NICHES. The scariest word for most people when starting out. However, the idea of a niche should not scare you. Instead it should be exciting.

What is a Niche?

A niche is a distinct segment of a market, in other words an "audience".

When choosing a niche that fits you, you should be choosing something that is ideally an interest, a passion, a hobby, but it could be something that you would like to learn about. You don't need to BE an expert, you BECOME an expert.

I personally enjoy many different things. I enjoy basketball, I used to collect baseball cards, I like to go skiing, I am really interested in men's fashion, exercise, internet marketing, and I love everything about the online business world.

There are also many niches over the years that I have been very successful within without knowing anything about them before getting into them. Dieting, voice over IP, hosting...are just a few.

Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in. You can earn money online from absolutely every single niche because there are billions of people out there searching for information, for solutions, and spending billions of dollars or products/services every day.

The idea of a niche can be a little confusing at first, so I have created a video walk-through for this lesson "Choosing Your Direction - It Starts With a Niche" that is going to walk you through what a niche is, how you earn money through a niche, and I will get you choosing your initial direction online.

Check out the video below.

 

Your online business should not feel like a day job. Earning money online should be fun, and it is fun. This all starts with choosing a niche that you are interested in and will enjoy working with.

The MORE you enjoy doing something the LESS it feels like a job and the more productive you are going to be. Carson and I are immensely passionate about online business and teaching people how to make money online, so that is the niche we have chosen with Wealthy Affiliate.

Your niche could be anything, but at the core of your niche selection it should be something that you "like". Something you enjoy. Something you can talk about. Something you want to learn about.

Task 1: Choose Your Direction

We want you to select the niche that interests you most and gets you the most excited.

A few things that you should understand about niches are:

(1) You are going to be writing content within your niche
(2) You are going to be communicating within your niche
(3) You are going to be choosing products to promote within your niche
(4) You are going to get to help people within your niche.
(5) Your first niche PROBABLY won't be your last (so don't worry about it being perfect)
(6) Any SINGLE niche website can become a "full time" income/business

There is NO SUCH THING as choosing the wrong niche.

Also, note that you can always change your niche down the road. Just because you are choosing a niche now does not mean you will be in this particular niche forever. Either way, please do not spend a week choosing your niche. Within the next 15-30 minutes (maximum) you should have your "starting point" niche chosen.

If you have any questions about your niche, feel free to leave a question below and we will help you out.

If you are REALLY STUCK at this point and you cannot decide on a niche, perhaps you may be interested in the make money/affiliate marketing niche. If you don't have a niche at this point, this will be your niche and we have an Affiliate Bootcamp dedicated to those that are interested in promoting Wealthy Affiliate


==> Go here if that is you.

If you have any questions about your "niche" or direction of your business and you want to get feedback from the community, leave them below and we will be happy to help.

Onto the next lesson, building a website! Exciting stuff is ahead! :)

Tasks 0/2 completed
2. Choose YOUR Niche!


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kesslerc2 Premium
Is baby/toddler camping/outdoors items be considered a niche?

I was also thinking about matching parent/child outfits

Wearables/carriers

Baby monitors

Toddler/baby activities could be crafts, outdoor games etc.

Wasn’t sure if nursery’s rooms could just be a niche or if it needs to be more specific.

Help!
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AbieAJ Premium Plus
Those are the products you would promote on your site vs a niche subject you would address to a qualified target audience (group of people)

Also, ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank and you are going to get closer to a specific audience.
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kesslerc2 Premium
So each one is considered their own niche that I stated above correct?
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AbieAJ Premium Plus
Yes, for example
Camping techniques for beginners.
Baby care for newborn | dads | grandparents.

A niche is a subject vs a product.
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jghwebbrand Premium
Yes, Toddler/baby activities could be crafts, outdoor games etc. could be changed to a niche by defining who the website would help and how. For example. activities moms can use to teach coordination for toddlers.

It is important to identify your targeted audience and how it will help them and solve problems they may have.
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kesslerc2 Premium
Oh I got it now!
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kesslerc2 Premium
That makes so much sense! Thank you!
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kesslerc2 Premium
This is great I must have missed that.
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jghwebbrand Premium
You are so very welcome.
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AbieAJ Premium Plus
That's awesome!
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AbieAJ Premium Plus
And you're very welcome!
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VitaliyG Premium Plus
Hi Caitlin, they can all be niches, but think about the audience vs just products. You can still promote products within niches that target audiences. Here is a good niche tutorial to help you narrow down your ideas to one you'll be happy building an online business with: Let me know if you have any questions!
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This sounds like a great idea for you to get started
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AbieAJ Premium Plus
Certainly is, however do let us know when you need help or have further questions.
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bethanyc48 Premium
I sure hope that if I put 100% effort into this program, that I see some sort of success. Just enough to make it easier to survive in this world on my own. Total financial independence.

