You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

This is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.


With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Success"and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy.com

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

There is a quick search feature available to you right within the Jaaxy menu. You simply click on the menu and it will pop up the submenu, with the search available right within it.

You can see I have entered "increase vertical jump" into the search (as shown below).

My suggestion is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "basketball skills & drills", you might want to start with the search terms:

  • basketball drills
  • basketball skills
  • increase vertical jump
  • dribbling drills
  • etc

After performing the search, you will simply want to click the "magnifying glass" icon or press enter on your keyboard.

Here are how the search results look for the "increase vertical jump" search.

As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator)

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


Top Helpers in This Lesson

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DwightWest3 Premium
I'm going to need to see if there was a scholarship that I can I'll be in on because I have no money on my cards at all I've been working trying to do things on the internet to make some money so I can pay for such a good deal like this right here you know but I haven't received no money so I'm kind of in
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Im hearing you Dwight
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DwightWest3 Premium
Ok let's do it what's my job description
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DwightWest3 Premium
LOL it's really kind of confusing but once you start looking at everything and start figuring it out next thing I need to do is get my site and found my Google you wouldn't even believe what I went through to get here it's kind of a nightmare should I get some money on my cards I'll be uploading I think the premium have a good nite
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Please, I need help, I signed up today but I can't understand the video lessons because they are all in English and I can't understand what is being said, how do I follow the walkthrough and understand what Kyle says ?
I'm Brazilian and I'm currently using Google Translator to send this message. Helpe me please!!!
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PLaux-KLaux Premium
Hi. If you use the Google Translator for Websites, you can change the language of the Website. The Training that is described in Text, is the same Training that is provided in the Video.
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Reginald18 Premium
Hi! I want to choose my niche but I have so many things in my mind that I have to choose from. I am passionate about helping people about opening a platform for business people to market their business in my site. and on the hand I want to make with pay per click business, the list is endless. anyone help me to choose the right niche.
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PLaux-KLaux Premium
Hi! To narrow your Niche down, 1st determine what are you most passionate about. If it helps, write down a list to make it easier to focus. Make sure that it is something you love. The more passionate you are about the topic, the more that you will be able to find content to write about. Next, write down, different questions that you can break it down into, to answer.

Niche Example: How to make Candles
- How to make Container Candles
- How to make Pillar Candles
- How to make Votive Candles
- How to make a Candle with Paraffin Wax
- How to make a Candle with Soy Wax
- How to make a Candle with Palm Wax
- Different types of Candle Wicks
- Are Wood Wicks better?
- Why you should never color Candles with Crayons
- Is it safe to add Glitter into a Candle?
etc...

The more topics you can think of for your Niche's that you are considering, the easier it will be to write an article for. At the end, whichever Niche you can think of more topics for, would be a good place to start. You can always add another Website later, once your 1st Website has been built and has Traffic flowing in.
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careye24 Premium
Hey everyone! I'd like to run my idea across you guys in terms of a niche because I'd like to get some feedback... so what I enjoy most and what I am passionate about is overcoming struggles such as domestic violence, drug addiction, homelessness... I'm passionate about it because I've been there and dealt with a lot i t. But do you think I just need to pick one or can I talk about all of it?
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keishalina9 Premium
hey hi Carey & welcome to Wealthy Affiliate!

Good question and all questions are good ones here!

... best to choose one that you feel most interested & knowledgeable about in writing lots about the topic in-depth over an extended period to scale ..

All the best to you for every Success, cheerio ... :)
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careye24 Premium
@keishalina9 Thank you! I'm just a little torn on which way to go now because now I've started thinking about the niche of self-worth and self-love for women! I may just have to ponder on it over night
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keishalina9 Premium
... it's all ok -- perhaps write down a list and then look at it again later ... sometimes, it's helpful to put it down on paper or in your tablet just so it's not cluttering up the ol' noggin too much!

... enjoy a fabulous WA journey! ...

and yes, there's lots to learn -- take it easy on yourself and it's step-by-step .... :)
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CMKetay Premium
They are all extremely important topics and impact so many. For the purposes of WA, narrowing your focus will be best. There is nothing saying that, as you learn you can't add a second site for another topic, but start with one. Good luck!

Christine
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Pinnaclnp Premium
Hi keishalina. Each topic you announced hurts deeply in a different way yet all named are very common, I myself had to kick it from an abusive relationship all the way out of my province over into the Natal province. I advise you cover them all. Can't wait to view as I'll surely be 0art of your crowd.
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Hi , everyone, I have some doubts about the starter membership as I don't seem to find anything specific enough about it.

- After the 7 days are over will I still be able to be a starter member if I don't upgrade to premium within the 7 days?
- If so, for how long and what specifically will I have access to and what will I not?

I currently don't have an international Visa/master credit card only a local one, I've already ordered one from the bank and it's being sent to me, so it's going to take a few days to be able to use it for this.

Had I known I only had 7 days of community access I wouldn't have joined just yet. People don't seem to specify this when they promote this website. All they say it's free to join. It's a bit disappointing to find out you have such a limited time of free access only after you've already joined. I don't find anything specific about this on this website.

So again, my doubts are:
- After the 7 days are over will I still be able to be a starter member if I don't upgrade to premium within the 7 days?
- If so, for how long and what specifically will I have access to and what will I not?

Thank you.

Angie
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chender684 Premium
You can remain a starter member for as long as you like. But, you will normally lose your free site after 6 months. By the 6 months point, you should be ready to go premium or this isn't for you.

You will not have access to chat and many other awesome benefits until you go premium.

Take your time and try things out and become premium when you see that it is the best way to go.

Best of luck!
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Thanks for the reply and the info. I'm going to see what I can do.

PS: I think I made it clear that it's a credit card issue (which should be solved under a month) and that It's not a "I don't have enough money" issue. I am fully aware of what this entails.

-Angie
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Lokhi Premium
The $19 first month of premium goes away after your first 7 days, from my understanding.

I've read, in several places, that the starter account is for as long as you like ... but then, I've also read that it's also just for 6 months. Six months should be plenty of time to decide on premium or not,
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Thanks, yes 6 months is more than enough to decide. Although the problem is not, not having enough time to decide. As I mentioned, It's a credit card issue.
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Lokhi Premium
I totally get that. I had a similar problem when I first joined.
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PLaux-KLaux Premium
I've read quite a few Promotional Sites for WA since joining. There are some who mention the 7 day period for Starters, while others avoid the topic. If you are sure you want to go Premium when your Card comes in the Mail, be sure to take full advantage of the 7 Days Trial just in case. Remember to ask questions if you need it!

There are quite a few things that I wish a Starter Member didn't lose out on.
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chender684 Premium
If you PM Kyle, and let him know your situation, I think he will work with you and extend the 7 days until you can pay for premium. He is a good guy and will help you.
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Thats a great Q Angie.
thanks Paul
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I already tried to reach Kyle via a post as a comment back to him. Like I'm doing here. But haven't heard from him since yesterday. And he posts other things not related to my topic on the same thread. Which I find weird. It doesn't seem like he reads them.
So I went for Carson to see if he answers back.
I think starter members should have access to a contact me message on this website, as normally we are the ones with the most doubts and we should be able to hear it from them. If you know what I mean.

Anyways I do appreciate you guys helping me out with this.

Angie
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