NICHES. The scariest word for most people when starting out. However, the idea of a niche should not scare you. Instead it should be exciting.

What is a Niche?

A niche is a distinct segment of a market, in other words an "audience".

When choosing a niche that fits you, you should be choosing something that is ideally an interest, a passion, a hobby, but it could be something that you would like to learn about. You don't need to BE an expert, you BECOME an expert.

I personally enjoy many different things. I enjoy basketball, I used to collect baseball cards, I like to go skiing, I am really interested in men's fashion, exercise, internet marketing, and I love everything about the online business world.

There are also many niches over the years that I have been very successful within without knowing anything about them before getting into them. Dieting, Karaoke, Cycling, Sun Protection...are just a few.

Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in. You can earn money online from absolutely every single niche because there are billions of people out there searching for information, for solutions, and spending billions of dollars or products/services every day.

The idea of a niche can be a little confusing at first, so I have created a video walk-through for this lesson "Choosing Your Direction - It Starts With a Niche" that is going to walk you through what a niche is, how you earn money through a niche, and I will get you choosing your initial direction online.

Check out the video below.

 

Your online business should not feel like a day job. Earning money online should be fun, and it is fun. This all starts with choosing a niche that you are interested in and will enjoy working with.

The MORE you enjoy doing something the LESS it feels like a job and the more productive you are going to be. Carson and I are immensely passionate about online business and teaching people how to make money online, so that is the niche we have chosen with Wealthy Affiliate.

Your niche could be anything, but at the core of your niche selection it should be something that you "like". Something you enjoy. Something you can talk about. Something you want to learn about.

Task 1: Choose Your Direction

We want you to select the niche that interests you most and gets you the most excited. There is NO SUCH THING as choosing the wrong niche.

Here are a few example niches out of 1,000's of potential ones:

  • Natural Skin Care
  • Learn How to Play Basketball
  • Starting an Online Business
  • Learn Sand Art
  • Baby Feeding
  • Wine Making
  • Cryptocoin Investing
  • How to Write Faster
  • Black and White Photography
  • Go Kart Racing
  • Make-up Tutorials

There are so many directions you can head, so simply choose an audience that you want to work with.

We have a "Niche Finder" tool that you can use to come up with ideas, it is very easy to use and will help you come up with all sorts of ideas.


Simply enter your ideas, and then click "Find Me Niches" and it will produce 10 targeted niches to your search.

===> Access the Niche Finder Tool Here

Also, note that you can always change your niche down the road. Just because you are choosing a niche now does not mean you will be in this particular niche forever. Either way, please do not spend a week choosing your niche. Within the next 15-30 minutes (maximum) you should have your "starting point" niche chosen.

    If you have any questions about your niche, feel free to leave a question below in the comments area and we will help you out.

    If you are REALLY STUCK at this point and you cannot decide on a niche, perhaps you may be interested in the make money/affiliate marketing niche. If you don't have a niche at this point, this will be your niche and we have an Affiliate Bootcamp dedicated to those that are interested in promoting Wealthy Affiliate (one of the most lucrative affiliate programs in the world).


    ==> Go here if that is you.

    If you have any questions about your "niche" or direction of your business and you want to get feedback from the community, leave them below and we will be happy to help.

    Onto the next lesson, building a website! Exciting stuff is ahead! :)

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    Top Helpers in This Lesson

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    Recent messages
    i have started a website, chosen a niche, did the keyword research and then gotten frozen. I could not even write on topics i had written before. then i forced myself to write and started publishing. as it stands, my posts are not indexed and i am taking it one step at a time. also i wanted to start building a community, but no activity on that side
    Reply
    LastGenDig Premium
    Not sure if it's helpful but for writing assistance or ideas it may help if you use a platform like ChatGPT. It's really amazing what AI can do. I use writesonic to write entire YouTube scripts for video.
    Reply
    i meant to say, i get overwhelmed and don't write. this has become a problem for me and in need to overcome it
    Reply
    Sjoy223 Premium
    I have created two websites by mistake. I had so much trouble creating the first one. I. created content, i thought and saved the draft & it disappeared, so I .stopped & rewatched the Video on how to create your Website. this one went through & now I have two. What do I do now??
    Reply
    TheAbie Premium Plus
    Like in the live chat, to delete a siterubix subdomain | or dot com if applicable, click details on the subdomain in question in site manager, move onward next page, scroll all the way to the bottom, and click delete.

    As we established, you only need one.

    i am glad you got it figured out :)
    Reply
    RitaAnn Premium
    Hello Sjoy223, it's not always a mistake if you do something wrong with your name.
    I'm sending you a link in your Message box

    RitaAnn~
    Reply
    Regarding this "Do know that within the Premium memberships, you can easily MOVE a free siteruberix button to a registered domain (one you own) using the "Premium Only" MOVE feature."

    ... is there a risk as a Starter Member, that I will choose a free domain that may then be "taken" - because now someone else liked it and stole it - before I could own it?
    Reply
    Daverh Premium Plus
    Yes indeed SLarocque. Siterubix is no different than .net or .org. If you had bittybabybuggybumpers.net, someone could buy bittybabybuggybumpers.com right out from under you.

    Hope this helps.

    Dave
    Reply
    Kyle Premium Plus
    No, there is no risk. There will be alternatives, and your domain is your brand so you never have to worry about keywords/etc in your domain name. As you can choose something that is completely brandable (while relevant).

    This won't be an issue at all Stacey. :)
    Reply
    I feel like I want to get into self-help and addiction awareness. Does this sound like a bad topic to start with? I do know a lot about the topic and have lived a life that can help and encourage others on what not to do to head down that path. Or what to do to help guide someone back to healthy living once you have taken that path and choose to take a better one? Any feedback is welcomed by all means. lol
    Reply
    muslimah Premium
    Hi John
    You're on the right track. First, you have experience in that niche (area), and second, you're passionate about helping others improve their condition through it.
    Go for it, John. I believe it will turn out well.
    All the best.
    Reply
    TheAbie Premium Plus
    Sounds like a great direction.

    Stress Management
    Substance Abuse Recovery
    Anger Management
    Relationship Counseling
    Grief Counseling
    Financial Wellness
    Eating Disorder Recovery
    Anxiety Treatment
    Addiction Awareness
    Self-Esteem Development

    Do any of the above interest you?

    Initially, you would want to discuss an aspect of a focused niche with a qualified group of people who would be your target audience. You walk them through your journey, give your visitors sound advice and promote products however feasible.

    All the best to you going forward.
    Reply
    bazboy247 Premium Plus
    Hi and Welcome to WA, self help is a great niche to get into there are plenty of opportunity's to make money in that niche. I am a recovering alcoholic and have been sober for 19 years so I know something about addiction
    Reply
    1Rudy1 Premium
    Sounds good. Do you want to address all types of addiction, or a specific one?

    To add to the aforementioned topics:

    Counseling and certifications
    Rehab Detox centers
    Continued education (credits to maintain certification/licensing)
    AA degree programs /certifications for substance abuse

    12 step
    alternatives to 12 step

    I'm curious as to where you go with this..I will follow along.

    Rudy
    Reply
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