The Anatomy Of A Landing Page
After a recent blog explaining what a funnel is I had lots of questions about how to build them, what to include where and why.
You can read that post here if you like.
I thought it would be easiest to break down one of my landing pages and show you each component and start to explain the psychology behind a converting landing page.
Marketing psychology, why and how people buy, is a huge and very interesting (to me anyway) subject. I have only started to dive into it but will share with you what I have learnt so far.
OK let's break down the components of a landing page so you can build one for your niche, product or offer.