Search engines like Google, Bing & Yahoo are after ONE thing. The most relevant, useful content.

If you can build out your website in a way that is ready for SEO (as discussed in the last lesson) and create quality, relevant content, you are going to have a bright journey ahead of you within the online world.

The thing that most people stress about is being a "writer", you DO NOT have to be a writer to be successful online.

You simply need to communicate with your audience, the same way that you would with a friend or a family member. And if you put the emphasis on helping people, you are going to be able to build trust, which is going to lead to long term and sustainable success online.

SiteContent, a Writer's Dream Platform!

As both a Starter/Premium member, you have access to the SiteContent platform here at Wealthy Affiliate. This platform offers you some incredible features as a writer that will lead to more efficiency, accuracy, and speed with your content creation.

You can access the SiteContent platform through the Websites menu.

SiteContent offers you some unbelievable features that are going to make your life as a "blogger" much more efficient.

  • 100's of critical grammar and spelling checks
  • Duplicate content checker
  • Automated publishing directly to your website
  • Writing goals and accomplishments
  • SEO analysis and checks
  • Content structure analysis
  • Ability to template content
  • Vocabulary enhancement suggestions

This is where you are going to be creating all of your content moving forward. You will be setting writing goals and leveraging the "feature rich" platform for writing. If you are worried about your writing skills, the SiteContent interface is going to help you understand where you are making writing errors and help you correct them in a very efficient manner.

It is going to be your go to writing tool moving forward and it is exclusive to Wealthy Affiliate members only!

I have created a little walk-through video called "Creating Your Initial Website Content (Framework), showing you around the platform and how to best benefit from it. Watch the video below.

 

Task 1: Creating Your "About Me" POST

To establish a brand online in any niche, you need to build trust with your audience. The best way to initially do this is through an "about me" style page. Every successful website will have some information about their brand, who they are and why they want to help people.

Your first task today is going to be to create your About Me page and you are going to be doing this directly within the SiteContent platform.

Within your Templates tab, you are going to see that you already have the framework for your About Me page already outlined.


Simply click on the About Me template and it will take you into the SiteContent editor. This is where you will be creating your content for your About Me page.

The first thing you are going to want to do is choose a title that is appropriate for your about me page. There are several options that I suggest you choose from in terms of your naming convention.

  • About Me
  • About NAME (ex. About Kyle)
  • About SITE (ex. About Calorie Method)
  • About Us

The most natural and the option that I have always used because I feel it resonates and creates the most trust is "About Me" or "About Kyle", because it is the most direct. It feels like I am here for you and I am here to help (which is the case with every site I create).

Then you will want to populate the content. Do know that this is just a guideline, as you edit this post you can add new headings and of course you are in full control of the content and your story.

This is not a rigid exercise here, you are YOUR OWN brand and you can build out your content in any way you like, but this will give you a good guideline here.

After your are done doing this you will be click the Publish button in the right corner, just above your editor. This is going to allow you to publish directly to your website (see below).


Upon clicking Publish, you will get a pop-up that will allow you to choose how you want to publish the content. This is a 4 step process.

Step 1: You will want to choose your website that you want to Publish to, in this case it will be my "caloriemethod.siterubix.com" website.

Step 2: Choose "Post", not a "Page". The reason is all POSTS allow for comments on them and this is a page on my website where I am going to want to allow people to leave comments and feedback. Pretty much every article you publish moving forward will be done so as a "Post".

Step 3: Choose the user. If this is a new site, you will likely only have an Admin user. That is fine, choose that as your user.

Step 4: Choose the URL plug. Leave it "as is". You shouldn't need to change your URL plug, this is something that you can leave.

The Click Publish. Upon doing so, SiteContent is going to run a duplicate content check, and then publish the content to your website. Since you wrote your About Me page it will be 100% unique.

Task 2: Adding Your "Privacy Policy" PAGE

All major affiliate programs and all advertising platforms require that you have a "Privacy Policy" on your website. This is a formality more than anything and it is very much a standardized document.

