the Beatle days). It's also a household word: apple a day keeps the doctor away; apple pie, etc. Tree represents deep rooted longevity and strength. Together, Apple Tree yields a desirable recurring crop (similar to the recurring benefits of affiliate marketing). Just thoughts at the moment.
Any comments or advice would be greatly appreciated.
Those last few paragraphs can help us all set benchmarks and measure our progress as long as we keep some level of commitment to achieving our goals.
Success to all!
https://affiliatexplorer.com/wish-com-a-review-the-attractive-not-so-attractive-downright-annoying/
I didn't do a Wealthy Affiliate review per se, but a review of an online shopping site that I had some experience with. However I did include links to Affiliate marketing & WA in particular.
I want to change the title of my home page from "Blog" to something else, but haven't figured it out yet. Plus I hope to change my site theme later.
Thanks and continuing success to all . . .
Whew!!!!!!!
Very educational and really easy to understand. I just completed updating the tile and meta description for the "home page" of my newest project. And I am super EXCITED about moving forward. I just LUV you guys here at WA. I thought you might want to hear that. Have a GREAT one. :-)
I just started the Boot Camp....duh. My site would be so much further ahead.
I truly believe 500 people want to join me this year in obtaining another trip to Las Vegas. We are taking our son and his partner to Vegas for his 21st birthday.
Furthermore those folks will be joining a wonderful community of learners and teachers, mentors and mentees!
Best wishes to all.
As always, let me know if I can help.
Just a quick question: Before this lesson I had to do keyword research and get 5 keywords. How does this tie in with the WA review I am going to write and to rank for the article - should I incorporate my researched keywords in my review? Is the title to be researched too or just taken from popular search terms on products?
It doesn't say that I should incorporate my researched keywords but then I am a bit confused for which keywords I am supposed to rank - Is it all about the title then?
Thank you in advance.
John
My chosen niche for this campaign is making money online for people with a disability and seniors or retirees looking for an opportunity.
As I have a physical disability and approaching 65 yrs of age, I can relate and learning to connect with both of these groups.
Any suggestions on how to maximise this campaign will be greatly appreciated.
Cheers
My chosen audience is 'passive income seekers' and that could be anyone looking for a passive income, stay at home moms like me included.
I then did a Keyword search using Jaaxy for "passive income seekers" and of the many keywords found in the search, I chose the keywords "online passive income" which had - Searches 160, Traffic 28, QSR 132.
Finally, I went to google and searched for "How to make online passive income" (that is putting my keywords in question form) and I got about 25 results.
This looks to me like most of the criteria for choosing my niche direction are met.
I am sharing how I used the training to find my niche direction with the aim of helping other as I progress.
Many thanks.
1 - Do I only get paid for referals if I am a premium member myself?
2 - As I understood, if someone I referred does not switch to premium, I only get 1 dollar if he/she finishes setting up the account, is that correct?
3 - If someone switches to premium for, lets say, a year membership. I get commission for this year. What about next year? Do I still get commission even if that person decides NOT to renew his/her premium? Or I only get commission if a premium is renewed?
Thank you all and have a nice day.
Now the question is what to call my website. I've never been good at coming up names. Newcareeraffiliates.com just occurred to me. Anyone care to chime in with an opinion before I take the plunge?
Please provide any suggestions with my direction and brand. Thank you!
http://allthingsim.com
It's valid until november 2019 and currently at Namecheap and I can push it to your account for free.
Anyone interested?
Just another WordPress site
How do I get rid of that??
Thanks in advance for your help Margot.
By default, my robo nofollow thingy is already unchecked.
thanks for advice!
The only thing hold me to continue what I started here is the knowledge and the community.
This was my post today and these are my goals:
I am lost at how to go about my niche
Last Update: December 22, 2018
I have been doing my training sessions and moving forward with my website but the posts have been only blogs( reading material).
With that being said my niche is bringing facts to my community about the corrupt justice system and programming(which we lack) for at risk teens.
I don't know what more to do aside from telling the truth(blogging). Ultimately I want to use page to generate money but i don't know how to do it with this particular niche i am at a standstill. What should I do??
I wanted to learn how to build my own website so that i can get locals informative of the unjust in our system and the no funding for programs needed as well as being able to make a side income to.
Can someone please give me some advice and point me in the right direction??
My family and I adopted 4 children out of foster care. My grown daughter adopted 2 children from foster care. I'm very passionate about the state that our country is in whereas so many children are being left parent-less because of drugs, economics, death etc.
