You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

This is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.


With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Success"and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy.com

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

There is a quick search feature available to you right within the Jaaxy menu. You simply click on the menu and it will pop up the submenu, with the search available right within it.

You can see I have entered "increase vertical jump" into the search (as shown below).

My suggestion is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "basketball skills & drills", you might want to start with the search terms:

  • basketball drills
  • basketball skills
  • increase vertical jump
  • dribbling drills
  • etc

After performing the search, you will simply want to click the "magnifying glass" icon or press enter on your keyboard.

Here are how the search results look for the "increase vertical jump" search.

As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator)

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


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IngelaE Premium
Hello, I wow what a greate fast building website. As allways you Kyle are a greate teatcher.!!!!! i wonder if i am the admin, you can go in and help me if i have problems on my website? How many products can i have on one website? Have nice day!! /Ingela
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DianeScorpio Premium
Hi - if you have technical problems with your website, you can ask Site Support to help, Kyle doesn't have access. You can have as many products as you like, providing they are relevant to the niche subject of your site.
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AmorelleN Premium
It seems to me in one website, we can post only one type of product type (that is relevant to the domain name & website name). In this case, although we promote one type of product, can we promote that type of product from different merchants or seller, i.e. from amazon.com and some other?
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DianeScorpio Premium
Hi - you need to have a niche that is the subject of your website, targeted to a particular audience. Your domain name doesn't have to match it exactly, but should be relevant.

You can then promote as many products as you want, providing they relate to the niche, from different merchants.

For example, if your website was about travel for seniors, you could then promote products to make their travel easier, such as lightweight luggage, walking aids, cushions etc.
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chLSD Premium
The relevancy is for being found by Google and getting clicks from searchers. You could of course sell anything from A to Z but that won't bring in trageted traffic. That's why niche. That's why it should be relevant. But it's not a law ;-)
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AmorelleN Premium
Ah i see. Thanks Diane. My website under construction: THE ART GALLERY. All about fine arts, oil canvass and other art medium...and wall decors, perhaps - to be relevant. I will be asking more questions as I go along.

Thanks again.
Amy
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AmorelleN Premium
Yes, the nitche. So anything related to my nitche or closest to my nitche. website under construction, I still have to learn going around the website, getting started instructions.
Thank you dear...

Amy
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chLSD Premium
There are really a lo of great videos on Wordpress on Youtube. And when you get a grasp on it you will see how easy it is to handle.
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AmorelleN Premium
😊👌🏼👋🏼 thanks
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birdyy37 Premium
I need advice pls.

I registered my domain.I had it for a while

realnutritionsolution dot com

I thought when I registered it I was registering "realnutritionsolutions dot com" with the s at the end. apparently I missed that error. the dot com is not available.
i went ahead and secured the dot net of the version I want. realnutritionsolutions dot net
my question is do I use the dot net, as my business is registered with an s in my country or it doesn't matter?

I had my heart set on a" dot com,"

does dot com get recognised better than dot net?

I started building on realnutritionsolution.com though I am not far along.I only recognised the error tonight

should I keep going with the dot com knowing someone has the .com of the version I wanted or should I use the .net version?

I sure am learning the hard way..ugh

thanks in advance
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AbieAJ Premium
Hi, your domain looks good. It is better to use a .com vs .net, more recognisable.

You can always redirect your .net to your .com domain.

I just tried the one with the s. com site is void. It should be okay. Domain could probably be available for sale by the owner, if you would like to acquire it. It is registered with Godaddy, and its expiry date sometime in 2021.
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DCaribbeanQ Premium
Hi in training we learn that it is always better to use .com

Candy Benn
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birdyy37 Premium
thank you. i will keep working at building and redirect .net and wait to see if the other one becomes available in a few months.

Thanks for the advice
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AbieAJ Premium
You're so very welcome.
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Hello there,
I have just finished training# 8 (creating custom menus). It explains very well "About me", "Privacy Policy" and wedgets, but there is nothing there about this how we actually add categories into our webside where customers click to find type of product they are looking for. Example:
My niche: Women clothing
Can I add "Clothing" as part of main menu on top next to "Privacy Policy"?, and than submenu under clothing: skirts, t-shirts etc?, and if I add it on top in Main Menu, and customer clicks on it, how do I add all info about these products with examples of products and links that customer can see and read?
Is it something that is explained in further trainings for premium members?
I know it's a long question, sorry, but I'm a little confused.
Thank you for your help in advance):
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JosephRebisz Premium
That will come later, don't worry.
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Good to know. I was like: "Is this it?".. "Still don't know a lot"..):
Thank you, Joseph.
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JosephRebisz Premium
No problem, that's why we're here:)
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chLSD Premium
The website is really done beautifully and very professionally. The community is amazing. Usually, you are alone, going through the videos. And when you have a question you have to write to support and often get an answer that leaves you puzzled, as in: is my English really that bad? Or did I not explain my problem clearly enough? So, this is a exciting change. And while I understand, a real business does not put you in profit after a couple of days or weeks, I aim to do just that as fast a possible.
I liked the example in the video. A fine example on having a passion niche website - and you can sell more items, too.
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