You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

This is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.


With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Success"and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy.com

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

There is a quick search feature available to you right within the Jaaxy menu. You simply click on the menu and it will pop up the submenu, with the search available right within it.

You can see I have entered "increase vertical jump" into the search (as shown below).

My suggestion is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "basketball skills & drills", you might want to start with the search terms:

  • basketball drills
  • basketball skills
  • increase vertical jump
  • dribbling drills
  • etc

After performing the search, you will simply want to click the "magnifying glass" icon or press enter on your keyboard.

Here are how the search results look for the "increase vertical jump" search.

As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator)

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


Top Helpers in This Lesson

Join the Discussion
Write something…
Recent messages
EuphemiaD2 Premium
Hie I have tried to follow the instructions on how to create a Customs Menu but a comment is popping up stating that About Me is invalid and I must check for menu items to delete and it's appearing twice.Privacy Policy is also appearing twice. How can I rectify this
Reply
AngelSmiles Premium
Choosing a niche for me was easy. I love vinyl although, currently, my collection is small. But thinking over my Niche I cannot help but looking at the bigger picture realistically. My hobbies include: acrylic painting, 3d art, graphic design, multi media art, poetry, writing a book, photography. If it can be self expressed I love everything about it. I am wondering if Niche can be multiple combination of these and are they realistic?
Reply
DianeScorpio Premium
Hi - no, a niche needs to be as narrow as possible to show Google that you are an authority on that subject, and also so as not to confuse your visitors. All of your suggestions would each be a niche in their own right.

Pick the one you would most enjoy writing about and can quickly think of ideas for topics for your first few articles.
Reply
AngelSmiles Premium
great thanks for the tip
Reply
Josko Premium
Hi all,

Few days here in WA, went into Bootcamp and started to make a first website (ever).
Now i am at stage to made a About Me page.
Any tips how to do it, considering i have no experience in affiliate marketing, yet i am trying to promote WA on my site?
I should write why and how i am capable to help other to succeed with affiliate marketing, lol.
Anyone went trough Bootcamp with similar condition as me?

Thanks
Reply
Helen123 Premium
You may be better starting with the online affiliate certification course first, at least the first few lessons to get your website up and running and with more understanding of affiliate marketing, then you could swap over to the bootcamp and continue on.
Reply
Josko Premium
Thanks Helen, well thing is in theory, i know what affiliate marketing is, just dont have any practical experience.
But with every day here, it gets easier, with all help i get.
I started with writing about me, will take it slow, i think that part will me the hardest for me as this is totally new area for me. Everything i did in my life wasnt even close to on line business so need to think of something from a scratch.
Reply
Will our training lessons still be available after we finished the 10 sessions once we move to Premium Membership? I just asked because I am seeing about Menus and Widgets which will be more applicable later. We can try them now but I am not sure if I can remember the procedure later when more needed?
Reply
michaelw777 Premium
Yes, from what I understand; they will still be available. All you have to do is go into training and sort of look at the lessons; and uncheck the ones you want and go over them again; and if you want to look again; leave them unchecked. If I am wrong; another Member please correct me?
Reply
That would be fine for now. Anyway, there is a huge community and the founders are always available if we have questions. Just like now, I have seen that I have loopholes viewing the website that I created. I can always go back and correct them.

Thanks Michael!
Reply
michaelw777 Premium
No Problem; I have not learned this yet myself; but if you are doing that? I suggest you learn to back up your website; and how to load the back up. Just in case? Otherwise; I suggest you mostly leave your site alone; unless you talk to Site Support, Kyle and Carson; hope this helps?
Reply
indraneel Premium
Yes...Level one training will be available always... Lesson 2 onwards are only available for premium affiliates.

You can always come back and refer to them whenever needed.
Reply
apache1 Premium
As a starter member, you have currently level 1 of the Online Entrepreneur Certification along with Phase 1 of the Bootcamp course that will always be available to you whenever you wish to revisit them.

Should you decide to go premium you have with the Online Entrepreneur Certification an extra 4 level of 40 lessons and with the Bootcamp 6 more phase lessons of 10 lessons in each.

