We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Update Options" button (as shown below).

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


Premium Members Get Access to SEO Experts & HOURS of SEO Video Training!

Tasks 0/2 completed
2. Set-up your All in One SEO Settings


Top Helpers in This Lesson

Join the Discussion
Write something…
Recent messages
Hi everyone,
I performed researches on keywords related to my niche and was not impressed at all.
I found relatively every less traffic on the researches. and now I am in a doubt about my niche that should I continue with the same niche or change it.
Please help me out in this.
Thank you

Regards
Vishal
Reply
JosephRebisz Premium
What is your niche?
Reply
Hiking and trekking Clothing
Reply
JBSweeney Premium
I am about to write my about me page and I would like to know can this be done when I have no idea of what company's products I will be promoting.
At this stage, I know nothing about the company, their products, the companies policy, company profile, is it possible to write an about me page without this information?
Reply
Carolyn010 Premium
Yes, JBSweeney! You're about me page is about how you feel, what you are all about, and what your passion is all about. When you get up in the morning what do you like? How do you feel? What are your dreams? For me, my passion is no longer working in a cubicle and for someone else (a w2 worker) I am all about freelancing so I am about taking people thru the journey of going from being an employee to at a freelancer (a 1099 worker) and what that entails down to the technology that you need for your new life, the comfy clothes that make you feel good while working as a Virtual Assistant, What type of bags, backpacks, briefcases are awesome when traveling and working at the same time because you are no longer confined to a desk in a building from 9 to 5 you can work where you want to, etc. So you will share with the world what makes you tick and along with the show and telling people how wealthy affiliate helps to change your life and when they go to a blog or build a website they will want to click on a link on your website to get the same change of life avenue and how you feel and what drives you will also drive you to what other affiliate products or services you are passionate about that correspond to what you do in life or what you love in life. That is what you're about you page is about and you can and probably will change what is on that page as you grow and develop and learn. I hope this helps!
Reply
Brian208 Premium
Definitely yes. About page tells something about you. I know that there's a template that you can model in the site content. You check out the about page of other members to get some idea. Don't stress yourself with about page. The most important part of your site will be your posts to be indexed and ranked by Google. Hope this helps. Good luck.
Reply
JBSweeney Premium
Hi Brian208, much appreciate your prompt reply and advice as I was stressing myself and it was keeping me at a standstill
Now onwards and upwards and thanks again..
Reply
JBSweeney Premium
Hi Carolyn010,
Many thanks for in-depth reply and very sound advice which I will implement going forward.
I would like to follow you if I may as I read from your blog a lot of emotion and feelings which pooped out to me as I read your reply.
Many thanks, bye for now.
Reply
M6662 Premium
Thanks, but still not understood the Home Keywords (comma separated) section under Home page settings. is it a must that i have to populate something there or not??

And also, were i have multiple of things i will be offering but i can not list them in the Home description section due to limited space provision in this section, were do i put this.

please any one to as well advice
Reply
merlynmac Premium
The keywords are just there to give a general topic such as babies, baby clothing, baby toys, etc.

As for your home description that should be what your site is about, not what you're selling (i.e., MySite.com provides reviews and recommendations for all things babies, etc.).
Reply
M6662 Premium
well noted

thanks
Reply
Muzammil24 Premium
Hello everyone. I published about me post on my site www.myreadforchange.com as task of lesson 7. I found on my site below my blog one post showed -

This -
Admin
(Author)
Hi there, Welcome to my website... I hope you find gems of information in all book reviews I have published on personal development, meditation, spirituality. My wish for you is to learn, apply and grow.

View all post by admin

Can someone please guide how can I remove that.

Thank you for reading this and guidance.
Reply
Rayman45 Premium
@muzammil24. Hi. If you are trying to change the author (Admin), there is no way to change the name from Admin to your name..

The only way to fix this, I believe, add a new member. When you add the new member, you are adding yourself, so make sure that you select Admin instead of subscriber or contributor.

You can add a new member profile from the left menu towards the bottom where it says "Add New".

I hope this helps..

Have a blessed day..
Reply
Brian208 Premium
I think there is a way to change admin to your name. Kyle has a tutorial on that. You should also have a Gravatar assigned to your name so that it will always appear in every post you create. Go to tutorial then type how to create Gravatar, you'll get clear answer from Kyle. Hope this helps.
Reply
Rayman45 Premium
Thank you Brian208..
I'm not the one that was looking to change the admin name.
I already know how to.
I was trying to explain it to @muzammil24..

But thank you for helping.

I appreciate you..

Have a blessed day..
Reply
Antorozco1 Premium
I am following along with all the procedure and steps to create a content but as of right now I feel overwhelmed since I really don’t have a niche or what type of content I should put on my website. Can anybody help me by giving me some ideas as to what to write about in my website? Thanks and I would really appreciate it.
Reply
Obenmanfred Premium
It's so easy. All you need to do is just to select or chose what interest you the most. Then you move on with it. But you need to get the right key words. Because your business will be based on that.

Hope this helps
Reply
MarcoGaviano Premium
Hi Antorozco1, nice to meet you, it is normal to feel a little demoralized because you don't know how to go ahead in the configuration of your site. Here in WA, in addition to having the tools and also all the bootcamp to make it, you have the support of your colleagues, I am here for you! So what did you not understand and what are your doubts? have you already chosen a niche or are you still on the high seas? You have to understand what you like to do, if you have a passion, if you are a master in some art or profession, you have to tell what you can do or you are passionate about, if by chance you would like to choose something you like but you have no experience, it is not a problem, you can become authoritative over time, everyone, anyone of us was not born learned, what we know how to do we learned over time, if you like it I ask you what you would like to do and why? Give me an answer .. I'd like to help you ....... Come on, you can do it
Reply
Antorozco1 Premium
@MarcoGaviano your information was very helpful and thank you for your support. I would like to talk about fitness and vitamins that can help anyone with their daily workouts at the gym, but I have no clue what to say since that is not my specialty area.
Reply
TinaHoggard1 Premium
Hi, I know exactly how you feel!! I thought I had an idea for a niche but now having looked at 'key words' and the affiliate program it's going to be a no go so I need to go back to the drawing board. I'm hopeful that as I progress through the training though, it'll all start to make sense and I'll come up with other ideas. :-)
Reply
Alibaba is a site that sells products. It’s in the Apps store. You can stream through it to give you an idea. Run it by Kyle and boom. Off you go.
Reply
Top