Keyword Mapping

Create a page/Post that focuses around a particular keyword.

Think about which keywords relate to a single topic. (Very important)

Write the keyword down ( spread-sheet or such like) for later reference as you do not want to duplicate it. (Also very important)

USE GOOGLE ANALYTICS TO TRACK YOUR PAGES/POSTS PERFORMANCE.

Whilst in analytics, look at organic visitors to see.

Whilst it is possible that you are not receiving traffic for these exact terms, you should receive traffic from similar phrases that are on your site - SEMANTICS

Look into the engagement levels to determine how well that page/post is meeting the needs of your visitors.

REMEMBER THIS - Optimizing pages is not about trying to trick Google into ranking you any higher! No, it is about how well you are matching you post/page to meet with the users intent. Whether that be giving information or selling a product.

After all, the goal of a well optimized page is to help the search engine better understand the page/post so if it is done well, then naturally it will rank much higher.

ie (Which pages from your site are most relevant to a search query.)

In time, it well help your sites architecture as it will help you see how each page/post is related to one another.



Join the Discussion
Write something…
Recent messages
Chrissies Premium
Great training, many thanks Simon :)
Reply
Simowatto Premium
no problem matey
Reply
Cynthiah1 Premium
Thanks for the good training.
Reply
Simowatto Premium
you're welcome Cynthia
Reply
WilliamBH Premium
Good stuff to think about Simon .. thank you. Cheers, William.
Reply
Simowatto Premium
Cheers Bill matey :)
Reply
GautamWorld Premium
Thank you, Simon for adding to our knowledge :)
Reply
Simowatto Premium
thank a lot matey and you are welcome
Reply
Gila Premium
Thank you for the training. Excellent points and reminders we should all use
Reply
Simowatto Premium
haha yes Gila, u really should use them and thank you for the kind comment!
Reply
Top