They too can be revisited anytime as a premium member.

This does not include the many hundreds of Training Webinars that Jay (magistudios gives each and every week throughout the year. they are there along with the added courses and resources waiting for you.

Wishing you well along your online journey.

Andre
Reply
thanks for the info, Indraneel.
Reply
Thanks for a clearer info. It looks like you've stayed longer here.

Surely, I will join as a Premium member.
Reply
apache1 Premium
You are most welcome Rose and you will see how much more you will gain along the way when you decide to go premium.

If you do there is currently a special Black Friday offer till May 11 where you can pay only $299 for the year and that will be locked in forever while you remain as a yearly member just wanted to let you know.

That is your choice to make how you want to go as premium but thought you should know to give you the best opportunity available while it is still there

Here is Kyle's post on this to give you further information.
Reply
Ok, I will see budget allocation for that. I am just curious about what I've read from the community discussion last night, is it true that we will begin to get income from here in 6-12 months? Or are there ways to speed it up depending on the training that we are availing?
Reply
apache1 Premium
Normally that is around the time it may take to see some money coming through remember this is a training platform to show you how to build a website from scratch with the niche of your choice,

The training is built in a way and in a certain order to learn how to do this right and that is why it is important to follow each lesson in the order given and complete each task at the end of the lessons.

This is done for a good reason for your to get the best out of the training and Kyle and Carson have had WA going for 15 years and still are going strong because they know what is the right way and what not to do.

You then need to get your website indexed by Google and the other search engines along with creating posts about the niche you have chosen and keep creating content.

That in itself can take time as you need to build up your website to attract visitors.

That is why it can take some time it is also dependant on how much effort and work you put in as well

There are many other factors that are covered in the training to monetize your website but working and putting in the effort and creating content is a crucial step to success online.

Online or affiliate marketing is passive income meaning there are no quick ways to succeed and note that you are building your own brand and business online.

Just like any brick and mortar business, they don't become successful overnight even with all the overheads they need to stay afloat.

There are many scams online promising you the world and making thousands in a quick time but the only ones making money quickly are the scammers ripping you off in the process.

WA is not a quick rich scheme but a steady process to build a solid foundation to your website and as stated above this is dependant on your own effort and why you put into it.

That is why many fail and give up because they don't want to do the work and expect to push a button and make money overnight. It doesn't work that way

Hope that gives you more clarity with this.
Reply
apache1 Premium
As for your budget allocation the suggestion to go yearly is the cheapest way but that is only if you can afford it. Remember family and bills come first you can always upgrade to yearly later in need be its just that the $299 is and only will be available till May 11 but that is your choice to make
Reply
Ok, I am willing too. In fact , I am working my way towards traditional business and have the same mindset but my family only permits me to do online works due to my limited physical capacity. Still a bit limp in walking, though stable anyway.
Reply
Ok, hubby can answer that more depending on his priorities. I am still somewhat dependent on him
Reply
apache1 Premium
I wish you well in whatever choice you make or need to make according to your family situation.
Reply
apache1 Premium
Family comes first
Reply
Ok, another topic anyway. How can I edit the " just another wordpress site sub title? I overlooked to remove or replace it. Also, I wasn't able to add a home page in the menu?
Reply
Yes, as always. He is just currently using the cash for a small garment business.
Reply
apache1 Premium
Log in to your site, click on settings on the left side of the menu at the bottom, and in general settings at the top is site title.

That's where you can delete and change the title.
Reply
sdawson Premium
yes, as a Premium Member you will have access to ALL the training for as long as you are a member.
Reply
Thanks. I was able to edit already.
Reply
I intend to join as a Premium, just waiting for a little updating with my bank account. Thanks
Reply
Great lesson. Q: 1. If I change the email in Admin, who sends the the confirmation of the change - Word Press and/or Wealthy Affiliate? 2. Who can see my settings in my website? 3. Can a custom password be made to get into my website?
Sorry, really new to all of this! :-)
Reply
Top