You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

The "calorie based diet" input is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.

With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Content" and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

To access Jaaxy, you are going to simply click the "Research" tab within the top menu, as shown below.


This will open up the entire Jaaxy platform, which is a highly sophisticated research platform that you have access to here at Wealthy Affiliate.

To access the keyword research platform, you will do so through the "Keywords" tab once inside Jaaxy (as shown below).


My suggestion with your initial searches is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "calorie based diets", you might want to start with the search terms:

  • calorie counting
  • calorie diets
  • how to count calories
  • etc

Here is an example search that I did using the "calorie counting" as the search phrase.


As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator). This is a quick indicator on the keyword viability and quality based on all of the combined metrics.

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

**Note: If you are a Premium Plus+ member, you have access to Jaaxy Enterprise which provides INSTANT QSR results.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


Top Helpers in This Lesson

Join the Discussion
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Recent messages
Hello everyone. I just joined the WA community today and have just completed the 1st Lesson. Just wanted to jump in and say I would be interested in reading/listening to "Self-help" E-books and reviewing/summarizing them. That way I am enjoying and developing mentally and sharing summaries/highlights of books on my website. Is this specific enough as a niche? Cheese and Tx
Reply
SVigneau Premium Plus
Hi @Olowu
Welcome to the great team, The wealthy Affiliate.
I wish you to success here like ever before
Take care

Sophie
Reply
AbieAJ Premium Plus
Hi

In the first instance, I'd ask myself

Am I passionate and genuinely interested in my chosen niche, as I I'd be expected to write lots of content, it would motivate me to update blog with succinct original content worthy my visitors week in week out.

Would I be writing about it in a years time or two or more

Who would be my target audience, who would benefit most from what I have to offer.
Reply
AbieAJ Premium Plus
The question is WHO would be your target audience vs Not what you are selling to an audience.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

That's a great niche to be in however broad you may want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in self-help

You may like review below resource for more ideas

https://blog.feedspot.com/personal_development_blogs/

"Personal development isn’t a niche. It’s an industry. You’d want to get more specific with what audience you’re helping and what goal within the personal development niche you’re helping with. Time management? Sales training? Law of attraction? Habit formation? Making vision boards?

The problem is some people try to do it all then it becomes hard to sell anything because you don’t have enough people who have the same interests."

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Your niche research which you'd fine in site content > templates:-

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Products
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Others

https://onemorecupof-coffee.com/best-self-help-affiliate-programs/
https://onemorecupof-coffee.com/best-personal-development-affiliate-programs/
Reply
AbieAJ Premium Plus
We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to the Wealthy Affiliate and our community.

Also it would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
Josh Lanska Premium Plus
Welcome to WA!
Reply
jghwebbrand Premium
Who is it that you want to help with "self help". We see that you wish to help your audience with books.

"self help" is a broad topic so unless you start with a sub category your audience will be disappointed because they are looking for a lot of detail on a specific "help". Start with a narrower focus.
Reply
jghwebbrand Premium
Here are some niche tips you can apply to your "self help" idea.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping.
Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning and to give my website has a chance to rank and grow in traffic, the focus needs to be a smaller scope.

For example my initial narrow scope could be: essential camping equipment for beginners. I can talk about camping, my experiences, what I have learned about camping, and how I have discovered what is really needed. Since I am quality focused, I have found good equipment which I believe is the very best. I will share my review of the equipment I use and why it is the best. Once the website is established and has a good volume of traffic, its scope can be expanded to include other things camping related.

So with my initial narrow scope, after visiting my website, a beginning camper will have a good idea of what camping is all about for a beginner and the equipment needed and the best brand products to buy. I will have many products on my niche website, but they will all relate to camping.

I am passionate about camping and want my readers to get excited about it too and feel comfortable when going for the first time that they have the necessary equipment..

So my niche is camping with an initial narrow scope. My targeted group is beginning campers wondering what equipment is needed and what the best is.

I have had some disappointing experiences so I want to help them avoid the same mistakes I have made. I will help campers buy the right equipment to make their camping experience more pleasant and safe.


I will write many content posts about camping (the how to’s, what is, etc.). A beginner camper has no idea what kind of equipment is necessary. So I will write posts about the necessary equipment. I will choose products I can recommend. I will compare products and identify the best. So after visiting my website a beginning camper will have a good idea of what camping equipment is needed and the best brand products to buy. So I will have many products on my niche website, but they will all relate to camping equipment necessary for a pleasant and safe camping experience.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com. You can also use https://searchresponse.io/people-also-ask
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Keep in mind it's important to choose a niche specific enough that way the target audience arrives at the website and finds exactly what they're looking for. When you go to broad, you lose that.

