Link building or building backlinks to our webs ite is the most delicate and complicated part of SEO. It is a discipline that has to be done very carefully and we have to be creative.

Let's redefine link building and set the tone for the rest of this tutorial.

Link building is the process of establishing relationships with other relevant website owners who want to link to you because they know you and consider that your content enriches theirs

These are the 3 fundamental aspects:


>>Relevant websites.

>>Value content

This re-definition is not just about getting something. It includes relationships, relevance, and an exchange of value.

Now, since effective backlink building is difficult, you need to understand why it is worth the effort. Google uses inbound links to help position websites. And it has been that way since 1998, when Google created the so-called PageRank.

PageRank is a mathematical formula that judges the "value of a page" by looking at the quantity and quality of other pages that link to it.

Many studies have shown that there is a clear correlation between organic traffic and website backlinks. We already know that getting backlinks is more difficult than creating a post, but they are absolutely essential if you want to rank for competitive phrases.

Google tells us not to focus on link building as high quality content always attracts links. Yeah ... but how do we bring that content to people? That saying that if you create good content you will end up receiving traffic, is an illusion.

You may also have heard testimonials from people who say that they have managed to position websites without doing link building. They don't lie but if you want to rank for competitive keywords, you're going to have to do backlink building work.

The keywords that have the most competition are the most lucrative. For example, all words related to "hosting" are hyper-competitive.

There are only 3 ways to get backlinks:

1) Create them.

2) Buy them.

3) Earn them.

Let's look at each method separately.

1 Create Backlinks.

Creating backlinks means manually adding your website to third party websites. The 3 most common ways to create backlinks manually are:

>>Add your website to directories.

>>Leave comments on other people's blogs.

>>Add your website to social profiles.

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koawole Premium
I found this more educative.

Thanks for sharing.

Keny44 Premium
Aluko, thanks for going through my link building tutorial and I'm glad how educative you found it.
Parameter Premium
Thank you Ken,

Guest posting is a strategy that has stayed the test of time. It is of mutual benefit to both parties. Good job
Keny44 Premium
There are great benefits behind this. Thanks for your contribution Ayodeji. I appreciate.
Hanco Premium Plus
Thanks for sharing.

Have a great weekend,
Keny44 Premium
You're welcome, Hanco. Thanks for stopping by.

Have a great weekend!
BrieKraus Premium
When you are a new website it is VERY difficult to get backlinks! In my niche there seems to be no one to link to or who wants links. I have been advised not worry about them for now!
Thank you for the train anyways!
Keny44 Premium
This training is meant for every website owner and not limited to new websites. Your experience could be different from others.

In this training, I advised you build relationship first with people before demanding to link with them.

Thanks for stopping by.
BrieKraus Premium
"In this training, I advised you build relationship first with people before demanding to link with them."

I understand. I don't " demand" anything! That would be rude!

I challenge you to find backlinks for my website! If you can I will sing your praises and admit I was wrong! If not, no harm done! My website is on my profile. (I just followed you!)

Maybe I just don't know what I am looking for! Any advice is welcome!

My niche is gifts. For example "Gifts For Gardner's, Cool Gifts For Teens, that sorta of thing.
JosephC00 Premium Plus
Thank you for this lesson, I found it most informative.
Keny44 Premium
Hey Joseph. Thanks so much. I'm glad you found it helpful.

Much appreciated.