How to Build the Structure of Your Website

How do you build a strong site structure? We'll first look at an ideal structure for a site, and then I'll show you how to make it your own.

Ideal Site Structure

Let's begin by looking at an ideal scenario:

If you are starting from scratch, how should your website be organized? A well-organized website should look like a pyramid that has many levels.

Your homepage should be at the top. You will then have sections or pages under it. All of your content should be possible to file under one of these categories.

You can also divide your website into sections or subcategories if you have a larger site. Your individual pages and posts will be listed below your subcategories or categories.

The homepage is located at the top. Below are the main sections and categories. Subcategories may be found below. You'll also find individual pages and posts on the ground.

Your Homepage

The homepage is to show up first on the pyramid. Your homepage should be a central point of navigation for visitors. This includes links to the most important pages on your site.

You’ll achieve these:

  • Your visitors will be more likely to land on the pages that you wish them to.
  • These pages will be shown to Google as important.

Avoid linking to too many pages on your homepage. This will create clutter. A cluttered homepage is not going to guide visitors. There are many other things you can do to improve your homepage.

Navigation

A well-structured website is important, but so is clear navigation. The menu and breadcrumbs are the two major elements of your site's navigation.

The Menu

Let's start with the menu. Your website menu is the most important navigation tool on your site.

Your menu is used by visitors to navigate your website. It allows them to understand the structure of your site. The main categories of your website should have a place on the homepage's menu.

It's not necessary to have everything on one menu. A large site may have many categories. This can make your main menu look cluttered and not reflect the rest of your site. It's fine to have a second menu if it makes sense.

eBay, for example, has a top-bar menu, also known as the top menu, and the main menu. This menu links directly to pages that don't belong to a specific category in the shop. The eBay main menu displays the most important product categories.

You should not add too many links to your menu, just as you do on your homepage. They will be less useful for users as well as search engines if you do.

Breadcrumb Trail

Breadcrumbs can be added to pages to make the structure of your site even clearer. Breadcrumbs are clickable hyperlinks that can be found at the top or bottom of a page, post, or another area.

They are a way to show the structure of your website and also allow visitors to find their way around your site. Also, breadcrumbs improve the user experience and the SEO of your website.

You can choose from a variety of breadcrumb plugins available for WordPress sites. The Yoast SEO plugin also has a breadcrumb function.



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Stragglewise Premium
Thanks for this, Israel. It confirms what I have been thinking for awhile now, which is that I am going to have to start streamlining/structuring things before they get out of control, haha.
But I hadn't been thinking about the SEO benefits of doing so.
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Israel17 Premium
Wow, thanks for leaving a thought, Stragglewise! Structuring your site has a lot of SEO benefits. Glad it came in handy!

Israel Olatunji
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favorme Premium
Isreal, this is invaluable information. Knowledge they say is power. The reason why some people rank easily while others don't is because of their knowledge of certain information like this.
Thanks for sharing.
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Israel17 Premium
Thanks for your words of encouragement, Favorme! Much appreciated! Yes, we need to equip ourselves with knowledge to build a successful online business. Thanks again!

Israel Olatunji
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FKelso Premium Plus
You know so much about building websites! Wish I could just add all your knowledge to my own.

What do you think of the AIO SEO plugin? I find their guidelines for making sure you have taken care of all the parts and pieces of SEO very valuable.
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Israel17 Premium
Hey Fran, thanks for stopping by! Glad you enjoyed my Site Structure tutorial! Much appreciated, my friend!

Israel Olatunji
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Aussiemuso Premium Plus
Terrific advice Israel.
It can be simple to miss making our website easy to use. Some websites are a pleasure to visit and encourage you to visit often.
Thanks for sharing your experience.

Lily 😁🎶
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Israel17 Premium
That's so true, Lily. And that's why I had to come up with this training on Site Structure so everybody can know what is needed to build a good website structure for SEO and good user experience (UX). Thanks again!

Israel Olatunji
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