Health and Wellness would be a very, very broad niche, a little too broad.

If you choose a niche specific enough with plenty of room for scaling out later you are in good shape.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

Availability of affiliate programs for niches can be found using the following browser search,

Your niche idea + Affiliate program
Your niche idea + Affiliate program + Location (location is optional).
Reply
Cshire Premium Plus
Welcome to the community! I love reading self-help books myself - though I personally prefer having the solid thing in my hand. I agree with what others have stated as you may want to focus on exactly what kind of self help you want to focus on - maybe self help for business? Or self help for mastering your own mentality? I also wouldn't limit yourself to e-books. While you might like them, people like me who like the same sort of content might want to buy the physical book! (and allow you to make a commission off the sale in the process!)

Good luck and welcome again!
Reply
michaelw777 Premium
That is fine; but I will say; if you do that? Make sure to put the material in your own words. Just make sure that your material is in your own words; so you don't get into trouble.
Reply
LeboRamagaga Premium
I'm so confused right now...

Hi everyone, please help. I'm not sure what to do, I just sort of need a direct answer. Should my domain be the same as the name of my website and Niche or just a little bit different, but the same..

I've gone through this video 3x now..

Someone answered this question before, but my brain refuses to process at a normal rate today.
Reply
AbieAJ Premium Plus
Hi

No it doesn't have to be for example Apple dot com doesn't sell apples vs tech gear.

Furthermore, tips help you with a domain name, you can use leandomainsearch dot com, you input a word and it gives you another

And a godaddy valuation tool to find a memorable name.

However nowadays domains are not so affected by SEO vs writing quality rich content with good choice of keywords, latter of which would rank you in the search engines.

I would always go for a dot com domain name vs dot net or dot org as people's perceptions when they start typing they would typically assume it is a dot com. And make sure it is spelled correctly as it cannot be edited once purchased.

I would not include dashes and check if the domain is copyrighted, trademarked and ' or registered to an established business.

You can use Jaaxy fo find something suitable and along the metrics would also search if the dot com domain is available

Look for searches (avg.) above 30 and competition (qsr. ) lower than 100, the lower the qsr the better. Starter sites SEO greater than 95.


https://my.jaaxy.com/search/keywords
Reply
jghwebbrand Premium
No your domain name does not have to be the same as your niche name. You can include a few words to give the topic idea of your niche. For example: my niche making money online with affiliate marketing. I could chose a domain name "affiliatemarketing.com'. The concept of affiliate marketing is there.

Yes, your domain name and website name that appears should be the same because people will then remember your domain URL. for example my domain name is emailmarketing.com if I give my visible website name as "affiliate marketing" people will not remember my domain name URL as emailmarketing.com.

You can change your website name by going into
WordPress backoffice -> appearance -> customize -> global settings or (header or something like that - each theme wording is a little diffrent.

Are you starting with the free siterubix.com domain website. I am suggesting this because if you don't like that name you can delete it and start over. Once you buy a dot come domain name you cannot change it. And you can MOVE your siterub8lx.com website to a dot com you buy later. You will not need the dot come name to be the same as the name of your siteurbix.com free website. If you MOVE your free siterubix.com website to a dot come website everything will MOVE - Your pages, posts, images, theme,.settings.

That is the way I approach this. You can be more flexible and your domain name does not have to include your niche idea. But I like to do that for the sake of my visitors.

Does that help.
Reply
LeboRamagaga Premium
Hi.

This helps immensely. I couldn't continue on the lesson of building my website because I was just stuck at that point.

If I can just clarify, so if I want to diversify later, I can try and make sure I can scale up using that same domain so to speak correct?

For instance, My niche is on Organic Eyeshadow, but Eyeshadow on its own is still "Eye Makeup", which is a broader spectrum. So if I state "Eye makeup" in my domain and website, I could still have my niche as 'Eyeshadow', I think right?

If I understood you correctly,.. If I did, i can move onto the next lesson.

I really appreciate this, you don't understand.

You've cleared up a lot regarding this...
P.S. So, all new Premium members should get started on siterubix?

This was not clear on this lesson of training. But I guess what you saying is, should I start on siterubix.com, just incase I want to change my domain???

Thank you:-)
Reply
jghwebbrand Premium
You don't have to start with siterubix.com but a lot of premium members buy dotcom names and wish they could change them and they can't unless they buy a new one. After more thought is given to a niche a new name thought appears.

