You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

This is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.


With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Success"and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy.com

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

There is a quick search feature available to you right within the Jaaxy menu. You simply click on the menu and it will pop up the submenu, with the search available right within it.

You can see I have entered "increase vertical jump" into the search (as shown below).

My suggestion is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "basketball skills & drills", you might want to start with the search terms:

  • basketball drills
  • basketball skills
  • increase vertical jump
  • dribbling drills
  • etc

After performing the search, you will simply want to click the "magnifying glass" icon or press enter on your keyboard.

Here are how the search results look for the "increase vertical jump" search.

As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator)

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


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Giulio08 Premium
This part has really blocked me. I meanIi am going to talk about health but i am not a doctor. i have been studying a hell of a lot and know many things that i want to share with people but i would rather use a Pen name. is it possible?
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Cyndes Premium
Yes, you can use a Pen name
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LovelaceR Premium
Great question. Yes. Like Cyndes said, you can use a pen name. The key is that you use a name that people can connect with. Good luck!
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Hi! Just wanted to create an account on Click Bank and when I entered the details at the profile after I clicked "save" this message came out:
Account Disabled
We appreciate your interest in ClickBank. Based on a review of your profile information, we are unable to offer you a ClickBank account at this time.
This decision is final. Inquiries through our support channels regarding this decision will not change this account status.
No further action is required. Thank you for your understanding.

Do you have any idea why?

Same thing happened on TextBroker. I just don't understand why.
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Cyndes Premium
I know that ClickBank is not available everywhere in the world. I don't know why, but that's al I can give you right now.
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Many thanks!
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Cyndes Premium
You're welcome!
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YaGirl Premium
Hi guys! Christina here and I just finished the "Choose A Niche" section. I have to admit I'm surprised that nothing was mentioned about high competition keywords. That said I'm somewhat stuck on choosing my niche. Here are a couple ideas I had:

I'm a huge nerd and I love Pokemon, but honestly I have no idea how I could even begin to make money from that niche. Honestly it's probably too broad, but things like merch is already pretty easy to find with google search - thoughts?

I also had the thought of trying for Shiba Inus - my guess there would be that I could potentially make money off of affiliate links to dog products for people who are intending to get a Shiba.

Thanks for your time and it's great to meet you all!
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AbieAJ Premium
A niche is something you are passionate about and would write 100 articles or so about it, could be a hobby, an interest perhaps. To put it in perspective, would you be writing about it in five years time.

Via Kyle:
A niche can honestly be anything, what are you passionate about? What are you interested in?
When deciding on a niche and trying to narrow down to a more specific niche, I recommend you ask yourself the following question:
I want to help people that ______________.
Fill in the blank and you are going to be much closer to a specific audience. After you do this and if you want to run any further ideas by me, let me know and I will give you a hand. :)

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

You can use Jaaxy to drill down keywords, you are allowed 30 searches. Look for searches (avg.) above 30 and competition (qsr. ) lower than 100, the lower the qsr the better.

https://my.jaaxy.com/search/keywords

For your choice of keywords, always do an incognito search on Google before settling on a keyword, to see who appears in the top 3 positions.

You can search Affiliate Programs via left sidebar
https://my.wealthyaffiliate.com/affiliate-programs
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earlofpearl Premium
My best advise base on what I've read, you can do Dogs,. its a wide rages of stuff you can do there. More than Pokemon
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pcj101 Premium
Hi YaGirl!
Glad to see you are working on a niche! You are definitely on the right track by choosing things you love and/or are interested in; these things will take you farther than if you just picked something that is "popular." That way, you will never get tired of posting about your niche whether its popular or not.

Best wishes for a successful journey at WA!
Peter
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PhoenixFlame Premium
Shiba Inus, the Japanese dogs?

I can lay down some suggestions for you on that niche of Shibas!

Include videos of when they are puppies and timeline of that to adulthood.

Please include Japanese videos of Shiba Inus in movies.

Hatchiko!

A Tale of Mari and the 3 Puppies.

Dedicated songs for movie A Tale of Mari and the 3 puppies, Mari is Japanese for Mary.

---------------------------------------------------------------------------------

Regarding your niche of Pokemon, you can make $$$ from it, the games, the entire Pokemon Trading Card collecting is a huge franchise in and of itself.

https://www.unovarpg.com/ That is Pokemon Indigo Online, play in it and collect all the Pokemon.

Try finding out more about Pokemon, by watching this List of movies and playing this games on such and such gaming device platforms too.

-----------------------------------------------------------------------------------

Hope this helps Christina!

~AJ
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YaGirl Premium
These are awesome suggestions, thanks so much! And yes, I hope to own a Shiba myself one day!!
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YaGirl Premium
Thank you! I'm gonna focus on Shiba Inus for now. Cheers!
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YaGirl Premium
Haha, you'd be surprised! But for now I am starting with Shiba Inus :) Thanks!
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PhoenixFlame Premium
Okay, chat with you soon.
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rjholsem1 Premium
video 11:26 minutes shows complete drop down of side bar list to edit or delete. mine does not. I added one item to the side bar, but the entire top line of options is duplicated under this. I tried to edit it 5 times. no luck. Also, cannot edit my website title line, which wraps in a field value too small to hold the size. there must be a an edit menu somewhere, but it does not appear on my screen. so I cannot folllow the steps in this video and cannot edit. how to edit?
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AbieAJ Premium
Hi, you can access your sidebar by going to Appearance > Widgets, you'd see a sidebar.

Check this tutorial To edit Title, you'd go to Appearance > Customize, then Site Identity and Edit from there.
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nathaniell Premium
@AbieAJ left some great tutorials for you, but you may also want to check this one out on Menus Each theme is different though, so keep that in mind. A theme Kyle is using may have a specific setup, and if you chose a different theme, your setup may vary slightly. That being said, the main ingredients of a blog are going to be the menu, sidebar widgets, and main content area.

Let us know if you have any more questions Robert!
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QP2020 Premium
I broke my website already. 1. My chosen theme doesn't apply to the homepage, 2. the homepage is stuck in static with the wrong theme, and 3. all fake posts I've made present on the sample page (bottom right on homepage for link). In short, the sample page looks is closer to what I am trying to make the homepage look like. Please help. Thank you
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EmakAmelia Premium
Hi Craig,

Have you tried to clear your browser's cache and cookies? Also, you can go to Websites > Site Details > Clear cache.
Maybe it is a cache issue.

If the problems are not fixed by clearing the browser and website cache, then I would suggest you send a ticket to Site Support:
https://my.wealthyaffiliate.com/websites/support
Please provide info with a screenshot so they can help resolve the problems better.

Hope things will be sorted out for you.

Ferra
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QP2020 Premium
Thank you Ferra. I will give that a shot!
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EmakAmelia Premium
You're welcome. I hope the problems will be resolved soon.
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QP2020 Premium
It's all on point now. Thanks again!
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EmakAmelia Premium
Glad to hear that. You're welcome!
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