We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!
You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.
Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.
But why do you want rankings in the search engines? Simple...
Website Rankings = Targeted Traffic = Revenue!
The rankings are the first step in creating an online revenue stream.
Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.
I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.
Task 1: Set-up All in One SEO on your site
Search Engine Optimization (SEO) is a very important aspect of any website's success.
In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.
Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).
Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.
The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:
- Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.
You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.
Ideal Length: 40-60 characters, keep under 60 - Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.
Ideal Length: Under 160 characters
Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.
When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Update Options" button (as shown below).
Upon doing this, you are done. Your website is set-up and SEO READY! :)
A few important points things to take note of here about All in One SEO:
- You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
- You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.
Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.
In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.
Premium Members Get Access to SEO Experts & HOURS of SEO Video Training!
I'm a huge nerd and I love Pokemon, but honestly I have no idea how I could even begin to make money from that niche. Honestly it's probably too broad, but things like merch is already pretty easy to find with google search - thoughts?
I also had the thought of trying for Shiba Inus - my guess there would be that I could potentially make money off of affiliate links to dog products for people who are intending to get a Shiba.
Thanks for your time and it's great to meet you all!
Reply
Via Kyle:
A niche can honestly be anything, what are you passionate about? What are you interested in?
When deciding on a niche and trying to narrow down to a more specific niche, I recommend you ask yourself the following question:
I want to help people that ______________.
Fill in the blank and you are going to be much closer to a specific audience. After you do this and if you want to run any further ideas by me, let me know and I will give you a hand. :)
A Niche is A Group of People Looking for Stuff If you are New and Not quite yet figured (niche infographic within) Choose a Business You Love, Not What You Know. Succeeding With Golf Balls, Scaling With Shoes! You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get
You can use Jaaxy to drill down keywords, you are allowed 30 searches. Look for searches (avg.) above 30 and competition (qsr. ) lower than 100, the lower the qsr the better.
https://my.jaaxy.com/search/keywords
For your choice of keywords, always do an incognito search on Google before settling on a keyword, to see who appears in the top 3 positions.
You can search Affiliate Programs via left sidebar
https://my.wealthyaffiliate.com/affiliate-programs
Glad to see you are working on a niche! You are definitely on the right track by choosing things you love and/or are interested in; these things will take you farther than if you just picked something that is "popular." That way, you will never get tired of posting about your niche whether its popular or not.
Best wishes for a successful journey at WA!
Peter
I can lay down some suggestions for you on that niche of Shibas!
Include videos of when they are puppies and timeline of that to adulthood.
Please include Japanese videos of Shiba Inus in movies.
Hatchiko!
A Tale of Mari and the 3 Puppies.
Dedicated songs for movie A Tale of Mari and the 3 puppies, Mari is Japanese for Mary.
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Regarding your niche of Pokemon, you can make $$$ from it, the games, the entire Pokemon Trading Card collecting is a huge franchise in and of itself.
https://www.unovarpg.com/ That is Pokemon Indigo Online, play in it and collect all the Pokemon.
Try finding out more about Pokemon, by watching this List of movies and playing this games on such and such gaming device platforms too.
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Hope this helps Christina!
~AJ
Check this tutorial WordPress Dashboard Tutorial - Widgets To edit Title, you'd go to Appearance > Customize, then Site Identity and Edit from there. How to edit titles in wordpress?
Let us know if you have any more questions Robert!
Have you tried to clear your browser's cache and cookies? Also, you can go to Websites > Site Details > Clear cache.
Maybe it is a cache issue.
If the problems are not fixed by clearing the browser and website cache, then I would suggest you send a ticket to Site Support:
https://my.wealthyaffiliate.com/websites/support
Please provide info with a screenshot so they can help resolve the problems better.
Hope things will be sorted out for you.
Ferra
I already have an account and have 350 names from you all.
My existing account is #496189 password 6926611,
Do I CONTINUE TO USE THAT OR SWITCH TO THIS?
I DON'T WANT TO LOSE THE MEMBERS THAT I already have.
I WILL LEARN THE FACEBOOK SLOWLY. I am 82 years old and helping 2 stepfamilies through this virus mess. I am fine on windows 10 but I HAVE TO BE HELPED ON FACEBOOK.
CAN YOU AND WILl YOU HELP/
863 559 7997
This platform teaches people how to build a website for Affiliate Marketing.
In case you don't know, Affiliate Marketing is the process of recommending other people's products and services, and earn a commission when someone makes a purchase through your affiliate link.