Yes, you can use the same domain name when you expand your scope which is still about your niche idea..
Reply
michaelw777 Premium
I am just going to let Other Members answer first; but I will say this; it is okay if it takes a few times for you to absorb; that is okay. So, if still having problems? If you want? Ask again?
Reply
LeboRamagaga Premium
Got it.

Thank you, You rock!!
Have a fantastic day, hope you enjoying your holidays.

Stay Blessed and Be Safe :-)
Reply
jghwebbrand Premium
Thanks so very much for your comments.
And for the well wishes.

Enjoy your new year and we wish you continued progress.
Reply
I'm very early on in understanding this affiliate process but as it's encouraged to make your " niche" something you're passionate about or have understanding on, I'm thinking of sticking to what I know which is my wedding beauty business. However, do you think wedding beauty products/ tools are niche enough considering the beauty business is a multi billion industry and so heavily supported by social media/ influencers? Any tips would be great.
Reply
AbieAJ Premium Plus
Hi

First don't be discouraged about what's out there. There's always room as we put our spin on things and build our site from our perspective, so it is unique to us.

Now it is a definite plus to know your niche well, then you are at an advantage writing to your readers and answering their questions.

If me, I would still pursue. However, what are you thinking the alternative would be?
Reply
Thank you so much for your advice.
I really would like to stick to something I know and the only other niche is the theatre world. I was a professional dancer and singer for the past 12 years and have A levels, a Degree and private examinations in performing arts. As much as I love performing. I really would love to stick to my current occupation and build around my bridal beauty knowledge..
Reply
AbieAJ Premium Plus
I briefly checked both and you could make out, however looks like the bridal beauty resonates with you more.

However, at this stage I would define who is my target audience or who's likely to benefit most from what I have to offer.

You may like review below resource for more ideas

https://blog.feedspot.com/bridal_makeup_blogs/
https://blog.feedspot.com/bridal_blogs/

Possible programs

https://onemorecupof-coffee.com/best-bridal-affiliate-programs/
https://onemorecupof-coffee.com/best-wedding-affiliate-programs/

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

I'd want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

Your niche research which you'd fine in site content > templates:-

https://my.wealthyaffiliate.com/content/templates

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Products
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get
Reply
DianeScorpio Premium
Hi - you could narrow it down to a smaller niche to have less competition. For example, beauty for vegan brides or beauty for brides with sensitive skin or beauty for older brides etc.
Reply
jghwebbrand Premium
By all means go with your wedding beauty business. That does cover a lot of sub categories. So start with one category and cover it well.

Decide which one category you are most passionate about, know the most about and then expand.
Reply
jghwebbrand Premium
Here are some general niche tips you can use for your wedding health id3ea.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping.
Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning and to give my website has a chance to rank and grow in traffic, the focus needs to be a smaller scope.

For example my initial narrow scope could be: essential camping equipment for beginners. I can talk about camping, my experiences, what I have learned about camping, and how I have discovered what is really needed. Since I am quality focused, I have found good equipment which I believe is the very best. I will share my review of the equipment I use and why it is the best. Once the website is established and has a good volume of traffic, its scope can be expanded to include other things camping related.

So with my initial narrow scope, after visiting my website, a beginning camper will have a good idea of what camping is all about for a beginner and the equipment needed and the best brand products to buy. I will have many products on my niche website, but they will all relate to camping.

I am passionate about camping and want my readers to get excited about it too and feel comfortable when going for the first time that they have the necessary equipment..

So my niche is camping with an initial narrow scope. My targeted group is beginning campers wondering what equipment is needed and what the best is.

I have had some disappointing experiences so I want to help them avoid the same mistakes I have made. I will help campers buy the right equipment to make their camping experience more pleasant and safe.


I will write many content posts about camping (the how to’s, what is, etc.). A beginner camper has no idea what kind of equipment is necessary. So I will write posts about the necessary equipment. I will choose products I can recommend. I will compare products and identify the best. So after visiting my website a beginning camper will have a good idea of what camping equipment is needed and the best brand products to buy. So I will have many products on my niche website, but they will all relate to camping equipment necessary for a pleasant and safe camping experience.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com. You can also use https://searchresponse.io/people-also-ask
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Keep in mind it's important to choose a niche specific enough that way the target audience arrives at the website and finds exactly what they're looking for. When you go to broad, you lose that.

Health and Wellness would be a very, very broad niche, a little too broad.

