Search engines like Google, Bing & Yahoo are after ONE thing. The most relevant content.

If you can build out your website in a way that is ready for SEO (as discussed in the last lesson) and create quality, relevant content, you are going to have a bright journey ahead of you within the online world.

The thing that most people stress about is being a "writer", you DO NOT have to be a writer to be successful online.

You simply need to communicate with your audience, the same way that you would with a friend or a family member. And if you put the emphasis on helping people, you are going to be able to build trust, which is going to lead to long term and sustainable success online.

SiteContent, a Writer's Dream Platform

As both a Starter/Premium member, you have access to the SiteContent platform here at Wealthy Affiliate. This platform offers you some incredible features as a writer that will lead to more efficiency, accuracy, and speed with your content creation.

You can access the SiteContent platform through the Websites menu.

SiteContent offers you some unbelievable features that are going to make your life as a "blogger" much more efficient.

  • 100's of critical grammar and spelling checks
  • Duplicate content checker
  • Automated publishing directly to your website
  • Writing goals and accomplishments
  • SEO analysis and checks
  • Content structure analysis
  • Ability to template content
  • Vocabulary enhancement suggestions

This is where you are going to be creating all of your content moving forward. You will be setting writing goals and leveraging the "feature rich" platform for writing. If you are worried about your writing skills, the SiteContent interface is going to help you understand where you are making writing errors and help you correct them in a very efficient manner.

It is going to be your go to writing tool moving forward and it is exclusive to Wealthy Affiliate members only!

I have created a little walk-through video called "Creating Your Initial Website Content (Framework), showing you around the platform and how to best benefit from it. Watch the video below.

 

Task 1: Creating Your "About Me" POST

To establish a brand online in any niche, you need to build trust with your audience. The best way to initially do this is through an "about me" style page. Every successful website will have some information about their brand, who they are and why they want to help people.

Your first task today is going to be to create your About Me page and you are going to be doing this directly within the SiteContent platform.

Within your Templates tab, you are going to see that you already have the framework for your About Me page already outlined.


Simply click on the About Me template and it will take you into the SiteContent editor. This is where you will be creating your content for your About Me page.

The first thing you are going to want to do is choose a title that is appropriate for your about me page. There are several options that I suggest you choose from in terms of your naming convention.

  • About Me
  • About NAME (ex. About Kyle)
  • About SITE (ex. About Real Deal Affiliate, About RDA)
  • About Us

The most natural and the option that I have always used because I feel it resonates and creates the most trust is "About Me" or "About Kyle", because it is the most direct. It feels like I am here for you and I am here to help (which is the case with every site I create).

Then you will want to populate the content. Do know that this is just a guideline, as you edit this post you can add new headings and of course you are in full control of the content and your story.

This is not a rigid exercise here, you are YOUR OWN brand and you can build out your content in any way you like, but this will give you a good guideline here.

After your are done doing this you will be click the Publish button in the right corner, just above your editor. This is going to allow you to publish directly to your website (see below).

Upon clicking Publish, you will get a pop-up that will allow you to choose how you want to publish the content. This is a 4 step process.

Step 1: You will want to choose your website that you want to Publish to, in this case it will be my "basketballskillsanddrills.siterubix.com" website.

Step 2: Choose "Post", not a "Page". The reason is all POSTS allow for comments on them and this is a page on my website where I am going to want to allow people to leave comments and feedback. Pretty much every article you publish moving forward will be done so as a "Post".

Step 3: Choose the user. If this is a new site, you will likely only have an Admin user. That is fine, choose that as your user.

Step 4: Choose the URL plug. Leave it "as is". You shouldn't need to change your URL plug, this is something that you can leave.

The Click Publish. Upon doing so, SiteContent is going to run a duplicate content check, and then publish the content to your website. Since you wrote your About Me page it will be 100% unique.

Task 2: Adding Your "Privacy Policy" PAGE

All major affiliate programs and all advertising platforms require that you have a "Privacy Policy" on your website. This is a formality more than anything and it is very much a standardized document.

You are going to want to load up the Privacy Policy Template from your templates.


Upon doing so, you will get a standardized Privacy Policy page. You are just going to need to make a few edits within the content to update this Privacy Policy and make it relevant to your website.

Change YOURDOMAIN.com => Your Website URL

In the case of my website, I changed it to basketballskillsanddrills.siterubix.com. There about 10-11 instances of this that you will need to update within the Privacy Policy.

