We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Update Options" button (as shown below).

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


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2. Set-up your All in One SEO Settings


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drcharles666 Premium
I notice these two features on Site Content "SEO analysis and checks" and "Content structure analysis" I have used Site Content as least half a dozen times and I have never noticed these features in use..

So,are they no longer extant or did I miss them somehow. If they are longer available maybe they should be removed from the list of features that Site Content provides.

Thanks
DrCharles666
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esiezaf Premium
Hiya..That was such a great response to @LCrombie. I've learnt it's best to have different websites for different niches. Assuming my niche is mobile accessories& I intend to start with marketing security cameras, should my domain be something like "securitycamera" or "mobile accesories", or "esiezafmobileaccessories."? Do I need to have my name in the domain or not necessarily?
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PrintMagic Premium
Hi Esiezaf - Domain names are important for sure, but the days of having a domain name that exactly matches your niche are long gone. If you can get a domain name with your exact niche it can't hurt, but don't sweat it if you can't find it available. It it more important that you domain name is short if possible - under 15 characters is great. Another thing to think about is could you build a strong brand around the domain name. Unless you are planning to brand yourself, and make yourself the focus in your marketing, I wouldn't use your name in the domain name. I hope this helps. You are off to a great start.
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Voilà, je viens de finir ma première leçon mais j'ai quelques inquiétudes.
En fait, je suis d'un pays francophone malheureusement le site et son contenu son anglais. N'y a-t-il pas des contenus en français car pour le site j'ai quand même pu configurer un traducteur sur mon navigateur ?
Par ailleurs, je viens déjà de créer un site web mais je ne sais comment le rendre présentable, il y a un cours pour cela pour devrais-je avoir accès à un quelconque outil dans le site?

Merci.
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michaelw777 Premium
Je n'ai pas toute compris. Mais; je peux suggerer vous pouvez essayez une Programme de Translation.

L'autre chose je peux suggerer; Parler avec Kyle et Carson. Pour Kyle; fait mis ca nom en la boite de recherche ici sur La Affiliate De Richesse. Wealthy Affiliate. Cliquez; et continuez; et quand vous etes fini avec Kyle; essaye Carson. Espere ca va t'aider?
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Vickic3 Premium
Malheureusement, tout est en anglais, donc vous devrez peut-être utiliser le traducteur que vous avez si vous voulez continuer
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michaelw777 Premium
Comme j'ai dit; vous pouvez rechercher une Programme de Translation; si vous voulez?
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VioletSipe Premium
Huh..... What's going on here. I'm So Sorry, I only speak and understand English. Is this my phone that changed the language or is that what you guys are texting?? 😂
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michaelw777 Premium
No the original message was in French. And I don't want to get into trouble. So, you might try a translator program to translate the original post. I sort of mentioned that in the post too. I hope I don't get into trouble for mentioning that?
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Vickic3 Premium
Just helping out a french speaking member
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michaelw777 Premium
That's pretty much it; thanks.
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VioletSipe Premium
Yea I can't understand a word of any of that. Why would you get in trouble? Is it something that I need to read? I mean like are they talking to me and if so is that something important?? Bc if not then I'm good and not worried about figuring it out. Unless it's something that could really help me. Then I guess I'll take the time out to try to figure out what their all saying. Just Saying Lol
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Salut , Normalement avec le chapitre 5 tu dois deja commencer par supprimer les choses inutiles du site et commencer par le rendre presentable comme tu l'a dit. je viens de finir le chapitre 5 et je m'apprete a tomber sur le sixieme. avec l'anglais tu va rencontrer beaucoup de difficultes mais il faut perseverer. merci

desole pour mes faute de vocabulaire, mon PC a un clavier anglais donc pas moyen de mettre des accents lol
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VioletSipe Premium
Oh Ok, That's what is was wondering. It said Viola or something like that and that's why I thought they were trying to say something to me. Please just excuse me, I'm kind of ditsy or silly. I Don't really know how to say it.lol Well I'll just say I'll probably end up asking Alot of Dumb or Maybe even Questions with the Answer being Obvious throughout all these lessons. I swear it seems like I'm even getting more ditsy the older I get. Which is unfortunate for me..... But it's Hilarious To My Family. Just Saying. 😂🤷🤣
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Idovidal Premium
I am kinda confused about the keywords and writing articles.
when I pick up a phrase.

Does it have to be 100% accurate?
For example. if I fit in my title "Diapers FOR Babies"
it won't show in google if someone type "Diapers Babies"?

both words are inside of "Diapers for Babies".

B. about stuffing:

should I really be careful not to repeat any sentence or words that I write? aren't there some rules or something ? for example, Google will approve stuffing the same keyword up to 5 times?

I'd happy to have more clarification on that.

Thank you, good people
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JosephRebisz Premium
Good question Ido and a common one. When you choose your keywords to search, yes you want them to make sense. You'll get more accurate research results using 'diapers for babies' or best diapers for babies' instead of just diapers babies. For using the keywords in your article, you want to use it in your title, the first paragraph and maybe at the end of your article ie. in the conclusion or summary paragraph. Hope this answers your question and helps you.
Joe
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Yammey Premium
Hello,
I'm stuck at Creating my Custom Menu
My page is bit different from Kyle's tutorial where I can only see Menu Name and below that (and add menu from the column on the left). I seem to be missing Home &
Privacy Policy.
When I check on left on Post, I have others and not the ones mentioned above.
For your information and help with thanks.

Yammey
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feigner Premium
try click on view all on the pages in the menu - it may show more pages you should be able to find your privacy policy - assuming you have created one....( posts or pages whichever you have created)
for the home - choose a custom menu item and add your url address and description of home.
good luck
phil
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