Keywords. This is a term that very few people truly understand and because of this I wanted to go into some detail and explain what a keyword is and why it is important to your business.
Basically, a keyword is simply any "term" or "phrase" that someone types into Google when looking for something. This is the start of all SEO campaigns, paid ad campaigns, and ultimately if you understand keywords and how to find them, you are going to be VERY successful online.
To follow through this training, you are going to need to access the Jaaxy platform, which can be found under the Research tab in the top header menu.
If you have any questions about any of the content within this video or need help coming up with keywords, do let me know and I will give you a hand.