You are going to want to load up the Privacy Policy Template from your templates.


Upon doing so, you will get a standardized Privacy Policy page. You are just going to need to make a few edits within the content to update this Privacy Policy and make it relevant to your website.

Change YOURSITE.com => Your Website URL

In the case of my website, I changed it to caloriemethod.siterubix.com. There about 10-11 instances of this that you will need to update within the Privacy Policy.

Then you will want to change:

Change [EMAIL ADDRESS] => Your Email Address

This could be any email you want, you could even create a free gmail account for the purpose of this. Or if you don't feel comfortable leaving your email at the moment, this can be something that you provide to people at a later date.


Upon updating the [YOURSITE.com] and [YOUR FIRST NAME] at [EMAIL ADDRESS] to your website details, you will want to Publish the Privacy Policy to your website.

Publish as a Page.

The reason you want to create this as a Page, is that you don't want your privacy policy being published to your "blog roll" which is on your homepage.



You are all set with your first few pages of content on your website. If you have any questions about the creation of your "about me" or "privacy policy" pages, leave them below.

Kudos to you for your hard work thus far, in the next lesson we are going to be covering navigation on your website and how to create custom menus. ;)

Tasks 0/3 completed
1. Watch the "Creating Your Initial Website Framework" Walk-through Video
2. Create & Publish Your "About Me" POST
3. Create & Publish Your Privacy Policy PAGE


Join the Discussion
Write something…
Recent messages
ffaumui410 Premium
I started building my website with an old site topic, eventually right after lesson 6, I changed it to a whole new site name.
On the home menu, it keeps bringing up the old website name, but on the tab, it has the new website name.
What am I doing wrong here? Need help please !
Reply
AbieAJ Premium Plus
Hi

You may need to empty browser cache refresh and try again. Try URL in a different browser or mobile device.

You can also empty servers cache.
Websites > Site Manager > Details > Sitespeed > Empty site cache

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
ffaumui410 Premium
Hi AbieAJ,

Still no changes.
Reply
AbieAJ Premium Plus
If URL siterubix subdomain, you can delete and start again, however I’d save my work in site content.

To delete click on details on siterubix, onward next page scroll all the way to the bottom, and click delete. Then gain to the site builder, choose a free domain, enter credentials and follow procedure.

If title and tagline (Just another WordPress site), settings > general edit and save changes.
Reply
ffaumui410 Premium
Thanks AbieAJ for your response and help. It has being update. You rock!
Reply
AbieAJ Premium Plus
So very welcome.

Again much obliged and best wishes.
Reply
jghwebbrand Premium
Here are some things you can try,.
Your site title appears two different places.
Check your WordPress Back Office scroll down on left hand side see Settings -> General Change site title and site tag line there. Save your changes.

Also WordPress Back Office -> appearance -> customizer -> site identify (or something like that) -: site site title and site tag line there. Publish your changes.

And WordPress Back Office -> appearance -> customizer -> menus check the name of you page or post in you menu items and change if necessary.
Reply
RKiera Premium Plus
Hi all,
I just finished reading about coming up with a niche. I have something in mind, in fact many! My question is, do I need only one website for all the niches or one for each? And, what if I start with one niche, and I want to be in another niche? Ok, I think I'm being confusing here. So if I decide on a niche and build the website around it, then follow the drill to the end, can I pick another niche and promote it as well, so I'll have two niches running and so on?
Reply
AbieAJ Premium Plus
Hi

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

You'd want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in yoga
Yoga exercises for beginners

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank aand you are going to get closer to a specific audience. Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
RKiera Premium Plus
Gatch ya, I think I got lost in how to get the link to be an affiliate.
Reply
RKiera Premium Plus
Thank you, yeah, still have few questions, let me go back and watch the clip again maybe I missed something. I
Reply
AbieAJ Premium Plus
You site need be ready before you apply for affiliate programs

You would have written 20 - 30 posts and have some traffic to be able apply for affiliate programs as typically they will check your site for relevance and traffic prior approval.

