We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Update Options" button (as shown below).

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


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2. Set-up your All in One SEO Settings


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If I build a free domain website and later want to move it to a domain I own, do the followers I have on the free domain move as well? Will they still be able to find it the same as they did before? Does the Google rating/locator start over?
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psalisbury1 Premium
Hi Chelsea, well that would be a Yes, Yes, No

everything is transferred safely and securely when you buy a domain name. Google will not punish you, in fact, when you buy a .com domain you will rank higher in Google

Phil
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feigner Premium
the rankings will drop for a bit as with any major change, but redirection is setup to allow your previous visitors to find your new site - this is one reason for leaving your old site up for a month after moving.
if you go into sitemanager and click on details you wil lsee what you are getting with your site as a starter member
your site will be https - all wa sites are now - or have the ability to be secure.
good luck chelsea
phil
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Hey Phil, thank you so much for this information! I appreciate your response.
Blessings,
Chelsea
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Jeffreybs Premium
You can move your website any place or any time, and it will not affect you with search engines or your readers
Jeff
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Excellent!! Thank you Jeff!

Chelsea
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Jeffreybs Premium
Do you have plans for the holidays, I do hope if you do they work out well for you
Jeff
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somebody please help me out. I have chosen "baby clothing" as my niche, so i have a question here, since i will be making a collection of baby fashion how do I get all the clothing infos and display them on my website and since I might be choosing amazon, ebay or walmart. and since my affiliation would directly to them so, do I have to get their clothing images from their websites or is it the other way around. do I have to get my own images and still be able to match their fashion stores and direct traffic to them.
Reply
DianeScorpio Premium
Hi - all the images on your site have to be copyright-free. They will be difficult to find, if you want to promote branded products. You can't just copy and paste the images from Google or other websites.

Once you have applied to join affiliate programs such as Amazon, if you are approved, then they will supply you with images that you are allowed to use.

By the way, is baby clothing a subject you are genuinely interested in? You will be expected to write lots of articles on your chosen niche, as that is how you attract visitors to your website.
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Jeffreybs Premium
why did you choose baby clothing, I just am not sure if this is the right niche for you.

Maybe you should take more time to think about your niche, you don't want to jump into a niche unless you really have an interest in the topic and the products

Just trying to help
Jeff
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So you have to apply to your chosen affiliate?
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DianeScorpio Premium
Hi - yes, they will inspect your website to see if it is suitable.
Reply
Jeffreybs Premium
You will find some affiliate programs accept you right away, but some like Amazon make you wait until they are ready to approve you

Whichever affiliate programs you choose I wish you the best
Jeff
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Jeffreybs Premium
Hi Diane
I see you are very busy again helping everyone, you do have a heart of gold
Jeff
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thank you for the tips, i really appreciate the help. and about baby clothing niche nahh I'm not genuinely interested in but its just for the time being I have other ideas though.
Reply
yeahh I should probably take more time to think about it, but i was just thinking about this idea for the time being.
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Hello! I'm wondering if anyone else has experience setting up their website on another platform. I am familiar with creating websites with the Wordpress platform, and I would like to stay within that format. If I create with WA, will I still have the ability to modify the website's code, access my website database? I'm doing this while also following a web development course, so I want this to all make sense together.
Reply
psalisbury1 Premium
Hi Dari, and Welcome, Yes you can still edit your WordPress themes here, just be careful when you are adding and deleting code that you do not break your website
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Thank you @Psalisbury!
Reply
psalisbury1 Premium
You are quite Welcome Dari, :)

Phil
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feigner Premium
Dari - you get a very secure environment here for your hosting
with the siterubix sites you don't get ftp access - but one work around is to use the filemanager plugin - but only when you are premium.
with your own domain hosted here you get ftp access, but no cpanel. or limited cpanel.
with the theme you can easily create a child theme for you to experiment on - i would recommend the one by elementor - hello as it has the absolute minimum required and then you can style it as you wish.
you can always create your own theme and upload it and go on to create your own plugins as well.
good luck with your course and with your development wherever you continue it.
phil
Reply
Could you establish an affiliate program your online store that you have or is planning to launch, in order to drive traffic and sales. I it is so what would I need to do to make this possible. For e.g. do I need to register an affiliate company to do so.
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Jeffreybs Premium
I am not sure what you are asking, but if you are planning to promote an online store you would need products. You can join an affiliate program, digital products such as Clickbank, or you could add a dropshipping store which you sign up with a supplier but you do need to sign up with a company unless you have your own products to sell
Jeff

Feel free to contact me if this does not answer your question
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DValentine Premium
Hey Jermaine - if you're thinking of having affiliates selling your own products for a commission - I think that's a little out of the scope of WA - WA teaches you how to be an affiliate marketer for someone else - if that's the route you want to go and I applaud you for doing so - then you should contact your personal coach (top left of your dashboard screen) for further help - or reach out to Kyle and/or Carson for more help.
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FranciscoDu1 Premium
Certainly it is easy to understand the facts and complete the lesson but when one starts applying it . But I think when One tries to do it might have some doubts but we have to use our ability to double check our lesson or particular video to start and make sure we are doing the right move , I love this method .Great!!!
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