We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Update Options" button (as shown below).

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


Premium Members Get Access to SEO Experts & HOURS of SEO Video Training!

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2. Set-up your All in One SEO Settings


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BKam Premium
Hi guys,
I need help choosing a niche.
what i'm passionate about is personal development with regards to inspiration & motivation as I'm a motivational & inspirational speaker. So how do i narrow down my niche. would that mean i have to go to the root of recommending personal development courses of what.
Hope that makes sense.
please let me know.
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michaelw777 Premium
If you are unsure; you might just want to shop around for products you can sell. If you don`t know how to get your Niche down pat; you might just try seeing what is available in your Niche. I am now recommending this; you might try clickbank.com to see what is there in your Niche.
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BKam Premium
Thanks Michael. i will do that.
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Sorry if this has been asked before. I already have two Shopify stores. One is a gadget site the other is about pets. I was thinking about using one of my sites. Probably the pet site. I have more passion for the pet site. What do y'all think? Thank you for all your help.
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DaveSw Premium
That will work and likely will help that store out to get more traffic, leads, and sales. Since it is already in place, you can get started directly with content, etc.

As an aside, you might want to start a second site (or third I guess) that is a niche shoulder site to the niches that you are focusing on with your Shopify stores.

This was you could use the three to establish a bigger footprint in the niche and perhaps it would leverage your efforts. Since you have the stores, my guess is that you also have social accounts relating to them?

That is another area where the additional content that you create for all three can be leveraged (i.e. Instagram, Pinterest, Twitter, and of course, Facebook)...

Best of luck!

Cheers!
Dave : )
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Jojoma14 Premium
Definitely follow your passion!
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Kelvin3310 Premium
Hi, I really like how joining premium gives me access to so many more pictures. They look gorgeous and professional.

Still, somewhere, someone must have used the same images.

My question is, what is the CC license for the premium images? Can I do some editing using something like Photoshop?
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Kelvin3310 Premium
I bet anyone in Fiverr can do a better job than me when it comes to drawing.

However, I like to make my drawings part of my web pages. On the bottom left, I have paper planes being folded and they fly to the top right. At the bottom left sits a girl whose hair moves and eyes blink. Each time the visitor comes, the dress color changes.

For all of that, at a total file size of not even 35kb.

My ability to synthesize is better than my individual abilities in coding and drawing.

(No, I major in education, not in graphic design or programming.)
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Hi
Respectful Members:
I am New here I come by mistake to join WA Because I tried To check in Google that what I do on internet for online business but when I saw a video about WA than I sign up for registration and I read some material in WA it's really interested can i continue to make online business??
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LoriM5 Premium
Yes you can up to two if you are not premium. And if your a Premium member you can have 25 and host 25 here to make 50 sites here
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Thanks loriM5
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LenkaSophie Premium
You can. I came to WA also somehow by looking for something else but it has been the best thing I've ever been to. It so much stuff to learn you would never get anywhere else with such a helpful community, I just love it here and plan to stay here for a very long time :)
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Simiao5 Premium
You are not lost my friend, try once to pay $19 to become premium, you will enjoy doing what you need on your business.
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Thanks LenkaSophia
I really like this community very helpful what I was finding I think and i hope that i found it
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Thanks DCW2000S
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Thanks simiao5 I will pay its nothing $19 thank you so much
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LenkaSophie Premium
Yeah, that's what I though, that this price is really nothing to what you're asked to pay in other programs. Many of them get-rich-quick schemes. This one is serious but be ready for a long journey :)
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Ourtickledpi Premium
I have just started today! Just built my first website. Are you currently making money online?
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MikaelM Premium
Yes, it is definitely possible to build an online income here. Just go through the training and take action on every step and ask whenever you have questions.

I shared a link with you to the training earlier and that really is the best place to start.
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I too am new here and so far as I can see it's some of the best training you can get
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Such an honest and inspiring reply.
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JackieHouke Premium
I wonder if I might make a polite request... For those of you who have been working at this long enough to have created a website and began generating income, may I ask about how long it took before you were able to begin earning enough to cover the monthly cost of premium membership? Thank you kindly to anyone who'd like to answer! I am just getting started and am curious about an average time frame to help justify the initial cost to the hubby! ;)
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Dale123 Premium
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JackieHouke Premium
Thanks so much for that very informative and inspirational article!
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