For Amazon it is 10 - 15 posts. You also would have to make 3 sales in your first 180 days.

Lucrative programs - 40 posts +

Once accepted, they've given you material and special tracking code links you can share on your site.

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Once they do, and in accordance with your affiliation terms and conditions, how commission payouts are tracked and paid. You need to read up how payments are made because different programs follow different rules; some pay by check others via PayPal or straight to your check account.

I would always adhere to your affiliate program terms and conditions.
Reply
AbieAJ Premium Plus
If you meant your unique WA affiliate link, this can be fetched via $ sign top menu.

Programs details

https://my.wealthyaffiliate.com/share

You may also review below discussion thread And so very welcome.

Again much obliged and best wishes.
Reply
jghwebbrand Premium
As Abie has stated it is one niche per website. Each website needs its own niche so it ranks well. When you have one niche per website and your content is all about your niche it can be come an authority site for your chosen niche. The most niche related into your site has the better it will rank provided your content is unique.

When you first start it takes time to learn things, do research and write content so it is recommended you focus on one niche initially. In fact it is possible to earn a full time income from one niche website alone. so there is great potential.

Make it your goal to create an outstanding niche website.. Things start slow, but when they get going, sites can do very well.
Reply
jghwebbrand Premium
Since you are just beginning your niche, here are some niche tips.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping and what to help campers buy the right equipment to make their camping experience more pleasant and safe.

Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning so the website has a chance to grow, the focus needs to be a smaller scope. For example essential camping equipment for beginners. Once the website is established and has a good volume, its scope can be expanded to include other things camping related. This is just an example.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later
Reply
CharlesGW Premium
Hi all!

Quick question. I like a few different themes, but it's hard for me to narrow it down to just one. If I build on one theme and decide later on that I want to switch themes, can I convert my already built website to a new theme relatively easily?

Thanks!
Reply
AbieAJ Premium Plus
HI

You can change your theme at any time, you content will be left intact. However as you progress it would be favorable to always back up site before you do major changes.

Keep in mind Site Support does daily back up of our sites.

You can use AIO WP Migration and Updraft plugins. UpdraftPlus is a premium and highly recommended.

We also always recommend leaving a back up you may do with the Twenty TwentyOne.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
feigner Premium
you can change ...you will need to change a few things...
designers don't call things by the same name....
but you can create a copy of your main site ( staging site) and work on that without any effect on your main site...
so no interruptions to your visitors.....
try the themes out on test sites and see which you like...
phil
Reply
CharlesGW Premium
Thank you! That helps to know. I just picked one to try!
Reply
CharlesGW Premium
Oh that's a great idea! Thank you!
Reply
yes you should be able to switch your theme without un doing any of the work you put in already
Reply
AbieAJ Premium Plus
No worries, so very welcome.

Keep in mind, you may lose out on some CSS styles and perhaps social media links however a bit of tweaking and you are done.
Reply
jghwebbrand Premium
Yes, it is very easy to install and activate another WP theme. You will not loose your content of images. You may have to make a few setting changes in WP backoffice scroll down on left hand side find Appearance -> customizer (the heading layout, topography or some minor things may need to be changed.

If your free siterubix.com website can be used, you could have Sitesupport COPY (NOT MOVE) your dot com website to your free siterubix.com website and try themes there and see what changes.
Reply
TChilds1 Premium
Hi, I have a question about choosing a niche. I am unclear as to the number of niche’s we can have. I’m guessing since it is my business as many as I feel can be managed. Do we pick a general topic and then set up our website with all of the products types within that niche on the one site or are we having to pick say dog food only if I am wanting to work with animal products? Then there is the question do we only pick one niche? I wanted to work with animals, art, and kids products.

Thanks for your help!
Reply
jghwebbrand Premium
You have three niches here. Start with only one because there is a lot of research, time and writing necessary to make your niche website become an authority site.

All three of your niches are too broad to start. it is important to narrow them down.