Then you will want to change:

Change YOUREMAIL@YOUREMAIL.com => Your Email Address

This could be any email you want, you could even create a free gmail account for the purpose of this. Or if you don't feel comfortable leaving your email at the moment, this can be something that you provide to people at a later date.

Upon updating the YOURDOMAIN.com and YOUREMAIL@YOUREMAIL.com to your website details, you will want to Publish the Privacy Policy to your website.

Publish as a Page.

The reason you want to create this as a Page, not a Post is because Pages don't allow for comments. You don't want people commenting on your Privacy Policy, whereas you are going to want to allow for comments and engagement on the rest of your website (as it is good for rankings).

NOTE: If you do publish as a page and there are comments there, not to worry. That is just how your "theme" you chose was designed and it will not present any issues moving forward.

You are all set with your first few pages of content on your website. If you have any questions about the creation of your "about me" or "privacy policy" pages, leave them below.

Kudos to you for your hard work thus far, in the next lesson we are going to be covering navigation on your website and how to create custom menus. ;)

Tasks 0/3 completed
1. Watch the "Creating Your Initial Website Framework" Walk-through Video
2. Create & Publish Your "About Me" POST
3. Create & Publish Your Privacy Policy PAGE


Join the Discussion
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Recent messages
Gwenyth Premium
Hi Kyle,
Unfortunately, at the moment, I am at a total standstill as I can't find this window on the WA site to enable to move on.
I have sent 2 other requests but haven't received a reply, also posted to the wider community and no reply. Perhaps the question is too silly, or just with Christmas everybody is too busy.
HELP
Thanks
Gwenyth
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jghwebbrand Premium
Hi,
WA has gone thru a face change. So no everything you saw on the left side of the screen which was the menu is now on the top in a horizontal menu. The exact page you show in your image does not exist in that format anymore. what it looks like the the new "home" tab in the horizontal menu.

I attached a screen shot showing what some of the horizontal menus items display.
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DianeScorpio Premium
Hi - you had 2 replies earlier on. Look further down this page. The platform has been upgraded, it doesn't look like that any more. Everything that was on the left hand side, is now across the top of the screen.
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Gwenyth Premium
Thank you SO much, when I went into Research Jaazy didn't seem to give the options for Premium that was on the training session. Now I know am on the right page I will keep playing around with it.
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Gwenyth Premium
Thank you, I think I have worked it out.
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jghwebbrand Premium
Great!
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Kennskonsept Premium
Hi guys, I feel stuck on this content creation. I'm confused as it requires me to narrow my Niche to a product that I have an EXPERIENCE in and write on it.
As a nurse, I can talk about disease condition and their management, how then can a niche be carved out from this and how can this yield money by affiliating with say Amazon since it's about health education and healthful living?
Reply
JoeRebisz Premium
It doesn't need to be narrowed down to a product you like. Your niche is something you have an interest in or passion about. Or maybe even a hobby of yours. Amazon definitely isn't the only affiliate program out there. There could be products you can promote for certain diseases or management thereof.
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wdeal11 Premium
You can just start writing about your passion and monetize it later you can find many ways to make money after you get your site indexed
Reply
jghwebbrand Premium
Amazon may carry related books or videos. Since you are so familiar with the subject you could write your own ebook and charge for it. It could be posted on your website or Amazon or another Affiliate program that manages book affiliate programs. You could type a related phrase in Amazon and see what comes up. I saw healthy living gifts, cookbooks and cookware.

Hope that gives you some ideas.
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JoeRebisz Premium
Good call guys :)
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wdeal11 Premium
Thank You
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JoeRebisz Premium
You're quite welcome :)
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Cmuller83 Premium
Hi, what about reviews on medical books available on the likes of Amazon and using affiliate links?
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JillianGV924 Premium
there's books/vitamins/natural herbs and supplements that maybe you can promote through amazon regarding disease condition management .
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Kennskonsept Premium
Hello
I'm finding it difficult to get a niche.
I'm a registered Nurse and I've lived and worked as a nurse, I'm feeling a niche in Health would be good but I don't know how to go about it.
Asides my profession I enjoy music but I don't know much about music so getting a niche is difficult for me.
Finally, I was into women fashion (clothes, handbags and shoes) years back in a traditional method.
I really need a suggestion of which aspect of these that can make a good niche.
Reply
Cyndes Premium
They all could be great niches. Health is an industry, you could focus on one thing, something you saw often as a nurse and that you want to educate people about.