If you choose a niche specific enough with plenty of room for scaling out later you are in good shape.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

Availability of affiliate programs for niches can be found using the following browser search,

Your niche idea + Affiliate program
Your niche idea + Affiliate program + Location (location is optional).
Reply
michaelw777 Premium
I am just going to say; try this: Your Niche or Subject + Affiliate Program in Google; that is it. Try that and see what you come up with. You may be happily surprised.
Reply
I want to be part of the WA Affiliate program as explained in the boot camp training.

Say I sign up as one of my prospects c4all it prospect A and he signs up prospect B.

Can I get a commission on prospect B's signing and further downline sign ups?
Reply
DianeScorpio Premium
Hi - no, this is not multi-level marketing. You only receive a commission on your own immediate referral.
Reply
AbieAJ Premium Plus
Hi

Yes however it would be halved (half commission), you would get a full commission upon becoming a premium member.

They have to had upgraded to Premium or Premium Plus subscription.

However, if they signed up folks, you would NOT collect commissions on them too.

Program details https://my.wealthyaffiliate.com/share
Reply
michaelw777 Premium
I am just going to say; if you want? Review The Training and see what comes up; that is it; just review The Training and see what comes up.
Reply
Hi, im soon gonna be a uni student so hoping to make enough money to comfortable support my self through it with out a massive student loan at the end of it.
Since i'm going to study geography i'm thinking of doing something to do with sustainable items as my niche.
Reply
AbieAJ Premium Plus
Hi

Can you give us an example to help you dissect it? Thank you.

I.e. what sustainable items
Reply
jghwebbrand Premium
Congratulations on wanting to learn how to do this and go to school at the same time.

When it comes to choosing a niche is more about an audience you wish to help. So for you it may be those who are eco friendly to the environment. But that still is very broad

Here are some niche tips that will help you refine your thought of sustainability.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping.
Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning and to give my website has a chance to rank and grow in traffic, the focus needs to be a smaller scope.

For example my initial narrow scope could be: essential camping equipment for beginners. I can talk about camping, my experiences, what I have learned about camping, and how I have discovered what is really needed. Since I am quality focused, I have found good equipment which I believe is the very best. I will share my review of the equipment I use and why it is the best. Once the website is established and has a good volume of traffic, its scope can be expanded to include other things camping related.

So with my initial narrow scope, after visiting my website, a beginning camper will have a good idea of what camping is all about for a beginner and the equipment needed and the best brand products to buy. I will have many products on my niche website, but they will all relate to camping.

I am passionate about camping and want my readers to get excited about it too and feel comfortable when going for the first time that they have the necessary equipment..

So my niche is camping with an initial narrow scope. My targeted group is beginning campers wondering what equipment is needed and what the best is.

I have had some disappointing experiences so I want to help them avoid the same mistakes I have made. I will help campers buy the right equipment to make their camping experience more pleasant and safe.


I will write many content posts about camping (the how to’s, what is, etc.). A beginner camper has no idea what kind of equipment is necessary. So I will write posts about the necessary equipment. I will choose products I can recommend. I will compare products and identify the best. So after visiting my website a beginning camper will have a good idea of what camping equipment is needed and the best brand products to buy. So I will have many products on my niche website, but they will all relate to camping equipment necessary for a pleasant and safe camping experience.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com. You can also use https://searchresponse.io/people-also-ask
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Keep in mind it's important to choose a niche specific enough that way the target audience arrives at the website and finds exactly what they're looking for. When you go to broad, you lose that.

Health and Wellness would be a very, very broad niche, a little too broad.

If you choose a niche specific enough with plenty of room for scaling out later you are in good shape.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

Availability of affiliate programs for niches can be found using the following browser search,

Your niche idea + Affiliate program
Your niche idea + Affiliate program + Location (location is optional).
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michaelw777 Premium
Your Niche should be something you Love and think you can make a profit off of. That is about it; your Niche should be something you Love and think you can make a profit off of.
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AbieAJ Premium Plus
Hi

In the first instance, I'd ask myself

Am I passionate and genuinely interested in my chosen niche, as I I'd be expected to write lots of content, it would motivate me to update blog with succinct original content worthy my visitors week in week out.

Would I be writing about it in a years time or two or more

Who would be my target audience, who would benefit most from what I have to offer.
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AbieAJ Premium Plus
The question is WHO would be your target audience vs Not what you are selling to an audience.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

That's a great niche to be in however broad you may want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in yoga

You may like review below resource for more ideas

Yoga exercises for beginners

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience. Your niche research which you'd fine in site content > templates:-

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Products
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Kindly let us know how you get along and if any further help is required.
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AbieAJ Premium Plus
We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to the Wealthy Affiliate and our community.

Also it would be nice to hear how you are getting along. Much obliged and best wishes.
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