However, I do have a question. For someone like me who is learning and kinda new to all of this, and will only have 10-15 hours per week to dedicate to this, which Membership is recommended when starting out? If Premium is all I need to get the ball rolling, then I don't want to waste money on Premium Plus if its better to wait until I'm further into this program. Soooo, any advice on this? Thank you in advance.
Reply
AbieAJ Premium Plus
Totally your choice, depending on your business needs and requirements. However, I hear you loud and clear, you can certainly start at the premium subscription and later decide to upgrade to tier 2. Super welcome to WA, Bethany!

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

As and when you decide to become a Wealthy Affiliate Premium, your first month would be $19 then $49 monthly afterwards

Or $49 first month then $99 monthly afterwards for premium plus +

To learn more
https://my.wealthyaffiliate.com/premiumplus

Comparison Chart
https://my.wealthyaffiliate.com/join
Reply
drjec Premium
The Platinum has lots of valuable training, but it seems to me that it is advanced. You can always move to Platinum later or when there is a deal. Premium will help you lay a great foundation.
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EricCantu Premium Plus
Both premium and premium plus include 100% of the core training. Premium plus just adds some really good extras and tools. So it's completely up to you.

The first month of each is highly discounted, so if you want to check out Premium Plus for a month you can always downgrade back to Premium.

Focus on learning, immerse yourself into the training, attack the lessons in a linear fashion, don't skip any steps, and make it your goal to learn more every day. That's the absolute key. You have to learn first, then everything else falls into place, right?
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feigner Premium
personally i would start with hte premium plan...
this way you can see what the main content has to offer and go through it without all of the distractions of the advanced training....
some of the advanced training will conflict with the main training so as a beginner you may get confused or derailed...
or find that you think your progress is not fast enough and look for shortcuts....
but trust the main system and go through the training...stick to the oec even if you can't find a niche ot start with... look around you and pick the first thing your eyes alight on and think of the use and the people who would use it...there's your niche...you must be interested as it is in your house ( assuming you are doing this at home...)
your main process will be to create content and this can be done at premium level...
as you say you are time limited so stick to what will give you the best return for your money at the start and that will be premium...
don't get distracted and think 'if i only took eric's class i would be further ahead' nope... at the start you need to get into the processes of writing daily and researching and planning....and that isn't going to leave a lot of time for much else...
you may find you can find a few minutes while waiting to be served to do some keyword research or research....so you can use your valuable time for writing...
good luck with your decision
phil
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I have a good feeling about Wealthy Affiliate!

You're right , this world is a tough place to survive, and financial strain has become more of a norm these days. I'm here because i want to be financially free, i want to be comfortable and without debt, i wanna have more TREAT YO SELF days and spoil my family. So cheers to the journey and being financially independent !
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jghwebbrand Premium
The choice is yours, but if you only have 10 - 15 hours a week I would highly recommend the Premium membership. Learn the basics first and apply them. You can make money with the premium membership. There is so much training available here. as a premium member. Besides the Online Entrepreneur Certification course - Levels 1 - 5 there are hundreds of videos found in training HQ menu bar "training' tab. Then there are also classes found in the menu bar "classes" tab as well plug member submitted blogs. Follow the training to get the basics first and do the tasks with each lesson.. When Black Friday rolls around Watch for specials. Last year one year of premium was offered at $299 for a year - that cost is grandfathered so that is what you can pay yearly if you so choose to go that route. Black Friday Premium was $499 for a year.

The key to your future success is doing the training plus choosing a niche you are passionate about, know something about and have experience with. That will save you a lot of research time because you will be writing content posts for your chosen niche.

Here's wishing you well.
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peruanaza Premium
I'm really happy to start with the training lessons. I'm very eager to start learning and growing as I get going with the program. This community really seems to be very open and supportive which is great to see. It's great to see people trying to build others up and be happy with their success!
I'm hoping this will be the start of an amazing journey of growth and fulfillment.
Thanks a lot!
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jghwebbrand Premium
Welcome to WA. We are delighted to meet you.
It's great to see you are excited to start the training.

Yes, we do believe WA is a very friendly, helpful and active community. We like to help new comers achieve success.

The way to learn the online process is to complete the Online Entrepreneur Training which is a self-managed program. You can do it at your pace. When you have questions, you can ask them in the comments section after each lesson.