As a premium member, you can build up to 10 websites. So you can start with one and earn money from it and then build another one in the next year if you want to diversify and stay motivated.
Reply
jghwebbrand Premium
There would be lot of niches for sure related to nursing. I have even seen websites dedicated to comfortable shoes.

Some of the questions you can ask yourself to identify what you are really passionate about are:
As a nurse, I wish I could have done more to help or teach people about ________________.
If people would only do __________ it would make so much difference in their lives. Here's how I can help now.
Reply
Kennskonsept Premium
Thanks so much
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Kennskonsept Premium
Thanks, I learnt something
Reply
IvanBroz Premium
Hey there, if you're having trouble finding your niche, you could read this short post from Kyle's blog to understand how to find your niche (target audience) I hope this helps,

Ivan
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paulash177 Premium
Something you are passionate about, that can go on for a long time is what is advisable for a niche. So think of one
Reply
JudyOnline Premium
This is a difficult point for me, choosing the niche. I am Italian but I live in Belgium. I have a passion in life and this is all about esthetical personal change, total make over, look, style. Maybe you know the program in TV "body fixers". I worked a few years ago also with a plastic surgeon specialized in femminisation (a man who wants to change gender). I found that really interesting. I would like to stay in this sector and find a niche in there but first of all: do I dedicate to the Italian market (Italian site) To the Belgian market (site in Dutch)? To EU? And second, would this be a too small market area maybe?I mean... Not sure this could be something easy to develope online. Any suggestions to help me? Shoot☺️
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jghwebbrand Premium
I am not familiar with either countries market volume. Do you hear much talk about it in either country? Are there a lot of shops? You might check google and see what websites come up.
Reply
Cyndes Premium
Look for affiliate programs related to your niche. It will help you decide where you want to target your audience.
Reply
IvanBroz Premium
Hey there, if you need a hand with choosing your niche, I suggest this blog post and it'll be all clear: If you want to target audience in Italy or Belgium, you'll have to write in their languages.
Reply
paulash177 Premium
If what you are passionate about, is what you can go on with in a long while, why not?
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JudyOnline Premium
How can I be sure about the "in a long while"?
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jesteves4589 Premium
As a new mom I want to take advantage of my recent experiences and knowledge to be able to share my stories on my website for my niche. I was thinking of doing "first time mom gifts" as my niche but I'm wondering if that is too broad? How could I narrow it down further? Thanks in advance!
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OCH3943 Premium
I thought it may be narrow if you are only talking about gifts for first time moms if I understand it correctly.

I thought it would be interesting if you blog about your experiences as a first time mom which allows you to really scale across various topics that other first time mom will also be interested in at each phase. Which also mean that at each phase of your child's life, there will always be something new to cover, you will never get bored and you could promote things that you use.

I'm thinking this would be really interesting. The only thing is whether you are ready to also showcase photos of yourself and child's life in public but which can provide a very powerful emotional draw.

Just my 2 cents.

Cheers,
Richard
Reply
jesteves4589 Premium
That was my original thought but I wasn't sure if "first time mom" was too broad. I would love to share my experiences and there have been so many helpful products and services along the way that I could talk about. Eventually my hope would even be able to promote WA as how I quit my day job to be able to stay home with my child! Hehe...see what I did there 😏 Thanks for your input!
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OCH3943 Premium
Promoting WA could sit nicely under a first time mom as a post to share how you as a first time mom can also earn a side income while taking care of your baby. 😆
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IvanBroz Premium
Hey there, your niche is narrow enough, even too narrow, in my opinion, but well enough to get you started on the right foot.

If you want, I suggest reading this post from Kyle's blog where he explains how narrowing down and scaling your niche back up works in real life. I feel you can relate to it as well. I hope this helps,

Ivan :)
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jghwebbrand Premium
I think it would be neat to use gifts for a first time mom and then with your experiences as a mom you could expand to keep us with what you learn. It would be nice to get first time moms to follow you.

We wish you much success.
Reply
Cyndes Premium
First time moms could be a tab on your website. You niche could be gifts for soon to be moms or future moms and start from there. Good luck!
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