Keyword Research

As you read the information you have gathered, be thinking about keywords. I read my research material and then select my keyword before writing anything. Then it goes in the title and one time in the first paragraph of the post.

Grammar Check

Once your post is written, you will need to do a grammar check. I always read the post first, because some errors occur when you use a word that is spelled correctly but is not the word that goes there.

You have to find these errors for yourself, because if you have spelled a real word, even though the wrong one, the grammar checks will not catch the error.

After you have done your own proofing, use the grammar check and correct anything that needs to be changed.

Move Your Post From Site Content To WordPress

Once the post is written, you can transfer it to WordPress and add images or make other changes there. Rather than publish from the WA content platform, I copy my post, go to WordPress, select "Add new post" and copy it there.

In this way, it is still a draft and you can make all your changes and additions before anyone reads it.

Find Images

I put the images I choose to use on my desktop and then move them to the WordPress Media Library. Remember to size your images to the size you wish for your post.

Alt Tags

Fill out the alt tag for your image, describing in such a way to aid visually impaired visitors. I also put my keyword in the "title" spot supplied right under the alt tag spot.

Meta Title And Meta Description

Below your post, be sure to fill in the meta title (title of your post goes here) and the meta description.(Short summary of post content.)



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MAXINEG Premium
Awesome tutorial Fran. I've always wanted to publish directly from Word Press. Now I know how to do it. This tutorial is very helpful.

Blessings,
Maxine
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FKelso Premium Plus
Oh, so glad it was helpful. My newest challenge is learning the block editor, and am ready to try it directly on the WordPress platfom. Tricky little challenge for me.
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BarbaraN Premium Plus
Excellent tutorial, Fran. Good idea of keeping your post from being published until you're ready. I publish my content from Site Content to word press and then race to get everything in before its out there too long.
One thing I do at the very last is share new post to social media.
Thanks for taking time to put it all down in a straight forward way.
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FKelso Premium Plus
Yes, I do that, too. Didn't I put it in there? Wonder if I did on the daily, weekly, and monthly tutorial. Thanks for mentioning it. I put a link on Facebook and Twitter.
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DianeScorpio Premium
Hi - the only thing I would mention is to ensure that one of your older posts also has an internal link leading to your new post. This will allow the Google bots to find it quicker and understand the structure of your website.
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FKelso Premium Plus
What a good idea! I never thought of that. Thanks, Diane.
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Dhind1 Premium Plus
I love the training you have put together here. This is a great summary.

Your commitment to publishing two times per week is awesome. Well done.

Alex
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FKelso Premium Plus
Thanks, Alex. So glad you liked the tutorial.
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BrendaMZ Premium Plus
Jay’s recent training for SEO did suggest two things that I learned. 1. External links in middle of post, that was his suggestion. 2. Embed the video rather than the link itself. Doing that will keep readers on your page not out of it. It came from the hot seat showing other members websites. Kind of cool to see. Fran, great training, that is helpful. The alt text I just learned that one from another training.
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FKelso Premium Plus
Thanks for your comment. I do embed the video. That is more apt to gain watchers, I think. As for external links in the middle of the post, if they fit there, I'll put them there. However, I rather like having references listed at the end.
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BrendaMZ Premium Plus
Fran, it makes sense to me, you can create a Resource page and link to it internal link. I saw a training about that. Jay suggested it because it benefits SEO and the SERPS.

I’m still learning new things. Jay trainings has not been possible for me to attend when I joined January 2019. I am totally Deaf. Without closed captioning, I missed out on a lot of Jay’s weekly trainings. I had to depend on lip reading him and try to catch the visual aspects of the topics. It wore me out. I stopped attending then my health problems rendered me unable to focus on building my niche website.

It was only about last Spring, someone in live chat or in one of Jay’s training live chat mentioned to me that Google Chrome desktop now has closed captioning subtitled option and the guy explained how to get it to work.

I tried it. OMG, my 👀 opened so wide in amazement how wonderful it worked compared to my speech to text app. Thanks to Google Chrome desktop I can attend and watch Jay’s training. This enabled me to start getting my site going after it’s been abandoned due to my health.

This is a game changer for me. I can read everything Jay says verbally. Even watch the replays with the captioning features. Its awesome. Too bad it’s not available for iOS as an app yet.

Looking forward to see more of your future trainings.
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FKelso Premium Plus
What a great thing you learned! I had no idea such a tool was available. Thanks for telling us.
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