Here is your link to start in case you need it. Please do ask for help when you get stuck.

We wish you well.
Reply
AbieAJ Premium Plus
Super welcome to WA.

We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Kindly let us know when needing help or have further questions.
Always a pleasure to be of assistance.
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Nikolina7 Premium
Welcome here at WA,I agree with you ,here are nice and helpful people who really want to help and give a hand,here no jealousy..
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peruanaza Premium
Thank, Biserka, for your message! I hope we can connect and build each other up in this community, and you are able to reach your goals as well.
On a side note, one of my best friends is from Serbia! I hope to visit your country sometime soon!
Greetings from Perú 🇵🇪!
Vamos 💪!
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Nikolina7 Premium
Wonderful, I really happy to hear that...😊🤗ofcourse we can be a friend and I really want to meet you when you come in my country!I wish you all the best!
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Vutomi2024 Premium
Hi Kyle, thank you for the welcoming video. I'm new at this, I don't even know what topic to choose and what to put on the website or how to find attractive contents to upload on the website to make it attractive. Hopefully I will figure it out from the learning courses.

Regards
Matshepo
Reply
jghwebbrand Premium
Welcome to WA. It is a delight to meet you.
Don't worry about what you don't know right now. Truthfully we knew nothing either when we started.

The training goes through it all step by step. So take it slow and do the tasks after each lesson. When you complete the tasks put a check mark by it on the left to proceed to the next lesson.

WA is a very friendly, helpful and active community. We like to help new comers achieve success.

The way to learn the online process is to complete the Online Entrepreneur Training which is a self-managed program. You can do it at your pace. When you have questions, you can ask them in the comments section after each lesson.

Here is your link to start in case you need it.
Reply
AbieAJ Premium Plus
Super welcome to WA.

We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Kindly let us know when needing help or have further questions.
Always a pleasure to be of assistance.
Reply
If I was to pick a sport as a niche what are some ideas to write about? I was thinking that a top ten products you need for such and such sports pages would work well because of the number of links you could list. Has anyone else tried a page like this if so how did it go?
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AbieAJ Premium Plus
Sport is too broad.

What type of sport, who it would suit, who you benefit most from what you have to offer? The question is WHO would be your target audience vs Not what you are selling to an audience.

A niche is a subject vs a product.

Example
Basketball techniques for beginners.

In the first instance, I'd ask myself

Am I passionate and genuinely interested in my chosen niche, as I I'd be expected to write lots of content, it would motivate me to update blog with succinct original content worthy my visitors week in week out.

Would I be writing about it in a years time or two or more

You can write later a top ten product page, however first you need niche down a specific type of sport to a qualified group of people who would be your target audience.
Reply
Hey yes, I would pick something like snowboarding I'm very passionate about it. I just meant sport as an example. I believe I could speak about snowboarding and the mountains that I prefer in Australia but I don't believe I could monetize it unless there was an affiliate thing for actual ski resorts and even then I'm not sure it would sell as most people already have a preference of there favorite resort.

Thanks for the response definitely shed some light, another thing I'm worried about is the number of websites I can do as I only get one in the free version, but if the first one doesn't kick off I won't be able to afford premium as I am a 15 yr old.
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That is why I want the first one to hit hard quickly any suggestions that are better than a top ten products you need for the snow?
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jghwebbrand Premium
It is important to choose a specific sport. It is very important that you are passionate about the sport you choose. Which sport is that for you? And it works best if you know something about and have played it because you will be writing informational posts for it (how to, guides, what is, tips) The purpose of the site will be to help people and find solutions for related problems. Product reviews will only be about 30% of your site info.

Who is is that you would like to help and how? .
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AbieAJ Premium Plus
The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

You could remain a Wealthy Affiliate starter indefinitely and your siterubix subdomain remains valid for six months from day signing up to the platform, giving you time to build content.

However the learning curve would be steeper as communications with the Wealthy Affiliate platform ceases up in 7 days from time signing up, you will not have access to coaching and sound advice. For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

As and when you decide to become a Wealthy Affiliate Premium, your first month would be $19 then $49 monthly afterwards

Or $49 first month then $99 monthly afterwards for premium plus +

To learn more
https://my.wealthyaffiliate.com/premiumplus

Comparison Chart
https://my.wealthyaffiliate.com/join
Reply
bazboy247 Premium Plus
You need to be more specific than sport you need to narrow down to a particular sport
Reply
Nice to see all of you hear
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jghwebbrand Premium
What is your specific niche. You will need a targeted audience so you gain a website following. It is important to start with informational posts for your niche. Not product reviews. Product reviews come after informational posts..
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