Which one of your 3 niches are you most passionate about, know the most about, and can help people the most? Which one makes it easy to help and solve problems? Those are the niche websites that gain traffic easiest because people search the internet for help. So it is recommended y6ou start with one niche and it is one niche per website.

Here are some general niche tips to help you refine your niche.

A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping and what to help campers buy the right equipment to make their camping experience more pleasant and safe.

Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning so the website has a chance to grow, the focus needs to be a smaller scope. For example essential camping equipment for beginners. Once the website is established and has a good volume, its scope can be expanded to include other things camping related. This is just an example.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later
Reply
TChilds1 Premium
Wow! Thank you for all the information. That cleared up all my questions. Today is my work Friday so I will be diving in and getting some research done and have my (one) niche figured out!! I’m excited get started!

Thank you again I appreciate your help!

Tammy Childs
Reply
AbieAJ Premium Plus
Hi

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

You'd want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in dog food
https://blog.feedspot.com/dog_food_blogs/

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank aand you are going to get closer to a specific audience. Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Others

https://onemorecupof-coffee.com/best-pet-affiliate-programs/
https://onemorecupof-coffee.com/best-dog-affiliate-programs/

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
jghwebbrand Premium
You are so very welcome. Glad we could help you.
Reply
Hi everyone. I am feeling great to be part of this community.
How much money would you be happy earning?
$8,000
How much would you be ecstatic (ie, really excited) earning?
$50,000
And how much TIME are you willing to invest to achieve these goals?
20 to 40 hours/week

I have a question: I am thinking to join WA together with my wife since we have been developing the same interest in digital business and we are working in our niches. What do you think about this move? Are there others in the same situation?
Reply
DianeScorpio Premium
Hi - if your wife signs up under your personal affiliate link, and then upgrades to premium, you will earn commission on her subscription.

To find your link, click on the dollar symbol at the top of the page and go to Links and Tracking.
Reply
jghwebbrand Premium
Welcome to WA. We are delighted to meet you and glad you found WA.

My wife and I both do affiliate marketing too. Each of us has different niche interests.

The question may be how many websites do you wish to own. WA has two Paid membership types Paid Premium and Paid Premium Plus. With the Paid Premium membership you can have 10 niche websites (domain and subdomain). With the Paid Premium Plus membership you can have 50 niche websites. With the Paid Premium Plus membership you get a lot more expert classroom training.

We have one membership we share and do not have a problem with both being active at the same time using the same membership. We have been doing it this way for over 10 years.

WA Memberships And Their Features
https://my.wealthyaffiliate.com/join/
Reply
Acca2019 Premium
I have a similar scenarios. Thanks for the great questions and replies.
Reply
AbieAJ Premium Plus
Hi

That's awesome goals We are glad you are here with us and we are sure you are going to enjoy the training.

That's great news you are thinking of joining us.

As and when you decide to become a Premium, your first month would be $19 then $49 monthly afterwards until you cancel. Premiums can host up to 10 sites (mix of siterubix subdomains and premiums however totalling 10)

Or $49 first month then $99 monthly afterwards for premium plus + tier subscribers. Premium plus can also host up to 50 premium sites.

You may start with a siterubix subdomain around a focused niche and build up content and until you are satisfied with your niche and name, down the line have your own dot com, as some affiliate programs do not work with a subdomain. Cost of which is $15 yearly each privacy included. You can then move your siterubix to your dot com applying the move feature found within the site manager which is an easy process. However hosting is included in a premium subscription to the platform.

If you have a site in existence and has content, you may be able to migrate to WA servers, you need contact site support for further instructions on the how to and again as and when you decide to become a premium.

You or your wife can join one another under your unique affiliate id which can be fetched by clicking $ sign top menu.

To learn more
https://my.wealthyaffiliate.com/premiumplus

Comparison Chart
https://my.wealthyaffiliate.com/join

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
Elke63 Premium
You can't go wrong joining up with WA is step by step instructions easy to follow and lots of tools to work with I never regretted joining WA and I am a premium member so many more teams and lots of goddies
Reply
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