Can you offer direction?
niche idea 1
personally i have a passion for change. being involved in gangs for over 20 years ultimately being sentenced to a 25 years to life in prison (my case was overturned on appeal). It's been over 10 years. i have changed my life 3000 80%. as a result of practicing reiki, ho oponono, law of attraction, meditation and other modalities i have transformed my life. having these spiritual/mental tools i believe that sharing these methods and information is a part of me
i'm a proud father now, have owned multiple small business with success and am a reiki master.
second niche idea
my first successful business was as a personal trainer and gym owner. i loved being a positive influence while helping my clients transform there life and reach there fitness goal. so i have a passion for fitness and health
third niche idea
affiliate marketing, although i just started and haven't made a dime i have fallen in love with the concept and idea of reaching 1000's of people online and helping them attain what they want, need and love while being able to support my family..
so im not sure which to choose. i also thought about maybe combining them, -- fitness, self help/spirituality and making money online.
thoughts please
and thank you in advance
namaste
What do you think about that idea? I hate to waist it and my folders on Pinterest are already designed around making money online and affiliate marketing.
Or would it motivate me more to have a site I'm really proud of to get traffic coming my way?
Maybe its not that easy... and I should just work on both slowly and iteratively.
Thoughts?
I'm finding that I want to connect with people inclined to start into MLM, Network Marketing, and High Ticket programs - or buy all these tools recommended to them (like I was...) but instead show them that they would make the most of those programs with ACTUAL online marketing experience/training (traffic) like they would learn at Wealthy Affiliate.
I want to help people who have gone down the "MLM, Network Marketing, and High Ticket program, etc" routes to simply LEARN the skill of marketing themselves instead of relying on a 'product/recruiting' company to teach them marketing and how to do online business.
Does that sound like a good direction?
Or maybe I'm still trying to get MYSELF "Woke." Or maybe "what you think 'woke' is" is really just a mindless trance you're too happy to see, in which case 'waking' would be bad ... ?
However, I know how much I have been struggling as a single mom and trying to have an online business to help me raise my daughter, and feel that affiliate marketing is very good for stay home moms, but because I don`t know how to actually write about it and sounding passionate about it makes me a little worried.
Anyway, I named my site Money Mine Online, as in becoming an affiliate marketer is a way to be mining money online...I thought it sounds tempting. What do you all think?
Thanks
To promote WA should I have a complete separate website or would it work as part of my cooking website with a "here's how to take back control of your time so you can cook" kind of message?
Thank you guys for any inputs!
Gael
I have already watched the video twice, and expect that I will repeat watching to have get a good foundation in keyword research and how to benefit from it as I continue to grow in affiliate marketing.
Personally, I came here looking for a legitimate way to first supplement and then hopefully take over as my primary source of income. That is who I want to target. Other people like me.
"There is a quick search feature available to you right within the Jaaxy menu. You simply click on the menu and it will hope up the submenu, with the search available right within it." - don't get what does "hope" mean here.
https://realdealaffiliates1991.siterubix.com
Fitness and language are profitable industries which are hyper-competitive.
How much you earn matter, but more importantly is who you become.
I would like to become affiliate of a more narrow niche in personal development products/services.
I am considering become Brian Tracy/ T Harv Eker/other name brand affiliate.
Any other better ideas?
Sincerely,
Elaine
I'm kind of stuck here and don't know how to go forward.
Back to the daily grind tomorrow, Even after 10 hours there, I am finding this interesting enough to put in an hour or two after work. Like your work kyle.
Lots to do!
I am planning to build a site to help people making a perfect fullpage sceencapture by using chrome and other tools, cause I haven't seen a perfect solution ... I think my solution is the best:)
I just researched about keywords about this on Jaaxy, I found that the avg, qsr are both fine
could you please give me some advise ? thank you so much!
I would like to help people find a source of additional income part-time or full-time income online or also shared with them my own experience working full time and a part-time job out in the field and now working toward an online business with WA.
I'd like to reach to a variety of groups that may be interested in building their online business.
Cheers,
Ana
I guess if you are comfortable with a broader brand, and if you can provide content for it, it's nice to have a wide branding.
What is your option: a broad or narrow brand (like affiliate marketing)?
Best regards,
Christie
My 1st website will be my WA affiliate site. Is it okay in my About Me page to mention my affiliation with Wealthy Affiliate?
As a premium member, do I get an email address with my domain? If not, and I create and add a gmail address, can I change that address later when I get a domain linked email address?
Thanks . . .